Apr 2018 – Dec 2025 · 7 yrs 8 mos · Greater Glasgow Area

• Designing for STV Player, Scotland’s leading VOD platform, improving everything from content management workflows to playback and accessibility.
• Rebuilt and grew the UX team, embedding a user-first design culture across product and technology teams.
• Established strong working relationships with stakeholders and executives, ensuring UX insights shaped business strategy and product roadmaps.
• Led research and testing via customer field studies and STV’s in-house UX Lab, directly informing design decisions.
• Delivered a major transition: repositioning STV Player from a traditional catch-up TV service into a full video-on-demand platform.
• Oversaw the creation of design systems, interaction patterns, and accessibility standards that scaled across teams.

Mar 2011 – Apr 2018 · 7 yrs 1 mo · Greater Glasgow Area

• ResDiary - Restaurant Reservations System
• In this hybrid role as the Lead UI/UX Designer at ResDiary, I am responsible for creating beautiful and effective user experiences, delivering value to the users and the business. My daily work involves designing mockups and assets for our new and old features, managing the team, problem solving, planning, consulting and bringing UXD to all our offerings whilst aiming to instil a UX ethos throughout ResDiary.
• I strive to create fresh, modern and attractive UI designs that tie in with the software and the ResDiary brand whilst equally creating a great user experience so that the apps function as well as they look.
• Championed UX as a critical stage of product development, shifting the company toward a user-centred design process.
• Designed and tested mobile applications for both restaurant partners (B2B) and diners (B2C), significantly improving usability and engagement.
• Led field research in partner restaurants, interviewing staff and observing workflows to uncover pain points and guide product enhancements.
• Created a comprehensive design system, streamlining development workflows and ensuring consistent UI.
• Reduced complex functionality into clear, intuitive design solutions through wireframes, prototypes, and user testing.
• Built and managed a small design team, mentoring junior designers and shaping their professional growth.
• Working together with PM’s to produce user journeys, personas and user stories.

Sep 2009 – Sep 2010 · 1 yr · Glasgow

• Gaelic Themes and Tartan Web - EPOS, eCommerce & Highland Wear
• Led a design team of 3, delivering improvements across e-commerce, EPOS, and CMS products.
• Conducted competitive analysis, surveys, and interviews to define MVP goals and align products with user needs.
• Balanced hands-on design with leadership, driving both product quality and team development.

Jul 2005 – Aug 2009 · 4 yrs 1 mo · Greater Glasgow Area

• UI Design, Front End Web Development and Graphic Design

Feb 2004 – Jan 2005 · 11 mos · Shetland

• Produced web and graphic collatoral for local council, education departments and global businesses.
• Worked closely with clients to indentify and conceptualise their goals.
• Printed and applied full colour vinyl to Vessels, Property and Vehicles.

Dec 2003 – Sep 2004 · 9 mos · Shetland

• Collaborating with the head of design and the editor of a national magazine and local newspaper.
• Producting layouts and editing photos for articles.