Nicolas Fry

CEO

Lille, Hauts-de-France, France0 mo experience

Key Highlights

Expert in yacht charter management and marketing.
Proven track record in business development.
Strong background in customer relationship management.

Stackforce AI infers this person is a yacht charter management expert with a strong focus on business development and marketing strategies.

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Skills

Core Skills

Charter ManagementBusiness DevelopmentMarketing StrategyProject Management

Other Skills

AccountingSalesMarketingCustomer Relationship Management (CRM)CommercialOffice AdministrationBusiness Relationship ManagementExploratory Data AnalysisDecision SciencesPostgreSQLA/B TestingPython (Programming Language)X12Statistical ResearchEnsight

Experience

0 mo

Total Experience

Average Tenure

Current Experience

Hill robinson

Head of Charter Management

Sep 2023 – Present · 2 yrs 8 mos · Monaco · Hybrid

Being a sailor, I was always attracted by beautiful boats. In 2005, my father bought a sailing yacht called Django Too and asked me to help market her for charter. This was my first step into yachting. I spent several years moving around the industry, working as a charter broker, yacht manager, crew manager and charter manager. The more I had worked with Captains, the more I felt the need to get out and learn about the life at Sea. I spent six months getting my Captain license in France and decided to have an experience on board. In May 2012, I joined a sailing yacht as Steward/Deckhand for the charter season in the Med. It was a great experience where everything came into place and suddenly gave sense to all that I had learned before.
This combined experience created the perfect blend of knowledge to work as a successful charter manager, supporting Owners and Crew and understanding all their challenges. I began my career in charter management with Camper & Nicholsons in 2013, where I was responsible for building the charter reputation of iconic yachts like Christina O, Legend, Eclipse, Sultana… Then, I joined Northrop & Johnson where I successfully grew their charter fleet in Europe launching their flagship 72m yacht SOLO and managed a large fleet with my own team. I also worked a year for Denison Yachting, building their charter fleet in the Med. As the Head of charter management for Hill Robinson since September 2023, I manage a strong fleet and promote yacht experiences for clients to enjoy the richness of our Ocean.

Charter ManagementMarketing StrategyBusiness Development

Denison yachting

Charter management Director

Oct 2022 – Sep 2023 · 11 mos · Monaco · On-site

As a charter manager, I helps raise the value of the yacht with a tailor-made marketing strategy:
Organising promotional events (yacht shows, open days, fam trips) in close relationship with the crew,
Coordinating a marketing program with creative materials, interesting press articles and efficient PR,
Ensuring the yacht stands out by identifying the stories and distinct characteristics of the yacht,
Advising on destinations, best pricing, and market trends to achieve maximum charter revenue,
Negotiating contracts, informing about the legalities, accounting, administration, and reporting.

Business DevelopmentMarketing Strategy

Northrop & johnson

Fleet Manager

Feb 2018 – Oct 2022 · 4 yrs 8 mos · Monaco · On-site

I make sure to generate maximum revenue for your client, which allows not only reducing the annual running cost of the yacht, but also getting some profit and enhancing the re-sale value by establishing a favourable reputation on the market. Charter management helps raising the value of the yacht with a tailor-made marketing strategy:
Organizing promotional events (yacht shows, open days, fam trips) in close relationship with the crew,
Coordinating a marketing program with creative materials, interesting press articles and efficient PR,
Ensuring the yacht stands out by identifying the stories and distinct characteristics of the yacht,
Advising on destinations, best pricing, and market trends to achieve maximum charter revenue,
Negotiating contracts, informing about the legalities, accounting, administration, and reporting.

Camper & nicholsons

Charter Manager

Apr 2013 – Jan 2018 · 4 yrs 9 mos · Monaco · On-site

Chartering a yacht is a complex operation and requires a well-connected and experienced middleman. We are expertly placed to operate as this vital link between you, the Captain, charter brokers and their clients. My knowledge of the charter business, combined with our yachting expertise and our marketing resources, can make the charter activity a success for your yacht.

AccountingProject ManagementCharter Management