Prashant Kohli — Creative Director
I am a digital first brand builder, who has shaped growth strategies for iconic brands like Netflix, LinkedIn, Diageo, & Apple India, amongst others. An Engineer turned Marketeer, I strive to balance the creative & analytical. As a certified Design Thinker, I approach every problem with people at the centre of it, and context in which they operate. I am very passionate about building modern marketing solutions & experiences that go beyond the boundaries of traditional media. I have enjoyed a wide diversity of roles in my career across Brand Strategy & Management, Go To Market Strategies, New Product Development, D2C & E-commerce, Digital & Social Strategy, Customer Experience. My personal & professional journey has been marked with rich milestones and learnings which have shaped what I do, and how I do it: I can create & scale brands from scratch and accelerate the growth for established brands - A strong customer insight & problem identification is ALWAYS the starting point - A clear, distinct strategy based on organisational strengths & flawless execution is non negotiable - While creativity thrives on intuition, measuring outcomes & being data oriented is the way to guide the intuition I can build, improve & scale teams - I shine when my team wins & the buck always stops with me - I tell narratives & frame stories that motivate - I am equally charged interacting with junior execs and the C-suite I constantly learn & evolve, professionally & personally - I love new challenges, specially the tough ones - I self assess before seeking external feedback - I stay calm under pressure - I hold strong opinions, loosely - I have a strong bias for action Professional Skills Brand Management | Brand Strategy | D2C | E commerce | Retail marketing | Marketing Strategy | Digital Marketing | Consumer Insights | AI | Growth Strategy | Brand Development | Budget Management | PnL Management | Creative Strategy | Communication Strategy | Marketing Communications | PR | Customer Experience | B2C | Community Building | Advertising Domain Knowledge & Experience FMCG | Alcobev | Consumer Internet | Consumer Technology | Healthcare | Food & Beverages | Startups | Travel & Lifestyle | Hospitality | Petcare | Homecare | Edtech | Fintech
Stackforce AI infers this person is a Marketing Strategist with expertise in Brand Management and Digital Marketing.
Location: Bengaluru, Karnataka, India
Experience: 15 yrs 9 mos
Skills
- Brand Marketing
- Stakeholder Management
- Brand Strategy
- Growth Strategies
- Brand Management
- Product Marketing
- Campaign Development
- Product Innovation
Career Highlights
- Expert in building and scaling brands.
- Strong balance of creativity and analytics.
- Proven track record in diverse marketing roles.
Work Experience
Agilitas
Brand Director (0 mo)
Leo Burnett India
National Head, Digital Excellence (Creative, Tech, Content) (1 yr 7 mos)
Newton School
Senior Director of Marketing (Consultant) (6 mos)
Wiggles.in
Chief Marketing Officer (1 yr)
VP- Brand Strategy (10 mos)
The Glitch
Vice President, Strategy (1 yr)
Senior Director - Strategy & Planning (6 mos)
Senior Director - Creative (1 yr 8 mos)
TBWA\Media Arts Lab
Indian Strategy Lead (Apple Inc.) (10 mos)
The Glitch
Senior Director - planning and creatives (1 yr 6 mos)
Creative Director (1 yr)
Creative Lead (5 yrs 5 mos)
Education
Masters of Mass Communication (Audio Visual Production) at Symbiosis Institute of Media & Communication
Engineer's Degree at Delhi College of Engineering
High School at The Army Public School, Delhi