Bethany Isabel Barber

UX Researcher

New York City, New York, United States1 yr experience

Key Highlights

Led significant UX research projects in fintech and SaaS.
Transformed internal knowledge bases, boosting engagement metrics.
Strong advocate for user-centered design principles.

Stackforce AI infers this person is a UX Researcher with expertise in Fintech and SaaS industries.

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Skills

Core Skills

Ux Research

Other Skills

Usability TestingQualitative CodingInformation ArchitectureMixed Methods ResearchCustomer Journey MappingDiary StudiesHeuristic EvaluationProduct DiscoveryUX StrategyContent ArchitectureUser FlowsUser PersonasDesign SystemsQualitative ResearchResearch Design

About

I'm a UX research professional with 2+ YOE conducting and advocating for UX research across different tech industries, including fintech, CAD, and adtech, in environments ranging from startups to large tech companies. Since college, I always knew I wanted to be in the UX space, and my career progression speaks to it. I've consistently pursued and leveraged opportunities to refine my user-centric lens, conduct qualitative UX research, and advocate for design thinking/UX research principles to improve workflows and digital experiences. In both fast-paced and established environments, I approach research with the same level of attention to detail and intention, ensuring the proper delivery of research-driven insights to create human-centered experiences.

Experience

1 yr

Total Experience

1 yr

Average Tenure

Current Experience

Material

Associate UX Researcher

Dec 2025 – Feb 2026 · 2 mos · Remote

Supported moderated usability testing for a global advertising platform, benchmarking advertiser workflows against peer tools across mobile and desktop.
Performed live qualitative coding during 90-minute sessions, documenting user errors, comprehension gaps, and predictability issues affecting task completion.

Usability TestingQualitative CodingUX Research

Glmx - access, automate, analyze

CX Analyst (UX Research Focus)

Sep 2024 – Sep 2025 · 1 yr · New York City Metropolitan Area · Hybrid

Led end-to-end UX research and redesign of internal CX knowledge base, defining information architecture and validating through interviews, surveys, and tree testing—driving monthly views from 44 to 832, increasing CTR from 7% to 52%, and improving search success from 43% to 94% in 4 months.
Conducted mixed-method research (interviews, surveys, workflow analysis) to identify gaps in Zendesk CRM migration; delivered research-backed recommendations that improved system usability and team alignment.
Mapped client onboarding journeys through UX research and gap analysis, translating insights into actionable improvements to internal processes.
Owned global product newsletter strategy, transforming complex securities finance concepts into accessible, user-centered content to drive internal engagement and product alignment.

UX ResearchInformation ArchitectureMixed Methods ResearchCustomer Journey Mapping

Dassault systèmes

UX Research Intern

Nov 2023 – Apr 2024 · 5 mos · Waltham, MA · Hybrid

Led end-to-end UX research for a B2C CAD SaaS (SolidWorks for Makers), conducting diary studies and heuristic evaluations to map the full customer journey, identify critical touchpoints, and uncover usability gaps.
Conducted qualitative coding analysis of 300+ user forum posts, developing an Excel-based coding framework to surface recurring usability issues and inform prioritization decisions.
Developed user personas and end-to-end user flows for a B2B CAD SaaS, aligning design and engineering teams around shared user needs and collaborative workflows.

Diary StudiesHeuristic EvaluationQualitative CodingUX Research

Apple

Communications Intern

May 2022 – Aug 2022 · 3 mos · Cupertino, California, United States · Hybrid

Coordinated a large-scale virtual forum for the global Apple Maps manager community as an internal communications initiative to centralize knowledge and promote resource-sharing.
Created digital multimedia communications to inform, motivate, and recognize global Maps employees.

Bentley university

Writing Center Tutor

Sep 2021 – Dec 2022 · 1 yr 3 mos · Waltham, Massachusetts, United States · On-site

Worked with 5-7 students each week, creating personalized plans to guide the writing revision process.
Honed expertise in multiple style guides, including AP, APA, MLA, and Chicago.