Jul 2016 – Jan 2020 · 3 yrs 6 mos · On-site

• Helped Microsoft’s D365 in building world-class customer service products. Delivered innovative designs timely without compromising on any experience. Mentored new designers, researchers, and UX writers. Made a successful alliance between the design and engineering teams, which helped align UX priorities and design processes appropriately. Before D365, I was responsible for Bing (Local and Education Answers, Bing Places for Business) and the Windows app experience team where I designed Microsoft Money App.

Oct 2014 – Jun 2016 · 1 yr 8 mos · On-site

• Led design efforts for Bing Places, Business Answers, and the Education vertical, crafting user-first search experiences that helped millions discover local businesses, services, and learning resources. Drove cross-functional collaboration with product, research, and AI teams to elevate content relevance, trust, and engagement across web and mobile.
• Designed seamless cross-app experiences for the Microsoft 365 suite, contributing to the horizontal UX framework used across core productivity apps. Led end-to-end design for the Microsoft Finance app on Windows, focusing on clarity, usability, and integration with the broader Windows ecosystem. Collaborated closely with platform, accessibility, and design system teams to ensure consistency and scalability.

Jan 2013 – Jan 2014 · 1 yr

• Played lead role for Naukri’s recruitment site. Initiated, designed & launched various products & experiences from scratch which contributed to companies' financial growth & user acquisition through simplified UX by using. Used Analytics, Algorithms, user psychology, and Efficient User-Flows which turned the product (and the business) around objectives.

Jan 2011 – Jan 2013 · 2 yrs

Aug 2011 – Dec 2011 · 4 mos · New Delhi Area, India

• An ethnographic study was conducted across selected Asian countries to realize the presence of
• mobile-communication in the livelihood of users belonging to the bottom of pyramid population. The study was conducted in India, Pakistan, Sri Lanka, Thailand and Indonesia with an objective to gauge the existing communication model which on optimization may lead to betterment of lives especially for those employed in the sub-urban areas.
• Telephone use was perceived to provide a much higher benefit in providing a sense of security in terms of acting in an emergency and in maintaining social relationships than benefiting financially though the potential for greater income earning ability and saving costs at the BOP and this seems to be continuing trend even in 2011. The studies have consistently shown the phone being used primarily for social purposes, with more “utilitarian” uses (such as use for business, financial or work-related) being secondary. The most recent findings show however that there is a segment of the BOP which uses the phone for utilitarian purposes on a daily basis.

Jan 2011 – Aug 2011 · 7 mos · Gurgaon, India

• Project demanded creating a user interface for the smart eco-washer machine
• along with its iOS app that enables laundry-monitoring from smart devices

Jan 2008 – Jan 2009 · 1 yr · Chandigarh Area, India

• Closely worked with the technology team to optimize the page rank on the search results page, thereby, increasing the volume of visitors on websites.