Atish Negi

CEO

Gurgaon, Haryana, India13 yrs 8 mos experience

Highly Stable

Key Highlights

Recognized as IMPACT CMO 40 Under 40.
Led successful product launches in competitive markets.
Expert in brand strategy and consumer insights.

Stackforce AI infers this person is a Marketing and Brand Management expert in the FMCG sector.

Contact

Skills

Other Skills

Market ResearchTeam ManagementBusiness DevelopmentManagementFast-Moving Consumer Goods (FMCG)

Experience

13 yrs 8 mos

Total Experience

3 yrs 5 mos

Average Tenure

6 mos

Current Experience

Adidas

Brand Director

Oct 2025 – Present · 6 mos

Haleon

3 roles

Category Head - India Subcontinent Vitamins Minerals & Supplements

Promoted

Dec 2024 – Oct 2025 · 10 mos

Marketing Manager- Sensodyne India

Feb 2024 – Nov 2024 · 9 mos

Senior Brand Manager Sensodyne

Jul 2022 – Feb 2024 · 1 yr 7 mos

Gsk consumer healthcare india

6 roles

Senior Brand Manager, Sensodyne

Sep 2021 – Nov 2022 · 1 yr 2 mos

Senior Brand Manager, Iodex

Promoted

May 2020 – Sep 2021 · 1 yr 4 mos

Brand Manager, Digestive Health ( India )

Jan 2018 – May 2020 · 2 yrs 4 mos

Area Sales Manager, Delhi

Aug 2016 – Dec 2017 · 1 yr 4 mos

Area Sales Manager, Haryana & Himachal

Jul 2015 – Jul 2016 · 1 yr

Area Sales Manager, North East

Oct 2013 – Jul 2015 · 1 yr 9 mos

Super-max

2 roles

Business Development Manager, Vietnam

Sep 2012 – Mar 2013 · 6 mos

Responsible increasing nation-wide distribution, trade channel development to achieve
quarterly revenue targets.
Responsible for launching SuperMax in Modern Retail across Vietnam; achieved 80%
weighted distribution
Designed & implemented product strategy including SKU selection, pricing & in-store
promotional activities
Led a Product Relaunch - Oral Care
Conducted consumer research to understand Key Desirable Attributes & buying behavior
in toothbrush category
Carried out Pilot testing in 300 households to identify consumer needs & points of failure
in current product portfolio
Launched a new range of SKUs based on research with new communication message

Business Development Manager - Philippines & Indonesia

May 2012 – Oct 2013 · 1 yr 5 mos

Supermax group

Management Associate

May 2012 – Aug 2012 · 3 mos · Malaysia, Indonesia, Myanmar, Vietnam

Recommended improvements in traditional trade channel operations in Malaysia, Myanmar,
& Vietnam
Standardized KPI management system; developed & implemented sales tool-kits & other
productivity improvement processes for the sales team.

Procter & gamble

Summer Intern

Apr 2011 – Jun 2011 · 2 mos · Singapore

Developed a marketing plan to double the value share of a leading conditioner brand in China
Identified key competitor, designed new variant launch & the key message strategy
Conducted onsite consumer research in Guangzhou, China to gain key insights & test
self-designed concept board
Developed TVC & key visual with media agency for in-house testing as part of key
communication material