Vani Nair

Digital Marketing Specialist

Mumbai, Maharashtra, India4 yrs 7 mos experience

Key Highlights

Led award-winning influencer campaigns.
Built brand ecosystems from scratch.
Achieved significant performance improvements.

Stackforce AI infers this person is a Marketing Specialist with expertise in Brand Strategy and Influencer Marketing.

Contact

Skills

Core Skills

Influencer MarketingBrand StrategyContent CreationBrand ActivationAdvertisingBrand Building

Other Skills

CommunicationCreative Problem SolvingLeadershipSocial MediaSocial Media MarketingMarketing StrategyCreative WritingPodcastingMarket PlanningKey Performance IndicatorsClear VisionDigital Marketing

About

Marketing has been my playground since college, from internships and passion projects to leading full-scale campaigns today - I’ve explored brand strategy, influencer marketing, entertainment-led storytelling, and even built IPs from scratch. What excites me most is the journey from idea to execution, finding the right insight, the right creators, and crafting campaigns that actually connect. Skilled in campaign planning, creator relations, content strategy, and adding that little extra spark where it matters. Curious by nature, driven by creativity, and always up for building things that make people stop and say “okay, this is cool” Let’s create something worth talking about!

Experience

Self employed

Marketing Consultant

Dec 2025 – Present · 4 mos

Whoppl.

Celebrity & Influencer Relations Lead

Apr 2025 – Nov 2025 · 7 mos · Mumbai, Maharashtra, India · On-site

Led integrated influencer & brand campaigns across lifestyle, FMCG, and sports categories.
Managed partnerships with Category A creators & celebrities to drive stronger reach and engagement.
Ensured strict IP compliance, messaging consistency, and quality-controlled asset delivery.
Collaborated with creative, media, and performance teams for cohesive campaign execution.
Strengthened global influencer visibility through initiatives like the Webby Awards collaboration.

AdvertisingBrand StrategyCommunicationContent CreationCreative Problem SolvingBrand Activation+6

Dot media

Social Media & Content Head

Jun 2023 – Mar 2025 · 1 yr 9 mos · Mumbai, Maharashtra, India · On-site

Directed social media & content strategies for brands in different categories with strong creative alignment.
Led the award-winning Yas Island campaign with celebrity & top-creator collaborations.
Managed agencies, briefs, and deliverables with high standards of quality control.
Mentored cross-functional teams to boost creativity, productivity, and brand consistency.
Delivered data-backed insights to improve engagement and campaign optimization.

Brand BuildingBrand StrategyContent CreationInfluencer MarketingCreative WritingPodcasting+3

The souled store

Senior Brand Marketing Associate

Jan 2023 – May 2023 · 4 mos · Mumbai, Maharashtra, India · On-site

Executed licensed campaigns combining influencer-led digital content & retail activations.
Developed platform-specific social strategies aligned with brand tone and pop culture.
Coordinated with internal teams & creators for seamless digital + offline execution.
Strengthened customer connection through pop-culture-led storytelling.
Improved sales through data-backed content insights and refined marketing initiatives.

Brand ActivationBrand BuildingBrand StrategyContent CreationInfluencer MarketingSocial Media

Schbang

Integrated Solutions Strategist

Jan 2022 – Jan 2023 · 1 yr · Bangalore · On-site

Developed integrated campaigns for major brands like Xiaomi, Nescafé, Tata Neu, OnsiteGo, Housing.com, Domino’s, and more.
Achieved 40% performance improvement through data-led optimization and targeted creative execution.
Led multi-team coordination for timely delivery of high-quality assets.
Strengthened client retention through ROI-focused strategies and insight-driven recommendations.
Supported new business pitches with sharp brand strategy inputs.

AdvertisingBrand StrategyBrand BuildingBrand ActivationContent CreationCommunication+4

Codee

Brand Manager

May 2021 – Dec 2021 · 7 mos · Delhi, India

Built and launched the brand’s entire digital & influencer marketing ecosystem from scratch.
Directed designers, marketers & social media teams, achieving 3x engagement growth.
Ensured creative consistency across all communication touchpoints.
Strengthened brand positioning through cohesive content, partnership & communication strategy.
Managed agencies, creators, budgets & timelines end-to-end with high ROI.

Brand StrategyBrand BuildingBrand Activation