Prita Bali — CEO
I make visual storytelling possible by stitching the right people and skills together. I'm a Creative Producer with 10+ years in media & entertainment, spanning OTT, TV, YouTube, and Podcasts. I specialize in end-to-end show ownership — from ideation & scripting to production, marketing, and performance analysis. Certified in Scriptwriting (SRFTI), I’ve built and scaled IPs across platforms like Pocket FM, Zee5, Sun TV Networks, and BeerBiceps Media. My work includes The Ranveer Show, Rise of the Warrior (15M+ reach, Top 5 Fantasy globally) and Love, Lies & Lust (7M+ reach, Top 50 Drama US). What sets me apart is my ability to blend storytelling with strategy and AI-driven innovation — crafting originals that resonate with audiences while aligning with business goals. Beyond fiction, I have a deep interest in non-fiction and documentary storytelling. Stories like The Hunt for Veerappan (Netflix) reminds me of the power of truth-driven Indian narratives — raw, layered, and unforgettable with a raw perspective. This is a space I’m keen to explore and contribute to meaningfully. I’m passionate about building impactful Original IPs. I'm eager to contribute to pioneering storytelling with platforms and people that inspire me... Because I believe, it's the experience of making any piece of content and who you make it with or how, is what truly drives success.
Stackforce AI infers this person is a Creative Producer in the Media and Entertainment industry.
Location: Mumbai, Maharashtra, India
Experience: 12 yrs 5 mos
Skills
- Content Strategy
- Content Marketing
- Video Production
- Content Acquisition
- Scriptwriting
- Content Production
- Project Management
- Creative Production
- Content Development
- Communication
- Journalism
Career Highlights
- 10+ years in media and entertainment
- Expert in end-to-end show ownership
- Passionate about impactful original IPs
Work Experience
Eloelo
Content Strategy Lead (5 mos)
BeerBiceps Media World Private Limited
Senior Content Producer (11 mos)
Everything Design
Content Lead (6 mos)
Pocket FM
Senior Content Editor (English-Global Market) (2 yrs 4 mos)
Assistant Commissioning - Content (U.S. Market) (2 yrs 4 mos)
Sun TV Network Limited
Executive Producer (2 yrs)
Creative Trainee (1 mo)
Roadshow Films
Associate Creative Producer (5 mos)
Adarsh Telemedia Pvt. Ltd. - India
Script Writer (6 mos)
The Telegraph
Journalist (5 yrs 4 mos)
Education
Certificate Course at Satyajit Ray Film and Television Institute
Master of Film Studies at Jadavpur University
Bachelor of Science at Asutosh College
Higher Secondary at University of Calcutta