Apr 2024 – Dec 2024 · 8 mos · On-site

Jul 2023 – Mar 2024 · 8 mos · On-site

Apr 2015 – Jun 2023 · 8 yrs 2 mos · On-site

• Consulting Portfolio Management – IT & Telecom
• Successfully managed end-to-end consulting engagements across the IT and Telecom sectors for clients spanning multiple industries throughout the AP region.
• Strategic Portfolio Leadership (~$5 Mn)
• Oversaw a consulting portfolio worth approximately $5 Mn. Responsibilities included crafting business proposals, defining and presenting tailored service offerings, supporting sales teams in complex deals, conducting competitive analysis and acting as the primary negotiator in securing high-value contracts. Maintained a strong focus on achieving mutually beneficial outcomes.
• Senior Management Involvement
• Actively contributed as a core member of the senior leadership team, driving portfolio growth and spearheading strategic business initiatives, including new service development and geographic expansion.
• Team Leadership & Consulting Delivery
• Led a team of seven indirect industry analysts. Delivered high-impact advisory services to global clients on diverse areas such as Market Opportunity Assessment, Customer Insights, Market Entry and Channel Strategy, Alliance Management, Sales Enablement, Integrated Marketing, and Thought Leadership. Covered key verticals including Retail, Manufacturing, Energy, Healthcare and Public Sector.
• Business Expansion & Strategic Advisory
• Surpassed growth targets by extending the consulting footprint into new markets across AP, Europe, and globally. Advised C-level executives on strategic direction, process optimization, and technology adoption to unlock business value.
• Client Relationship Excellence
• Demonstrated exceptional ability in cultivating and sustaining relationships with key decision-makers, resulting in the establishment of high-value, loyal client accounts with strong retention metrics.
• Recognition & Awards
• Recipient of the "Best Employee Award" on eight occasions across the AP region in recognition of consistent high performance and impactful contributions.

Jan 2014 – Mar 2015 · 1 yr 2 mos · On-site

Mar 2011 – Jan 2014 · 2 yrs 10 mos · Gurugram, Haryana, India

• Key Responsibilities and Achievements:
• Led business development and presales initiatives, while overseeing the execution of quantitative and qualitative research and consulting projects across consumer and B2B segments within the ICT sector.
• Acted as the single point of contact for domestic clients during project execution, ensuring seamless communication, requirement gathering, and timely delivery.
• Supervised and mentored a team of seven professionals, providing strategic direction and ensuring adherence to project goals and timelines.
• Spearheaded multiple strategic consulting engagements focused on emerging technologies including Digital Transformation, IoT, Cloud, Mobility, Artificial Intelligence, Blockchain, and Industry 4.0.
• Developed tailored account strategies to meet specific client requirements, enhance engagement, and drive revenue growth, while strengthening long-term relationships.
• Actively built and nurtured client relationships, engaging with key stakeholders and industry groups to address complex business challenges.
• Championed process implementation and supported effective change management across projects and teams.
• Fostered a high-performance culture by creating a dynamic and motivating work environment, focused on team development and continuous improvement.
• Contributed to a 30% year-on-year revenue growth for IDC India by expanding engagements with domestic clients.
• Played a critical role in achieving consistently high client satisfaction scores through proactive service delivery and stakeholder management.

Apr 2010 – Mar 2011 · 11 mos · Delhi, India

• The role entailed leading a team of three professionals and delivering both regular and ad hoc reports for clients in the consumer research domain. Key responsibilities included business development, project and team management, client engagement, report preparation and presentation, as well as ensuring quality control across deliverables.

Sep 2006 – Apr 2010 · 3 yrs 7 mos · Gurugram, Haryana, India

• Responsibilities:
• Primarily responsible for the execution of both quantitative and qualitative research projects across consumer and business research domains within the Information and Communication Technology (ICT) sector. Key responsibilities included:
• Developing research proposals tailored to client objectives
• Designing questionnaires and discussion/interview guides (DI guides)
• Conducting in-depth interviews (IDIs) and moderating focus group discussions (FGDs)
• Overseeing and managing field operations
• Preparing detailed analysis plans and conducting data analysis
• Creating and delivering final reports, primarily in PowerPoint presentation format
• Serving as the single point of contact for clients during the project execution phase, ensuring seamless communication and project alignment
• Key Projects Executed:
• Customer Satisfaction Studies for leading hardware and IT services vendors
• Market Opportunity Assessment Studies for major telecom operators
• Competitive Intelligence Projects, including company profiling, win/loss analysis, and pricing advisory
• Strategic Customer Insight Studies for top clients of leading telecom service providers
• Best e-Governed State and Best T-School Surveys conducted for Cybermedia India Ltd.
• Brand Tracking Studies for optical storage media products for a prominent storage solutions company
• Gap Analysis Studies to identify performance and perception gaps across stakeholders
• Effectiveness Evaluation of Training Programs for a leading global IT services firm

Feb 2005 – Aug 2006 · 1 yr 6 mos · Bengaluru, Karnataka, India

• The role primarily focused on analyzing and generating customized reports for IRI clients, addressing client-specific requirements and queries within the consumer research domain. Responsibilities included the preparation and periodic updating of client-specific reports (weekly and monthly) based on U.S. retail store data, along with creating concise summaries for assigned clients. The position also entailed conducting both primary and secondary research to support client insights.
• As the role was positioned at the final stage of the delivery value chain, it involved regular interactions with the U.S.-based Client Service Group to resolve report-related issues and facilitate requirement gathering. I also led a team of two Associate Consultants responsible for charting and reporting tasks transitioned from the U.S. IRI office to the India team. A critical aspect of the role was ensuring the smooth transition, continuity, and timely delivery of all deliverables.

Feb 2003 – Feb 2005 · 2 yrs · Hyderabad, Telangana, India

• Role and Responsibilities:
• I was responsible for the end-to-end execution of market research projects within the consumer research domain, encompassing research design, data analysis, and actionable delivery in alignment with client objectives. My role involved the preparation of research proposals, concept notes, sector-specific reports, and insight-led deliverables aimed at identifying emerging market opportunities and supporting strategic decisions.
• I served as a dedicated research resource for Idea Cellular Limited, Hyderabad, working closely with their Marketing and Operations departments on a range of strategic and tactical initiatives.
• Key Projects and Research Initiatives:
• Conducted dipstick studies covering:
• Market Potential Assessment
• Media Research and Campaign Evaluation
• Call Center and Churn Analysis
• Customer Care Performance Analysis
• Buying Decision Journey Mapping and Market Segmentation
• Promotional Effectiveness and Brand Campaign Tracking
• Emotional Connect Testing (with a focus on Telugu language)
• Mystery Shopping Exercises
• Measured the impact and effectiveness of a major marketing event organized by a leading paint manufacturer in 2004.
• Led a feasibility study for the launch of an exclusive retail-focused supplement for a leading newspaper publication in Andhra Pradesh.