Matt Bradbeer MIET

CEO

London, England, United Kingdom28 yrs 1 mo experience
Highly Stable

Key Highlights

  • Led digital transformation for major corporations.
  • Co-founded the MACH Alliance, redefining industry standards.
  • Experience managing teams of over 2,000 people.
Stackforce AI infers this person is a leader in digital transformation and eCommerce strategy across multiple industries.

Contact

Skills

Core Skills

Start-up LeadershipStrategic PartnershipsBusiness StrategyDigital StrategyClient RelationsBusiness DevelopmentE-commerce

Other Skills

VisionaryExecutive ManagementGo-to-Market StrategySenior Stakeholder ManagementOnline MarketingRetailMulti-channel MarketingManagementEntrepreneurshipProduct ManagementMobile DevicesChange ManagementMarketingAnalyticsTeam Management

About

My digital journey began in the dotcom boom, building early eCommerce experiences for Buy.com and John Lewis. This foundation led to online leadership roles at Waterstones and Barclays, where I spearheaded digital transformation and ran end-to-end market-leading businesses. I have worked for start-ups with small agile teams and just an idea to run with, through to massive corporate organisations where I led a team of 2,000+ people and was responsible for over £7bn annual sales of services and products. Along the way, I've co-founded successful ventures in consulting, publishing and technology. In the last 12 years, I've worked for industry leaders like Publicis.Sapient, EPAM, and Capgemini to deliver client-focused strategy and change in the commerce and CX world, working with a lot of clients across multiple verticals. In August 2019 I sat in a pub with some good friends and we came up with the concept of the MACH Alliance. We spent the next 2 years planning, building and launching an organisation that, thanks to an amazing community of thousands and some incredibly talented people has grown beyond all of our initial dreams and vision. The MACH Alliance has redefined an industry on a global scale and is the foremost community and organisation for composable technology and business change. In February 2025 one of the good friends I sat in the pub with in 2019 introduced me to Una. Now we are building an incredible world of discovery for children across the world to learn about other cultures and make friends across the globe.

Experience

Epam systems

2 roles

Growth Lead, Senior Director, Digital Services, EMEA

Promoted

Mar 2025Present · 1 yr · London Area, United Kingdom · Hybrid

  • EPAM is a leading global provider of digital engineering, cloud and AI-enabled transformation services. EPAM has built a lot of technology for some of the biggest software and digital companies over the last 30 years, tools that billions of people use day-to-day.

MACH Business Lead, Client Partner

Mar 2019Sep 2021 · 2 yrs 6 mos · London, United Kingdom

  • Business Lead for MACH in EMEA - working across EPAM verticals leading MACH approach within EMEA region and feeding into wider global business.
  • Working with MACH ecosystem and vendors to drive MACH adoption and support EPAM prospects and existing clients in the move to MACH.
  • Client Partner for European clients including Saint-Gobain and LHH (Adecco) and wider Retail and B2C market.
Client RelationsBusiness DevelopmentGo-to-Market StrategyDigital StrategySenior Stakeholder Management

Unomundi

Co-Founder

Mar 2025Present · 1 yr · Remote

  • We’re on a mission to bring the world closer together — by inspiring kids to explore, grow, and connect across borders.
  • Unomundi is a mobile app that turns cultural literacy and global citizenship education into a joyful, safe adventure for children aged 6–12.
  • Powered by AI and driven by empathy, we’re helping raise the next generation of curious, kind global citizens.
  • Coming soon to an app store near you.

Capgemini

Head of Commerce - DCX

Sep 2021Feb 2025 · 3 yrs 5 mos · London, England, United Kingdom · Hybrid

  • Leading the growth of Commerce business for Customer Experience (CX) across UK markets.
  • Driving MACH and Composable vendor relationships for Europe.
  • Responsible for the Salesforce Commerce Cloud relationship in UK.
  • Formulating go-to-market strategies within the broader Commerce ecosystem with the MACH, Salesforce and Hyperscaler communities.
  • Client Partner and Trusted advisor roles from pre-sale through to ongoing advisory
Business StrategyDigital StrategyBusiness DevelopmentGo-to-Market StrategyClient Relations

Mach alliance

Co-Founder

Jan 2020Present · 6 yrs 2 mos · London, England, United Kingdom

  • We are a non-profit corporation set up to present and advocate a new, open and best-of-breed enterprise technology ecosystem.
  • The Alliance was launched in June 2020 to help enterprise organizations navigate the complex modern technology landscape. It aims to guide and show the business advantage of open tech ecosystems that are Microservices based, API-first, Cloud-native SaaS and Headless.
  • All MACH Alliance members meet certification principles. The MACH Alliance welcomes technology companies and individual industry experts who share the same vision for the future.
Start-up LeadershipStrategic PartnershipsVisionaryExecutive ManagementBusiness Development

Transform uk

Associate Director

Jul 2017Feb 2019 · 1 yr 7 mos · London, United Kingdom

Hong kong buzz

NED

May 2017Jul 2020 · 3 yrs 2 mos · Hong Kong

  • Hong Kong Buzz is Hong Kong's fastest growing online newspaper with a global readership and a highly engaged community of readers.
  • https://hongkongbuzz.hk/

Publicis sapient

Senior Account Director

Aug 2015Jun 2017 · 1 yr 10 mos · London, United Kingdom

  • Responsible for a number of SapientRazorfish retail accounts in the UK helping, supporting and advising on digital and retail strategy.

Ogilvyone worldwide

Associate Director, Commerce

Feb 2015Jul 2015 · 5 mos · London, United Kingdom

  • UK and EMEA lead for OgilvyOne's Commerce proposition.
  • Working with OgilvyOne and wider WPP group clients on eCommerce and retail strategy.

Egurus ltd

6 roles

Associate Consultant - Transform - Homebase

Promoted

Oct 2014Dec 2014 · 2 mos

  • Homebase - Quick "In-Out" role helping work out the best way to deliver and build a cross-functional SWAT capability and deliver initial pilot projects.
Start-up LeadershipStrategic Partnerships

Head of eCommerce (Interim) Motel Rocks

Mar 2012Nov 2012 · 8 mos

  • Global eCommerce business strategy, management and execution for Motel Rocks
Client RelationsDigital Strategy

Head of UK eCommerce (Interim) - GAME

Dec 2011Mar 2012 · 3 mos

  • Managing UK Game and Gamestation eCommerce team during a period of transition and restructuring.
Digital StrategyBusiness StrategyE-commerce

Associate Consultant - Transform - Argos

Jun 2010Dec 2011 · 1 yr 6 mos

  • Transform (previously CVL) have been long term consultants for the planning and delivery of Argos eCommerce and multi-channel business growth and new initiatives.
  • I was part of the resident Argos Transform team initiating and delivering a number of projects within the multi-channel business including Virtual Assistant technology, customer journey work and several other projects.

Business Consultant - Signet Group

Sep 2009Apr 2010 · 7 mos

  • Brought in to advise and short list for new Gold Recycling platform and new eCommerce Order Management platform.

Co-Founder

Jan 2009Mar 2021 · 12 yrs 2 mos

  • Providing Interim, Senior Management cover for key Online and Multi-Channel roles.
  • We have worked with: Arcadia, Argos, Shop Direct, Blockbuster, Signet Group, Channel 4, ITV, BBC, Game, Motel, Barclays, Avis, Blacks Group and Homebase.

Barclays

Online Branch Director (Interim)

Nov 2012Oct 2013 · 11 mos · London, United Kingdom

  • Responsible for Barclays UK Online Retail and Business bank.
  • Manage the Online Branch team, including Engagement, Aquisition, Analytics and Small Change teams.

Indie media ltd

Co-Founder

Mar 2010Mar 2021 · 11 yrs · London - Autharium Technology Sold May 2015

  • Indie Lab created technology to help people share their knowledge and creativity. Authors, publishing professionals and retailers use these tools to create and put more quality books into customers hands.
  • Indie - showcases the capability of the publishing platform and includes all the functionality within the suite of solutions. From manuscript upload to collaboration and in-page editing through to direct sale and access to the broadest distribution network available.
  • Distee - SaaS ebook distribution and royalty management platform to over 1,000 international retailers and over 4,000 libraries around the world. Flat fee model where rights owners receive 100% of royalties paid monthly.
  • Tatem - revolutionary direct to consumer solution that enables a brand to maximise sales and build direct relationships with the people who love their products.

Waterstones

Head of Internet Operations

Jul 2007May 2009 · 1 yr 10 mos · London, United Kingdom

  • Team included Online Marketing, Customer Service, Merchandising, Graphic Design and Product Planning/Buying.
  • Working with IT Development teams to identify, prioritise and deliver future projects, upgrades and site development.
  • Worked on new website and mobile and digital projects.

Fopp

Head of IT & eCommerce

Feb 2006Jul 2007 · 1 yr 5 mos · London, United Kingdom

  • Directly managed E-Commerce and IT departments.
  • Responsible for EPOS, Networks and Communication systems.
  • Projects include merger of Ex-Music Zone and Fopp IT and EPOS infrastructure.
  • Responsible for management and development of all retail and non-retail aspects Fopp's online business and IT department. Including commercial strategy, design, backend and third party partnerships.

Gizmondo europe

Global Retail Operations Manager

Jan 2005Jan 2006 · 1 yr · Farnborough

  • Global retail operations and retail business development.
  • Working across territories and departments to develop processes and increase sales.
  • .

John lewis

Product/Project Manager - John Lewis Direct

Mar 2002Jan 2005 · 2 yrs 10 mos · London, United Kingdom

Buy.com

Product Manager/Buyer

Dec 1999Mar 2002 · 2 yrs 3 mos · London, United Kingdom

Comet group plc

Assistant Product Manager / Category Manager

Jan 1998Dec 1999 · 1 yr 11 mos · Rickmansworth, UK

Education

Keele University

BA (Hons) — International Relations

Godalming College

A Levels

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