Mark Pinsent

Creative Director

France28 yrs 10 mos experience

Highly Stable

Key Highlights

Expert in crafting compelling marketing narratives.
Extensive experience in B2B technology communications.
Proven track record in leading integrated marketing campaigns.

Stackforce AI infers this person is a B2B marketing communications expert with a focus on digital strategy and content development.

Contact

Skills

Core Skills

Creative DirectionMarketing CommunicationsB2bIntegrated MarketingStrategic CommunicationsDigital StrategyMarketing StrategyDigital MarketingContent StrategyMentoringSocial Media Marketing

Other Skills

Narrative DevelopmentStorytellingCampaign CreationMarketingCommunicationsConsultancyIntegrated CommunicationsCampaign ManagementClient ManagementContent MarketingSocial MediaJudgingSocial Media StrategyContent DevelopmentDigital Consulting

About

To use the popular vernacular, I'm a human in the loop. I recently started work with a company I've worked at before, and the founder - who I've known for decades - rather neatly summed up the value I bring in his (re)introductory note to the company. So I thought I'd use it here: "Mark will be focused on the role he excelled at: bringing energy, curiosity, creative thinking and storytelling skills, to build narratives around products and services that translate into campaigns, messaging and deliverables." I'm also fortunate to mentor several professionals working in marketing, communications, and content strategy, something which I get as much out of as they do (possibly more).

Experience

Metia

Creative Director

Mar 2026 – Present · 1 mo · Hybrid

A return to Metia as part-time Creative Director. Working with the global team and clients to ensure the highest quality of creative output, including narrative development, positioning, storytelling, platform and campaign creation.

Creative DirectionNarrative DevelopmentStorytellingCampaign CreationMarketing Communications

Atelier d'idées

Founder and Director

Sep 2024 – Present · 1 yr 7 mos · Europe · Hybrid

Marketing and communications consultancy for B2B technology companies.

MarketingCommunicationsConsultancyMarketing CommunicationsB2B

The hoffman agency

2 roles

Client Consultant, Europe

May 2024 – Oct 2024 · 5 mos

Managing Director, Europe

Mar 2017 – May 2024 · 7 yrs 2 mos

Leading The Hoffman Agency's activity across Europe, working with multinational and emerging technology companies on integrated communications campaigns.

Integrated CommunicationsCampaign ManagementIntegrated MarketingStrategic Communications

Microsoft ventures accelerator

Mentor

Sep 2015 – Sep 2016 · 1 yr · London

Working with the Microsoft Ventures start-up accelerator in London and as a judge in the Microsoft Imagine Cup competition for student developers.

MentoringJudging

Metia

2 roles

Managing Director, Metia UK

Promoted

Nov 2014 – Mar 2017 · 2 yrs 4 mos

Running the London business of global digital marketing agency Metia. Clients included Microsoft, Dell EMC, Intel, Workday, RedEye, Misys, and more.

Digital MarketingClient ManagementDigital StrategyMarketing Strategy

Director

May 2013 – Nov 2014 · 1 yr 6 mos

Member of the senior management team at international marketing agency Metia. Leading the development and delivery of content marketing, social media, lead generation, digital and mobile marketing campaigns.

Content MarketingSocial MediaDigital MarketingContent Strategy

Weber shandwick

Head of Content and Consumer Social Media, EMEA

Feb 2012 – Jan 2013 · 11 mos · EMEA

Joined Weber Shandwick to develop the company’s social media offering across the EMEA region, train and develop staff across the region, establish content-creation partners in key markets, drive new business and consult pan-regional digital and social media clients.

Social Media StrategyContent DevelopmentSocial Media MarketingContent Strategy