Harsh Arora

Business Development Executive

Jersey City, New Jersey, United States10 yrs 9 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Led analytics initiatives for high-profile product launches.
  • Built scalable data pipelines driving significant revenue.
  • Mentored analysts and led enablement sessions.
Stackforce AI infers this person is a SaaS-focused Business Intelligence and Data Engineering expert.

Contact

Skills

Core Skills

Data EngineeringBusiness IntelligenceAi For BusinessData VisualizationData ScienceCredit Risk AnalysisFinancial AnalysisData AnalyticsAuditDatabase Management

Other Skills

SQLPythonAirflowAWSGenerative AIData AnalysisData ModelingTableauQuickSightSASExcel VBAAccess VBAAmazon RedshiftExtract, Transform, Load (ETL)C

About

I’m a Senior Analytics/BI Engineer with 9+ years of experience turning complex data into scalable solutions that drive business impact. My work spans end-to-end BI development, from building multi-terabyte data pipelines and automated reporting systems to designing intuitive dashboards that empower self-service analytics. At Amazon Prime Video, I’ve led analytics initiatives supporting high-profile product launches and ML driven revenue programs, built analytics datasets used across multiple teams, and created GenAI powered tools that significantly reduced BI dependency. I enjoy solving ambiguous data problems, optimizing processes, and partnering with cross-functional teams to deliver insights that influence senior leadership decisions. Previously, I worked across analytics, credit services, and audit at Charter and Deloitte, where I built strong foundations in SQL, data modeling, stakeholder management, and training. Mentorship is a core part of my work, I’ve trained analysts, led enablement sessions, and supported onboarding for new team members. I’m passionate about building reliable, scalable, and user-friendly data solutions that help teams move faster and make better decisions. Always learning, always improving, and always excited to tackle the next big challenge in data and analytics.

Experience

Amazon

5 roles

Sr. Business Intelligence Engineer, AWS

Feb 2026Present · 1 mo

Sr. Business Intelligence Engineer, Prime Video

Apr 2024Feb 2026 · 1 yr 10 mos

  • Launched an LLM-powered Gen AI SQL assistant, enabling 50+ non-technical stakeholders to self-serve data needs and reducing ad-hoc BI requests by 30%.
  • Built scalable ETL pipelines and data quality frameworks (SQL, Python, Airflow, AWS) with incremental models, SCD tracking, and layered testing, reducing ad-hoc analysis and accelerating experimentation.
  • Supported ML workflows by preparing clean, well-modeled datasets that contributed to models driving ~$32M in incremental revenue.
SQLPythonAirflowAWSData EngineeringBusiness Intelligence

Business Intelligence Engineer II, Prime Video

Promoted

Dec 2021Apr 2024 · 2 yrs 4 mos

  • Designed a Live Events analytics single source of truth using a star-schema, powering executive reporting and data-driven marketing strategies that drove 50%+ YoY program growth while improving BI performance, KPI consistency across 7+ teams and enhancing program level reporting for NFL, NBA, PGA and other Live events on Prime Video
  • Built a centralized Credit Save Offers data mart, enabling measurement of offer exposure, acceptance, retention, and revenue; insights informed discount optimization and personalized save strategies, driving ~$10M in annual incremental revenue.
  • Architected a Promotions Data Mart covering 150+ promos across 6 global territories and driving 7% of all subscription starts.
  • Collaborated with Product, Engineering, and Data Science to define metrics, construct experimentation datasets, and validate A/B tests, enabling data-driven launches of new Prime Video features.
  • Led end-to-end BI projects for SVP-level initiatives, focusing on data modeling and reporting automation.
Data ModelingTableauSQLData EngineeringBusiness Intelligence

Business Intelligence Engineer, Prime Video

Promoted

Nov 2020Nov 2021 · 1 yr

  • Developed interactive dashboards in Tableau and QuickSight to track KPIs for over 100 channels.
  • Enhanced visibility into performance metrics, leading to a significant reduction in ad-hoc analysis requests by 70%.
  • Designed and developed the foundational Analytics data model for the organisations data and reporting need.
  • Collaborated with cross-functional teams to ensure data accuracy and relevance, driving informed decision-making.
TableauQuickSightSQLBusiness IntelligenceData Visualization

Business Intelligence Engineer

Dec 2019Nov 2020 · 11 mos

  • Global Specialty Fulfillment

Spectrum

2 roles

Credit Risk Analyst, Data Science, Mobile Credit Services

Aug 2019Dec 2019 · 4 mos · Stamford, Connecticut

  • Conducted initial analysis based on Income buckets and credit score using SAS to lay the ground work for predictive collections and on-boarding model
  • Identify the Franchise Tax Areas that needs to be placed into Pay in advance category based on the 4 month churn rates of new customers

Customer Insights and Reporting Analyst Co-op, Customer Operations

May 2018May 2019 · 1 yr · Stamford, Connecticut

  • Built Tableau dashboards to measure the performance of vendors involved in collection tactics
  • Automated business processes using Python, Excel VBA and SQL to increase team efficiency
  • Created an automation to decrypt PGP encrypted files with sensitive customer information to strengthen confidentiality of data
  • Performed validation tests using R on vendor collection data
  • Develop and manage complex SQL queries in MS SQL server to manage daily collection activities and perform month end reporting and analysis
SASData AnalysisData ScienceCredit Risk Analysis

Office of research

Financial Analyst Internship

Jan 2018May 2018 · 4 mos · University of Texas at Dallas

  • Account Reconciliation: Reconciled accounts in reports extracted from PeopleSoft with the e-procurement software
  • Financial Analysis: Performed a Budget Burndown Analysis in Tableau to measure the spending rate versus the funding and perform interdepartmental transfers of funds through FMS module in PeopleSoft
  • Reporting: Prepared an application using Excel VBA to integrate and automate the invoice generation process for 13 cost centers under the purview of Office of Research that increased the process efficiency by 100%
TableauPythonExcel VBASQLData VisualizationBusiness Intelligence

Deloitte us india offices

2 roles

Associate Solution Advisor (Consultant)

Jul 2015Jul 2017 · 2 yrs · Greater Hyderabad Area

  • Detected various trends and patterns in panel data to develop custom routines for testing areas of audit interest such as Revenue, Expenditure, Inventory, A/R and A/P for a client with an annual budget of over 15,000 hours
  • Designed quantitative methods using SAS and Tableau to identify areas of high risk, unusual patterns & trends within various business processes, that directly led to winning a 5-year contract extension on one of the fortune 500 clients
  • Supervised a team for 4 professionals, responsible for application of general ledger analytics procedures as a part of mandatory anti-fraud guidelines, for over 50 audit clients with an overall annual budget of more than 10,000 hours
  • Facilitated multiple training sessions in SAS, Excel VBA for the incoming new hires in Deloitte
Excel VBAFinancial Analysis

Business Technology Analyst

Jul 2014Jun 2015 · 11 mos · Greater Hyderabad Area

  • Processed data sets having more than 100 million rows using SAS to perform audit related analytics.
  • Reconciled the client’s GL data with the Trial Balance by developing scripts in SAS and identified the scope for further analytics.
  • Evaluated the fundamental characteristics of the organization's data through data profiling and identified/developed an inventory of associated potential risks.
SASTableauData AnalyticsAudit

Ntpc electric supply company limited

Intern

May 2013Jul 2013 · 2 mos · Noida, Uttar Pradesh, India

  • Developed a password protected tool in MS Access using Access VBA and SQL to maintain a record of purchases and inventories.
SASData Analytics

Buddh international circuit

2 roles

Student Volunteer, Formula 1

Oct 2012Oct 2012 · 0 mo · Noida, Uttar Pradesh, India

  • Worked as a volunteer during the 2012 Formula One Airtel Indian Grand Prix and carried out the roles and responsibilities assigned, with utmost zeal and enthusiasm
Access VBASQLDatabase Management

Student Volunteer, Formula 1

Oct 2011Oct 2011 · 0 mo · Noida, Uttar Pradesh, India

  • Worked as a volunteer during the 2011 Formula One Airtel Indian Grand Prix and carried out roles and responsibilities assigned in the corporate boxes, with utmost zeal and enthusiasm.

Education

Naveen Jindal School of Management, UT Dallas

Masters of Science in Business Analytics

Jan 2017Jan 2019

Jaypee Institute of Information Technology

Engineer’s Degree — Electronics and Communication Engineering

Jan 2010Jan 2014

Manav Sthali School

High School

Jan 1996Jan 2010

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