Saurabh Gupta — CEO
I bring 11+ years of experience in shaping media strategy and planning solutions that balance brand building, performance, and measurable ROI. As Group Head – Media Planning at VML India (WPP), I lead cross-functional teams and partner with brands including Catch, Bandhan Mutual Fund, Blue Star AC, EasyBuy, Greenlam Laminates, and ibis Hotels to drive sustainable business growth through data-driven digital innovation. My work spans BFSI, Hospitality, FMCG and Real Estate, with a strong focus on intent-based planning, continuous performance optimisation, and scalable media frameworks. Always open to meaningful conversations around media leadership, digital transformation, and growth strategy.
Stackforce AI infers this person is a Digital Marketing Strategist with a focus on Media Planning and ROI-driven growth.
Location: Thane, Maharashtra, India
Experience: 14 yrs 11 mos
Skills
- Media Strategy & Planning
- Digital Marketing
Career Highlights
- Over 11 years in media strategy and planning.
- Led cross-functional teams for major brands.
- Expert in data-driven digital innovation.
Work Experience
Mirum India: A VML Company
Media Group Head (2 yrs)
Mirum India (Formerly Social Wavelength) : A WPP Company
Senior Manager - Media Planning (1 yr 11 mos)
Media Planning Manager (1 yr 11 mos)
Assistant Manager - Media Planning (2 yrs)
Social Wavelength
Senior Executive - Media Planning (11 mos)
Executive - Media Planning (11 mos)
Senior Executive MIS - Media Planning (11 mos)
Executive MIS - Media Planning (11 mos)
Monitering Executive (9 mos)
Firstsource Solutions Limited
Executive MIS (4 mos)
Spice BPO
Senior Executive (2 yrs 4 mos)
Education
Bachelor of Commerce - BCom at Mumbai University Mumbai
