Sven Doerrenbaecher — Co-Founder

As AI advisor, author and keynote speaker, I work with leaders who want to turn disruption into advantage. Most companies struggle with AI - not because the technology is too complex, but because leadership isn't ready. After 25 years in marketing and leadership, I wrote the AI leadership playbook "EMBRAICE" I wish existed a year ago - and now help others lead through this shift. Previously, I co-founded and led antoni as CEO, where we created tailor-made agencies for brands like Mercedes-Benz, Vodafone, Aldi or Katjes. Earlier in my journey, I led Jung von Matt as MD - pushing creative boundaries - and Interone as CEO, pioneering digital innovation and transformation. Before that, I led Digital at Mercedes-Benz Headquarters in early 2000 and became later Head of Global Media - translating technology and data into human stories. I also founded C_SR, a charitable network that connects the creative industry with non-profits to strengthen democracy and freedom of speech. I'm proud of initiating Germany's biggest purpose-driven brand movements like: #ZusammenGegenCorona – over 1,000 brands turned their slogans into vaccination messages. And #ZusammenFürDemokratie – thousands of companies and leaders joined forces to encourage voter participation in federal election in 2025. Beyond business, I write columns, exploring the intersections of mindful marketing, digital economy and zeitgeist and give lectures at conferences and universities. And when the laptop closes: I'm a music lover, BBQ chief, Vespa rider, snowboarder since the 80s but surf rookie for life - and husband and proud dad of three boys.

Stackforce AI infers this person is a MarTech leader with a strong focus on AI and digital transformation.

Location: Berlin, Berlin, Germany

Experience: 25 yrs 11 mos