Nov 2015 – Sep 2021 · 5 yrs 10 mos · Delhi/NCR

• As a strategic communications leader, I spearhead global PR and corporate communications campaigns. Cultivate robust media relationships both domestically and internationally, ensuring maximum brand visibility. By curating engaging content across diverse social media platforms, drive brand awareness and foster audience engagement. To solidify Nucleus's industry leadership, develop and execute comprehensive thought leadership programs, positioning the company as a thought leader. Additionally, I collaborate seamlessly with global PR agencies to amplify our message and achieve communication objectives. Proactively addressing customer concerns and inquiries through effective communication strategies is a key priority. Furthermore, manage internal communications across global locations, ensuring consistent messaging and fostering a strong company culture.

Apr 2012 – Nov 2015 · 3 yrs 7 mos · Pune Area, India · On-site

• As a strategic communications leader, I spearheaded corporate communications, PR, and media relations efforts, resulting in industry recognition and award wins. Successfully managed financial communications and investor relations, cultivating strong relationships with the financial community. By championing thought leadership initiatives, I positioned the company as an industry expert. Additionally, directed impactful communication campaigns across internal, external, and customer channels. Representing the company at industry events and conferences, ensured strong brand messaging and positive visibility.

Jan 2007 – Mar 2012 · 5 yrs 2 mos · Mumbai Area, India · On-site

• As a communications leader for the Reliance ADA Group, I oversee all corporate communication activities for key subsidiaries, including Reliance Communications, Reliance Entertainment, and Reliance Power. Develop and implement strategic communication campaigns, measuring success through defined KPIs. Provide expert media relations and PR guidance to Circle Management Teams, and design and execute BTL strategies to drive lead generation and customer acquisition. Additionally, I lead Reliance Communication's CSR initiatives and collaborate with external agencies to support new product launches, service rollouts, and events. My expertise extends to crisis management, international PR coordination, and ensuring effective internal and external communication.

Jun 2005 – Dec 2006 · 1 yr 6 mos · Jaipur Area, India · On-site

• As a versatile content creator, I produced compelling news stories for national, international, and commerce sections. My expertise extended to both digital and print media, encompassing articles, features, and layout design. Also excelled in local reporting, gathering and delivering impactful stories for the local audience. Additionally, managed internal communication tools, including special features, columns, periodicals, and supplements. Collaborating with the online team, prepared and edited engaging news content for the company website.