Mohit Sachdeva

Co-Founder

Delhi, India6 yrs 3 mos experience

Key Highlights

Scaled 40+ brands through storytelling and video production.
Achieved significant growth in user acquisition metrics.
Led national level e-learning projects for the Ministry of Education.

Stackforce AI infers this person is a strategic marketing leader with expertise in digital marketing and brand strategy.

Contact

Skills

Core Skills

Marketing StrategyBrand StrategyCreative MarketingBrandingCreative Content ProductionSocial Media MarketingDigital Marketing

Other Skills

Growth MarketingPersonal BrandingLeadershipCommunicationVideo ProductionVideo Post-ProductionVideo EditingAdobe PhotoshopAdobe Premiere ProMicrosoft OfficeCustomer ServiceMicrosoft ExcelManagementProgrammingSoftware Development

About

I’m a strategic marketing and creative leader with 6+ years of experience in building brands, leading content-first campaigns, and driving growth across digital platforms. As the Co-Founder of Kaccha Mango (earlier Creative Fry), I’ve had the privilege of scaling 40+ brands through a unique blend of storytelling, video production, and performance marketing. I lead cross-functional teams across strategy, content, and paid media, creating campaigns that don’t just look good but deliver measurable results. With past experience at 88GB and Prime Focus, I’ve worked on content for brands like HT School, Mapro, Zoomcar, and Milky Mist, sharpening my skillset across social strategy, branded video, and client management. I've also contributed to national level e-learning projects under the Ministry of Education, overseeing large scale academic content production. I’m passionate about turning ideas into digital experiences that engage, inspire, and convert, whether for consumer brands, service businesses, or education platforms. Always open to creative collaborations, growth partnerships, and building solutions that move people and metrics. Areas of Focus: Brand Strategy | Video-Led Marketing | Performance Campaigns | Content Systems | Team Leadership

Experience

6 yrs 3 mos

Total Experience

1 yr 8 mos

Average Tenure

2 mos

Current Experience

Idea simplified

Growth and Marketing Manager

Feb 2026 – Present · 2 mos · Mumbai, Maharashtra, India · On-site

Leading growth strategy and marketing execution for Idea Simplified's flagship experiential IPs including Fenestration & Façade India, Fusion India, Fintech India, Fuckup Nights, and La Futura.
Building brand positioning, audience acquisition strategies, and campaign ecosystems to drive registrations, community engagement, and on-ground event footfall across these IPs.
Developing go-to-market strategies for conferences, masterclasses, and industry gatherings by combining content, partnerships, paid media, and organic distribution.
Managing end-to-end digital marketing for client accounts, including growth strategy, campaign planning, creative direction, and performance optimization across paid and organic channels.
Driving business development and strategic partnerships by identifying new client opportunities, pitching marketing solutions, and expanding the agency's growth focused client portfolio.
Overseeing creative strategy and video production coordination for event promotions, brand campaigns, and speaker storytelling from concept development to final execution.
Managing and mentoring the internal creative and marketing team, establishing workflows, processes, and performance frameworks to support scalable agency growth.

Marketing StrategyBrand StrategyGrowth Marketing

Jeeva ai

Consultant: Senior Marketing & Ad Copy Lead

Sep 2025 – Dec 2025 · 3 mos · Pune, Maharashtra, India · On-site

Joined when the company had near-stagnant acquisition: 30 PLG signups per day, 50-60 enterprise form fills, CTR below 1.5%, and campaigns collapsing at scale.
Rebuilt the full creative stack including hooks, angles, UGC pipelines, faceless videos, founder-led storytelling, and demo-focused creatives aligned with new landing pages.
Scaled PLG daily signups from 30 to 500+ while reducing CAC from $35-40 to $15-16.
Grew enterprise MQLs from 50-60 per day to 500-600 per day, improving lead quality by 20% and CTR from under 1.5% to 4-5%.
Designed weekly creative experimentation cycles with 10-15 variants and 20+ copy iterations, introducing structured A/B testing and pain-point angle frameworks.
Built a LinkedIn thought leadership engine that tripled engagement, with 5 posts crossing 40K impressions each and 2,500+ new followers within 30 days.
Collaborated across product, sales, data, and performance teams, contributing to a $1.2M total marketing pipeline.

Marketing StrategyPersonal BrandingCreative MarketingLeadership

Kaccha mango

Co-Founder and Marketing Lead

Feb 2025 – Sep 2025 · 7 mos · Noida, Uttar Pradesh, India · On-site

Rebranded and relaunched Creative Fry Media as Kaccha Mango with new partnerships and expanded strategic services.
Leading cross-functional teams to deliver storytelling-driven, high-ROI digital campaigns for clients across B2C, B2B and service sectors.
Focused on building content systems, scaling paid media efforts, and refining brand narratives.
Managing full-funnel marketing and content delivery for 15+ active clients
Overseeing brand strategy, campaign design, and client success operations
Developing new business verticals across content, performance, and video IPs

Creative fry media

Founder and Creative Lead

Dec 2022 – Sep 2025 · 2 yrs 9 mos · Noida, Uttar Pradesh, India · On-site

Built a 360° creative marketing agency from the ground up, servicing 40+ brands across domains. Led campaign strategy, content architecture, client relationships, and team mentoring. Developed systems for storytelling-first campaigns backed by data insights.
Scaled monthly ad spends up to ₹10L and optimized CAC across channels
Designed and executed video-led brand narratives and growth campaigns
Mentored a 10+ member team across strategy, design, content, and paid media
This role merged into Kaccha Mango in 2025

Social Media MarketingDigital MarketingBrandingCreative Content Production

88gb

Creative Producer & Strategist

Aug 2022 – Nov 2022 · 3 mos

Developed and executed social media strategies for brands like HT Schools and Mapro Foods, enhancing online presence.
Managed end-to-end account servicing for HT Schools, ensuring timely campaign approvals and delivery.
Collaborated with cross-functional teams to produce engaging branded video content, driving audience engagement.

Social Media MarketingDigital MarketingCommunicationVideo Production

Guru angad dev teaching learning centre of mhrd

Project Manager

Jun 2019 – Jul 2022 · 3 yrs 1 mo · Delhi, India · On-site

I successfully led the production of high-quality MOOCs for the SWAYAM platform, significantly impacting e-learning in India.
Coordinated with diverse teams to align course outcomes with national educational standards, enhancing content relevance.
Developed and executed faculty training programs, improving onboarding efficiency and user engagement.
Fostered collaboration among academic and technical experts, ensuring seamless course delivery and high production quality.

Communication