Alessandra (Prof) Priante — CEO
As President of the newly formed Italian Tourism Board, ENIT SpA, I am leading the team to redesign the long term strategy for the operational body of the Ministry of Tourism, along the lines of sustainability, inclusion, diversification, effectiveness, through digital transformation, widespread training, focused and innovative narrative, product development and market intelligence. I am also charged with restructuring the international network of the Tourism Board and contribute to its international positioning, aiming at reaching the highest levels of the global chart of tourism in all aspects. Previously Director for Europe at UNWTO, I led the vision and strategy for promoting a responsible, sustainable, and universally accessible tourism in the region, supporting the leadership and development of our member states. With over four years of experience in this role, I have coordinated a team of experts and introduced innovative practices that have enhanced the value proposition and impact of UNWTO's mandate and activities in Europe. I have a strong academic background and an Executive MBA from LUISS Business School, as well as a European Master in Audiovisual Management and a Bachelor Degree in Business Administration from Bocconi University. I have developed a solid and recognized competence in strategy, finance, management, communication, and international relations, as well as a deep knowledge of the tourism sector and its challenges and opportunities. I am fluent in six languages, including English, French, and Arabic, and have a proven track record of successful negotiations, partnerships, and fund raising at national and international levels. I am motivated by the mission and values of UNWTO and the opportunity to make a positive impact for the tourism industry and the society.
Stackforce AI infers this person is a Cultural Diplomacy and Tourism Management expert with extensive international relations experience.
Location: Rome, Latium, Italy
Experience: 27 yrs 10 mos
Skills
- Strategic Leadership
- Tourism Management
- Research
- Educational Leadership
- Leadership Development
- International Relations
- Public Policy
- Cultural Diplomacy
- Financial Analysis
Career Highlights
- Led strategic initiatives for Italian tourism sustainability.
- Fluent in six languages, enhancing international relations.
- Proven track record in managing high-level partnerships.
Work Experience
ENIT – Italian National Tourist Board
President of ENIT SpA (2 yrs 1 mo)
Luiss Guido Carli University
Research Fellowship - Centro di Ricerca in Strategic Change "Franco Fontana" (2 yrs 2 mos)
World Tourism Organization (UNWTO)
DIRECTOR - Regional Department for Europe (4 yrs 4 mos)
LUISS Business School
Adjunct Professor (7 yrs 4 mos)
Ministero delle politiche agricole alimentari, forestali e del turismo
Head of International Relations and Protocol - Tourism Policies (1 yr 1 mo)
10 volte meglio
Candidata alla Camera dei Deputati - Collegio Uninominale l'Aquila - Marsica (1 mo)
Ministero dei Beni e delle Attività Culturali e del Turismo
Head of International Relations for Tourism Policy (UNWTO, OECD, EUROPE) (3 yrs 5 mos)
Ministry of Foreign Affairs of Italy
Cultural Expert for the Gulf Area - Diplomatic Representative (UAE, Qatar, Oman, Kuwait, Bahrein) (4 yrs)
Ministry of Culture, Italy
Diplomatic Representative for Eurimages and Media (6 yrs)
Ministero dei Beni e delle Attività Culturali e del Turismo
Director of the Research and Studies Unit - International Relations (6 yrs 4 mos)
Advisor for International Affairs (1 yr 3 mos)
ISTITUTO MNEMOSYNE
Senior Project Manager - International (2 yrs 8 mos)
ABN AMRO Bank N.V.
Junior Financial Analyst & Corporate Communications (1 yr 2 mos)
Science and Technology Park
Project and Marketing Manager - International Relations (1 yr)
Education
Executive MBA at Luiss Guido Carli University
Master's degree at European Master in Audiovisual Management
Bachelor Degree in Business Administration - International Management and Strategies at Università Bocconi
High School/Secondary Diplomas and Certificates at Liceo Classico "C.G. Tacito"