Asif Noorani

Co-Founder

London, England, United Kingdom26 yrs 3 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Expert in bridging technology and organizational change.
  • Published author on transformation and behaviour change.
  • Experienced speaker on AI and decision-making.
Stackforce AI infers this person is a leader in Social Impact and Consulting with a focus on behaviour change and digital engagement.

Contact

Skills

Core Skills

Behaviour ChangeCustomer ExperienceBusiness DevelopmentGrowth StrategyDigital DemocracyStakeholder Engagement

Other Skills

behaviour change planningcontent developmentfactual broadcast productionexperience mappingcustomer journey optimizationsocial policy communicationentrepreneurial energyinsightful strategycreative positioningdigital mediafacilitationMarketingEvent ManagementMarketing StrategyMarketing Communications

About

Closing the gap between technological progress and organisational change. Whether it’s adapting to AI, improving decision-making in complexity, or driving behaviour change, my approach bridges the divide between technological potential and practical implementation. My career spans Europe and Far East Asia, as a business leader, board advisor, and published author, specializing in behaviour change, creative problem-solving, and impactful storytelling. I regularly deliver keynotes and training on: - Balancing human value with AI capability - Maximising our impact through the screen - Leading with clarity in complexity - Embedding DEI in meaningful ways - Mastering conversational leadership for better decision-making - Using creative thinking to unlock new solutions How do I approach things? - seek insights where others don’t look - connect the dots between seemingly unrelated ideas - use evocative storytelling to make change compelling and memorable - surface patterns, spoken and unspoken, to challenge assumptions I’ve been a Digital Democracy Champion for the UK Parliament Speaker’s Commission, authored two Transformation Guides (Wincanton PLC), and advise global organisations and startups on their challenges, through a fresh lens, shaped by dialogue, shared sense-making, and real-time responsiveness.

Experience

Digital democracy commisssion

Digital Democracy Champion

Jan 2014Jan 2015 · 1 yr · London, United Kingdom

  • John Bercow, Speaker of the House, invited me to be one of a group of champions, experts and public figures who are passionate about the need to reinvigorate democracy through digital media. I attended and facilitated a number of round table sessions with key stakeholders from the commission, government and civil society. The commission published its report in January 2015.
digital mediafacilitationstakeholder engagementdigital democracy

Permission ventures

Founding Partner

Jan 2012Present · 14 yrs 2 mos · London

  • Permission is a growth partnership that focuses on start up businesses, new services or incubated innovation. Through personal start up experience, proven growth strategy and a sought after network, our goal is to provide profitable development for your business.
  • We create value and momentum through rigorous objectivity, insightful strategy, creative positioning and entrepreneurial energy.
growth strategyentrepreneurial energyinsightful strategycreative positioningbusiness development

Epiphany productions

Founding Partner

Aug 2004Present · 21 yrs 7 mos · London, United Kingdom

  • Epiphany was founded to allow understanding of human experience and behaviour to work across a host of creative and commercial challenges in both public and private sectors. The breadth of work includes:
  • behaviour change planning for social action campaigns
  • content development for broadcast and print
  • factual broadcast production
  • experience mapping and customer journey optimization
  • social policy communication
  • taking companies closer than ever before to their end user.
  • Epiphany is an innovation team with more creatives than consultants.
behaviour change planningcontent developmentfactual broadcast productionexperience mappingcustomer journey optimizationsocial policy communication+2

?what if! innovation partners

Head of TV

Jan 2003Aug 2004 · 1 yr 7 mos · London, United Kingdom

Firefly millward brown

Head of Qualitative Research

Jan 2003Jan 2003 · 0 mo · Tokyo, Japan

New solutions

Consultant

Jan 1998Jan 2001 · 3 yrs

Education

The London School of Economics and Political Science (LSE)

BSc — International Relations

Jan 1991Jan 1994

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