Feb 2023 – Jan 2026 · 2 yrs 11 mos

• Leading sales and engineering teams for the Western US

Aug 2018 – Feb 2023 · 4 yrs 6 mos

• Management of the Bay Area Sales team for Silicon Labs as well as Global Account Management responsibilities for Cisco.

Dec 2017 – Aug 2018 · 8 mos

• Covered key accounts including Google GAM, Aruba, ABB, Juniper Networks, and others.

Apr 2016 – Dec 2017 · 1 yr 8 mos · San Jose, CA

• Cassia Networks builds next generation IoT solutions that are transforming how businesses and consumers experience IoT environments. By extending the range and functionality of Bluetooth, our solutions solve the key challenges of wireless connectivity and unlock the power of the IoT.
• Drive sales and business development initiatives including identifying prospects, growing pipeline, managing funnel, negotiating terms and closing complex enterprise hardware and software deals
• Drive partnerships and close deals horizontally across IoT industry segments and vertically through device manufacturers, platform providers, and applications service providers
• Manage API and SDK integrations with partners to ensure smooth and successful implementations on the northbound and southbound side of Cassia’s platform
• Support deployments of Cassia’s technology with both consumer and enterprise partners
• Interface with product management, overseas R&D and marketing to drive product and overall company strategy
• Develop and scale partnerships/alliances with technology platform providers for both short team and long term revenue growth
• Represent Cassia through analyst calls, industry speaking engagements and IoT industry events

Oct 2015 – Aug 2018 · 2 yrs 10 mos · Pleasanton, CA

• Web and mobile app solution delivering high-end fitness and wellness services to consumers around the world.
• Create pitch decks, financial projections and due diligence materials to support fundraising activities
• Develop go-to-market strategy and initial roll-out plans for multi-channel launch
• Project manage the development and implementation of the VIRTUAL.FIT technology platform including all third-party integrations and consultants
• Perform all customer support activities company-wide ensuring high customer satisfaction
• Coordinate activities of all third-party contractors including web design, technology development, sales and marketing, etc.
• Interface with company investors, directors, and advisors

Jan 2014 – Oct 2015 · 1 yr 9 mos · San Jose, CA

• Innovative SaaS-based software platform that provides enterprises with enhanced collaboration and business process services.
• Led company-wide sales activities and business development initiatives resulting in strategic
• partnerships with industry leading companies in sports, fitness, and other vertical markets
• Increased customer recognition and sales through rapid-response customer support initiatives
• Managed overseas manufacturing and supply chain
• Led cross-functional teams that create financial plans and go-to-market strategies
• Coordinated an offshore engineering team to develop product requirements, roadmap & release schedules
• Managed all VIP customers resulting in company’s first path to revenue with $1 million initial purchase order

Nov 2011 – Dec 2013 · 2 yrs 1 mo · Redwood City, CA

• Manufacturer of unique, intelligent, and advanced fitness equipment products plus related media content aimed at helping people get and stay well.
• Led complete turnaround and eventual acquisition of the company
• Raised equity financing necessary to restart sales, operations, and distribution
• Implemented complete re-branding from fitness equipment to wellness lifestyle brand
• Secured national sales and advertising contracts through QVC
• Negotiated and implemented national distribution opportunities with leading fitness companies
• Sourced new domestic and overseas manufacturing partners and associated supply chains
• Designed and developed innovative new fitness product/service combining hardware and software
• Formed joint venture with software developer to build innovative branded mobile app & online service
• Filed and prosecuted patent applications for new products
• Negotiated sale of company to the world’s largest manufacturer of Pilates equipment

Sep 2005 – Aug 2011 · 5 yrs 11 mos · Pleasanton, CA

• Designer, developer, and manager of resorts and hotels that deliver world-class service, contemporary facilities, and innovative sports and fitness programs.
• Developed strategy and business plan for a new business unit, then managed project, build-out and launch
• Managed all new construction and renovation projects company-wide
• Managed strategic relationship with Marriott hotels for national rollout of the Renaissance ClubSport brand
• Developed nationwide target area plan for new ClubSport and Renaissance ClubSport locations
• Directed a nationwide network of commercial real estate brokers searching for club and club/hotel locations
• Performed demographic & competitive analyses to determine viability and strategy for new clubs and hotels
• Negotiated transaction terms for new ClubSport and Renaissance ClubSport locations
• Developed pro-forma financial projections and ROI analyses for new club and club/hotel projects
• Managed project, design and construction of $70 million Aliso Viejo Renaissance ClubSport hotel

Jun 2003 – Jun 2005 · 2 yrs

Jun 2000 – Aug 2003 · 3 yrs 2 mos · Seaside, OR

• Weyerhaeuser grows trees and makes forest products that improve lives in fundamental ways.
• Responsible for design and construction of forest roads to facilitate timber harvesting operations
• Designed timber harvesting systems for safe and environmentally friendly wood production
• Managed the design and construction of all fish passable structures on 250,000 acres of timberland
• Managed the implementation, execution, and compliance of fish presence survey program
• Represented Weyerhaeuser and interfaced with local watershed council districts
• Participated in Weyerhaeuser wild land firefighting operations