Kajal Agrawal

CEO

Bengaluru, Karnataka, India6 yrs 9 mos experience

Most Likely To Switch

Key Highlights

Gold Medalist in MBA from XIMB
Star Performer at HSBC during pandemic
Led significant revenue growth initiatives at Swiggy

Stackforce AI infers this person is a strategic finance leader with expertise in Ads revenue and investment banking.

Contact

Skills

Core Skills

P&l ManagementAds Revenue StrategyBusiness FinanceSales StrategyStakeholder ManagementProject ManagementInvestment Banking

Other Skills

Category GrowthInventory ManagementAds Sales StrategyContract ManagementFinancial ModelingSalesforce.com ImplementationTeam ManagementCommunicationValuation TechniquesROI ManagementContinuous ImprovementTrend AnalysisForecastingDirect TaxesAccountancy

About

Swiggy: Building Commerce categories for Instamart. Ads Revenue Strategy for Instamart ShareChat: Manager- Ads Sales Strategy and Strategic Finance Partner for the Revenue monetisation team. Ninjacart: Worked as a senior manager in strategy and Business Finance vertical owning 60% of the company's P/L end to end. Successfully drove CM1 profitability for Bangalore & Pune city P/L. Pivotal role in critical strategic decision making, financial planning, projections and P/L optimisation. HSBC: Investment banking ( Senior analyst) (M&A focussed Consumer, Retail, Consumer-Tech & E-commerce sector team) Recognised as "Star performer of the quarter" in Q3'20 for excellent contribution during pandemic. Education: MBA- Gold-Medalist in MBA @XIMB (2017-19) CA- Cleared all levels in first attempt (2016) Looking forward to create new frontiers. #ambitious #enthusiastic #curious #learner

Experience

Swiggy

2 roles

General Manager

Promoted

Oct 2025 – Present · 6 mos

Building Ads business and commerce categories at Swiggy Instamart.
Category Business:
Responsible for overall P/L management on a daily basis, ensuring that we meet the set targets from both top-line & margins perspective
Driving the category growth by identifying white spaces in commerce categories
Driving better terms of trades and margins with brands by identifying gap areas and negotiating the terms with brands
Driving Inventory Hygiene & DOH improvement by constantly looking at the non-performing skus and taking necessary actions such as liquidation, removing it from design SKUs and rationalising purchases
Ads Business:
Responsible for overall growth of the ads revenue charter
Continuous monitoring of brands & categories where A2S% (Ads to sales) is declining despite GMV growth and pushing the ads team to source in additional money in these areas
Looking for opportunities (white spaces) of new products additions to increase the overall supply (ads inventory in the system) by looking at fills along with its pricing

P&L ManagementAds Revenue StrategyCategory GrowthInventory Management

Senior Manager - Business Finance

Apr 2024 – Sep 2025 · 1 yr 5 mos

Building Commerce categories as the business finance partner along with Ad sales strategy for Instamart

Business FinanceAds Sales StrategySales Strategy

Sharechat

2 roles

Manager - Strategic Finance

Promoted

Jan 2023 – Apr 2024 · 1 yr 3 mos

Strategic Finance Team (CFO's office, reporting to CFO, 4-member team). Working directly with the CRO driving Ads-sales strategies
Sales Strategy: Responsible for building & monitoring AOP, half-yearly and quarterly plans
Defined and constantly monitored the key business and financial metrics & KPIs, highlighting trends and causes of variance
Contract Management & Vendor negotiations: Solely responsible for finalizing the pricing and contractual terms for all the Volume-Discount deals of all the Ads-agencies (15 Global & 90+ domestic) and all vendors pertaining to the cost of sales
Jeet11 (Gaming business): Drove the CM1 profitability of this business by clearly identifying and optimizing the key operational metrics
Stakeholder Management: Operating as a thought partner to the top management to drive revenue growth, efficiency and productivity. Working closely with the Finance, Legal, Policy, Sales, Product and Ops teams
Key projects:
Led the Salesforce implementation project, ensuring its smooth adoption & internal integration. This helped the org in building and constantly monitoring the Sales pipeline and tracking the input activities of the sales team
Drove project to improve the retention metrics for the Large-clients bucket and control the churn of the Mid-Market and SMB clients (20% improvement)
Sales team restructuring & rebalancing (250+ members); Drove sales-team productivity and efficiency by constant monitoring of HC & cost
Built the framework for sales target-setting for the Ads sales team and crafted & implemented the sales-team incentive framework which was used for calculating the quarterly incentives for the entire sales team

Sales StrategyContract ManagementStakeholder ManagementFinancial Modeling

Lead: Strategic Finance

Jan 2022 – Dec 2022 · 11 mos

P&L ManagementFinancial ModelingSales Strategy

Ninjacart

Senior Manager: Strategy & Business Finance

May 2021 – Jan 2022 · 8 mos · Bengaluru, Karnataka, India

Owned the end to end P/L for the BUs generating 70%+ business for the B2B SCM or Sales & Distribution side of the business which included key BUs Bangalore & Pune.
Strategic planning & decision making to reduce the EBITDA burn by optimising various elements of supply chain and attain sustainable profitable growth.
Fintech: Worked on a new project "Trade Finance" spearheaded by the CEO, involving high collaboration with Product, analytics, external stakeholders & banking partners
Directly worked with co-founders, CXOs and leaders across business verticals on any new initiatives & contributed to the overall development of the organisation.

P&L ManagementFinancial ModelingCommunication

Hsbc global banking and markets

2 roles

Senior Analyst: Investment Banking

Apr 2019 – Apr 2021 · 2 yrs · India

Investment banking analyst, part of M&A focused Consumer & Retail Sector team
Involved as an insider for a buy-side live deal for a cinema company, valued ~£2bn
Recognised as "Star Performer of the Quarter" in Q3'20 for excellent contributions during the Pandemic
Worked as an insider for the financing project of B&M (UK based retailer) for ~£500m
Handled various financial models, for the valuation of private & listed co.
Valuation techniques used: IPO Valuation, LBO, SOTP, DCF, trading & transaction comparables etc. Prepared pitchbooks & marketing materials
Worked on several RFPs, including one for an IPO of a luxury shoe company valued ~£2.5bn
Valuable sector insights on - Consumer (restaurants & pubs, beauty, packaged food & other sub sectors), Retail (consumer tech/e-commerce + offline) & leisure (caravan parks, cinema etc)
Apart from M&A, worked on other corporate situations such as ECM (IPO, Rights issue), DCM (Debt raising: bond + loans) & acquisition financing.

Investment BankingFinancial ModelingValuation Techniques

Intern - Investment Banking

Apr 2018 – May 2018 · 1 mo · Bangalore

Interned at HSBC's Investment Banking division (STG), aligned with the UK Financial Institutions Group (FIG) team.
Prepared various pitching materials for clients from Banking, Insurance, and Asset Management domain. The two months of internship porvided an excellent opportunity to learn about global banking and understand more about Financial Institutions in particular.

M. murarka & co

Articleship- CA Firm

Aug 2013 – Aug 2016 · 3 yrs · Sambalpur, Odisha

3 years of compulsory Internship:
Work areas: Taxation, Accounting & Auditing of Pvt Ltd companies, partnership firms and individuals
Statutory Bank Audit of PSU banks like SBI.