Raiza Veridiano

Digital Marketing Specialist

Malmö, Skåne, Sweden10 yrs 11 mos experience
Highly StableAI Enabled

Key Highlights

  • Over 11 years in social media marketing.
  • Expert in community building and engagement.
  • Proven track record in gaming industry campaigns.
Stackforce AI infers this person is a Gaming and Marketing Specialist with extensive experience in community management and social media strategies.

Contact

Skills

Core Skills

Social Media MarketingContent ManagementCommunity ManagementContent CreationMarketingResearchCustomer Service

Other Skills

Project ManagementMarketing StrategyMarket ResearchUser AcquisitionPublic RelationsApp Store OptimizationCustomer Relationship ManagementEvent ManagementData AnalysisDesignMultimediaGenerative AIPhotoshopCommunicationSocial Networking

About

Creative social media marketer & community builder with 11+ years of experience in the gaming industry. I craft compelling content, foster vibrant online communities, and achieve measurable results. I thrive on challenges and deliver exceptional results.

Experience

10 yrs 11 mos
Total Experience
1 yr 6 mos
Average Tenure
--
Current Experience

Ubisoft abu dhabi

2 roles

Social Media Manager

Mar 2024Nov 2025 · 1 yr 8 mos

Social Media Content Specialist

Feb 2021Mar 2024 · 3 yrs 1 mo

  • Define, grow & animate the Social Media channels of our games
  • Formulating a cross-platform content strategy for multiple projects
  • Assist in defining goals/tasks and implement KPIs for evaluating them
  • Spearhead the creation of engaging Social Media content through various channels including creating static and animated assets, videos, and trailers
  • Develop engaging and viral Social Media campaigns
  • Operate and moderate all our Social Media channels, ensure that customer input is communicated & answered
  • Create and send appropriate Social Media and content-related reports, provide insights and feedback to keep our player base engaged outside of our games
  • Ability to constantly monitor our Social Media channels and handle crises effectively
  • Be the main point of contact with the mobile off-site Social Media teams
  • Create ComDev strategies for Growtopia and Clash of Beasts
  • Content planning, creation, and management of SNS channels and website
  • Setup Twitch livestreams, growing the channel to 15Kfollowers
  • Produce performance reports on campaigns, weekly, and monthly KPIs (ROI, satisfaction levels, post-mortems, etc.)
  • Customer Relationship Management through Mailchimp newsletters
  • Interim Manager for four months for the community team
Social Media MarketingContent ManagementProject ManagementMarketing StrategyMarket Research

Nstbg ph

Community Management/Copywriter

Nov 2018Jan 2021 · 2 yrs 2 mos · Philippines

  • Content planning, creation and management for Murasaki7, Chamoji, GameNewsNinja SNS channels and websites
  • User Acquisition through asset designs, various campaigns, and ASO/SEO
  • Worked on PR Database and PR Releases for Murasaki7 and ChamojiApp
  • Onsite event, livestream production, and talent management
  • Develop an optimal posting schedule, considering engagement metrics.
  • Create engaging text, image, and video content.
  • Suggest new ways to attract prospective players, including promotions and competitions.
  • Stay up-to-date with changes in all social platforms ensuring maximum effectiveness.
  • Facilitate online conversations with players and respond to queries.
  • PR Database and PR release management.
  • App Store Optimization
Community ManagementContent CreationUser AcquisitionPublic RelationsApp Store Optimization

Noodlerama inc.

Marketing Supervisor

Jun 2018Oct 2018 · 4 mos · Makati, Philippines

  • Launched Toritake, Ramen Nagi Camp John Hay and Alabang Town Center
  • Conceptualize and implement marketing promo for new product/ store launches.
  • Closely coordinate with third-party suppliers including printing services, ad agencies, talents, and mall marketing, among others, to achieve goals.
  • Monitor guest feedback and handle complaints.
  • Work with internal departments including purchasing, accounting, finance, operations, and commissary to gather data before implementing promos and product launches.
  • Build good relationships with outside partners for tie-ups, and x-deals, among others.
  • Create weekly reports to monitor project status
MarketingProject ManagementCustomer Relationship Management

Elite global sourcing llc

Community Management Officer

Apr 2017Mar 2018 · 11 mos

  • PIC for all community events for a 5K-person event, Ragnarok Festival2017
  • Managed guilds, VIPs, influencers, content creators, and media during local meet-ups, and online events
  • Content Management System for all social networking sites
  • Conceptualization and execution of on-ground and online events
  • Work with all internal stakeholders in providing public relations and representation during on-ground
  • activities
  • Produced Marketing assets for social media channels and community programs
Community ManagementEvent ManagementContent Management

Bolton international, inc. (philippines)

Research Analyst

Jul 2016Apr 2017 · 9 mos

  • Monitor global and local news and events from predefined sources and tools
  • Collect and analyze data using various channels to determine the accuracy of information
  • Deliver real-time reporting of Supply Chain-relevant news and events
Data AnalysisResearch

X-play online games

Community Management Officer

Jun 2015Jul 2016 · 1 yr 1 mo · Mandaluyong, Philippines

  • Handle customer inquiries via walk-in, forums, email, and chat. These inquiries include but are not limited to account and billing-related queries.
  • Gather and escalate player feedback and issues.
  • Handle in-game and offline events.
  • Attending, planning, and executing community events and meet-ups.
  • Content creation thru writing blog posts, articles, newsletters, communication materials, and social media channels.
  • Creating, executing, and measuring social media campaigns.
Customer ServiceContent Creation

Massive gaming

2 roles

Marketing Services Officer

Promoted

Aug 2014Jan 2015 · 5 mos

  • Maintain liaison with external and internal suppliers, assisting in the commissioning and delivery of marketing materials.
  • Attend performances and other events as required outside of normal office hours.
  • Manage and maintain positive relationships with venue staff and media partners.
  • Support the company’s archive function by archiving relevant marketing material.
  • Assist with the implementation of the marketing strategy with specific objectives and targets as agreed.
  • Support the overall marketing objectives of the company both externally and internally.
  • Take responsibility for originating and planning campaigns in conjunction with Marketing.
  • Develop promotional opportunities and ideas from conception through delivery.
  • Managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs.
  • Writing and proofreading copies of all promotional material posted on the online web channels.
MarketingContent Creation

Product Officer

Feb 2014Aug 2014 · 6 mos

  • Liaising with creative artists in the creation of various marketing materials for all online web channels.
  • Conducting market research such as customer questionnaires and focus groups.
  • Contributing to, and developing marketing plans and strategies; evaluating marketing campaigns and monitoring of competitor activity.
  • Provides information by collecting, analyzing, and summarizing data and trends.
  • Assist in planning and facilitating gaming events.
  • Ensure player satisfaction by responding timely and accurately to players' complaints and disputes.
  • Provide support to players on game-related queries.
  • Conduct quality assurance assessment of game products to ensure product quality and service.
  • Perform investigation and documentation of game exploits, bugs and other issues pertaining to online gaming.
  • Assist in creating, planning, and implementing innovative games.
  • Perform Content Management System for Websites
  • Data Collection and Analysis of the Target Market
  • Managing Social Networking Sites
  • Ensure all players adhere to gaming rules and regulations.
  • Coordinate with different teams to achieve milestones within deadlines.
  • Manage gaming operations and report game status to management on daily basis.
  • Analyze feedback and suggestions from players for continuous improvements of the game.
  • Evaluate game processes and procedures and recommend improvements.
  • Manage game messaging and gaming forums to attract more players.
MarketingContent Management

Education

Saint Louis University (PH)

Bachelor of Science in Business Administration — Marketing

Jan 2009Jan 2014

University of Baguio Science High School

Jan 2005Jan 2009

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