Alex Choi

Co-Founder

Vancouver, British Columbia, Canada11 yrs 11 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Experienced in diverse Salesforce configurations since 2017.
Focus on user enablement and automation for business growth.
Founder of a consulting firm specializing in RevOps.

Stackforce AI infers this person is a Salesforce RevOps expert with a focus on SaaS and GTM strategies.

Contact

Skills

Core Skills

Salesforce.com AdministrationProject Management

Other Skills

Customer Relationship Management (CRM)Data AnalysisBusiness AnalysisSalesforce Lightning PlatformSalesDevelopment of SalesInside SalesEnterprise AccountsBusiness DevelopmentSales ProcessPeople Management

About

Salesforce is not just another tool. It's deeply involved in the day-to-day of employees, business strategy, and customer experience. Started as an end-user of Salesforce, I've grown in the ecosystem to be a Full-time RevOps professional at Quadient and a freelance Salesforce Consultant. Since 2017, I've seen dozens of different Salesforce configurations. From this experience, I noticed 3 common patterns: #1. Salesforce configuration is unique to each business and its objectives #2. It's just as important to enable users to understand and utilize Salesforce as it is to configure it #3. Automations can significantly improve business process, productivity, and revenue growth My goal is to help others achieve more through Salesforce. Connect with me if you are a Trailblazer!

Experience

Hockeystack

Sr. Manager of RevOps

Jan 2026 – Present · 2 mos

Revpal

Advisor

Dec 2023 – Mar 2025 · 1 yr 3 mos · Remote

Salesforce ben

Author

Sep 2022 – Present · 3 yrs 6 mos

Salesforce Ben is the largest contributing community in the world when it comes to Salesforce. I am an Author that shares about best practices as a Salesforce professional.

Techog consulting

Founder

Apr 2022 – Present · 3 yrs 11 mos · Vancouver, British Columbia, Canada · Remote

Techog solves one problem - better resources for RevOps and GTM Engineering.
Reach out for more information on our services.

Salesforce.com AdministrationCustomer Relationship Management (CRM)Data AnalysisProject ManagementBusiness Analysis

Beanworks by quadient

Global RevOps - Revenue Operations Manager

Jan 2022 – Jul 2024 · 2 yrs 6 mos · Vancouver, British Columbia, Canada · Remote

ICA is the SaaS division of Quadient on a mission to automate critical communication processes of businesses.
As part of the Global Revenue Operations Team, I am tasked with managing and innovating the business process, technology, and reporting across departments. Works out of 4 Salesforce orgs along with tools like Salesloft, Gong, and more.

Courageous connections therapeutic horsemanship

Salesforce Administrator

Jul 2021 – Feb 2022 · 7 mos

Collaborating with a team of Salesforce experts to enable the organization and its SF needs. Volunteer position.

Allocadia

2 roles

Senior Enterprise SDR

May 2021 – Feb 2022 · 9 mos

Sales Development Representative - Enterprise Accounts

Dec 2019 – May 2021 · 1 yr 5 mos

Allocadia is leading the category of Marketing Performance Management (MPM) that has publicly scored near perfect in our ability to manage the marketing budget.
As the SDR of the Enterprise segments, I identify, qualify, and engage with marketing leaders to facilitate a conversation that focuses on the needs and priorities of the prospects.

Revgenius

Member

Jan 2021 – Present · 5 yrs 2 mos

RevGenius is a community of RevOps, Sales, and Marketing professionals brought together to learn, share, support, and grow with each other.

Artron laboratories inc.

Business Development Assistant

May 2019 – Dec 2019 · 7 mos · Greater Vancouver Metropolitan Area

Ambrose health inc.

Sales Associate

Aug 2018 – Apr 2019 · 8 mos · Greater Vancouver Metropolitan Area

Located in downtown Vancouver, Ambrose Health Inc. is a sourcing company that specializes in the import and distribution of foods, household products, and cosmetics.