Joe Woodhouse

Product Manager

London, England, United Kingdom7 yrs 7 mos experience
Highly Stable

Key Highlights

  • Preserved €250M banking market by closing regulatory breach.
  • Raised uptime from 95% to 99.95%, saving $1.2B.
  • Tuned liquidity report from 3.5 days to 10 seconds.
Stackforce AI infers this person is a Fintech Infrastructure Specialist with expertise in low-latency trading systems.

Contact

Skills

Core Skills

Sap Sybase - Ase, Replication Server, And IqSystem PerformanceTechnology StrategyDatabase EngineeringDatabase AdministrationBoard GovernanceLeadershipPerformance TuningSybase Replication ServerRed Hat Enterprise Linux (rhel)

Other Skills

Executive-level CommunicationTechnical LeadershipStakeholder ManagementCross-functional CollaborationsIT GovernanceRisk ManagementTeam LeadershipCost ReductionStrategic LeadershipSolution ArchitectureDisaster RecoveryHigh AvailabilityAutomationTroubleshootingIncident Management

About

Principal Engineer (L8) and Non‑Executive Director specialising in low-latency trading and risk infrastructure on Linux. I’m brought in when production systems are slow or unstable, and siloed internal teams shrug and say "looks good to me". My core domain is buy-side and financial infrastructure: trading, risk, liquidity, and regulatory platforms where milliseconds, fines, and reputations are on the line. I work across the stack from Linux kernel, networking, storage, virtualisation, and hardware to databases and code, with depth in SAP/Sybase ASE, Replication Server, and IQ. I am not a SWE or quant dev; I get into the code to diagnose & refactor, but my primary value is in systems-level thinking, infrastructure, and execution. Proof this works: - Preserved a €250M banking national market by closing a critical regulatory breach. - Raised uptime from 95% to 99.95% in a risk platform crashing daily, saving $1.2B. - Tuned a liquidity report from 3.5 days to 10 seconds. - Cut 100ms from code called 20,000×/hour. - Prevented amputations in 34 real patients through a health data warehouse proof of concept. How I’m engaged: I work as an individual principal engineer, either salaried or through Prima Donna Consulting (UK, EU, AU), for B2B work. I’m especially interested in value- or outcome-based engagements where I take on the risk and share the upside, rather than charging for hours. I’m best used in three modes: - Principal-level engineer in a hedge fund, asset manager, or similar, owning complex infrastructure and performance problems end-to-end. - Outcome-focused consultant for clients who need a critical system or project fixed and are willing to pay for success, not time spent. - Board Director or advisor on technology, AI, and risk governance, where the Board needs someone who can talk to engineers in the morning and make hard decisions in the afternoon. When I’m in a salaried role or acting as an anchor consultant, any other work is compliant with OBI policies: non-competitive, fully disclosed, and scheduled around primary commitments (after hours, during leave, or between contracts). Think of me when: - milliseconds = millions - nobody agrees on whether the bottleneck is in the application, database, Linux kernel, network, or storage - you need an external engineer to say what’s really going on, in language your CIO, CTO, or Board can act on - your Board needs to make decisions about AI and critical systems, and you want evidence rather than hype Right to work: UK, EU, Australia (no sponsorship required)

Experience

7 yrs 7 mos
Total Experience
7 yrs
Average Tenure
7 mos
Current Experience

Deutsche bank

5 roles

Lead Principal Engineer (maps to L8 Principal Engineer)

Oct 2025Present · 7 mos · London, United Kingdom

  • Scope:
  • Position and headcount created specifically to convert a high-impact consulting engagement into a permanent Principal Engineer role, retaining existing scope and broadening it across trading and risk infrastructure.
  • Lead Principal Engineer for low-latency and high-throughput trading and risk platforms, with remit across Sybase/SAP ASE, Linux/UNIX, virtualisation, storage, networking, observability, and replatforming/modernisation.
  • Lead for a small senior specialist engineering team. Accountable for their delivery and growth, with an explicit remit to mentor Staff engineers toward Principal-level impact and to delegate projects and incidents rather than bottlenecking on a single expert.
  • Impact:
  • Continues to deliver large performance, stability, and cost/risk improvements across trading and risk systems (specific figures shared only where NDAs and disclosure policies permit).
  • Scales impact by turning personal debugging and design patterns into work the team can execute, moving them from local fixes to cross-system design and performance thinking.
  • Functions as the L4 of last resort for Sybase and adjacent infrastructure while being explicitly used as a generalist principal engineer for anything slow, unstable, or politically contentious in production.
Executive-level CommunicationSAP Sybase - ASE, Replication Server, and IQTechnology StrategyTechnical LeadershipStakeholder ManagementSystem Performance+1

Lead Principal Engineer (maps to L8 Principal Engineer)

Promoted

Jun 2025Oct 2025 · 4 mos · London, United Kingdom

  • (contract placeholder while permanent headcount was approved)
  • Scope:
  • Bank-wide “sense-maker” across specialist silos: brought in when production issues or transformation programmes crossed multiple teams (Sybase, Linux/UNIX, virtualisation, storage, networking, observability, replatforming).
  • Partnered with MD and C‑suite stakeholders; wrote and presented technical and risk narratives that non-technical executives could act on.
  • Impact:
  • Established reference designs and operating patterns that made core trading and risk systems faster and more stable while simplifying operational burden for infrastructure, operations, and application teams.
  • Became the person added to incidents and programmes that had stalled across 5–6 teams, often outside pure database scope, to uncover what each specialist team was missing and align them on a single plan.
Executive-level CommunicationSAP Sybase - ASE, Replication Server, and IQTechnology StrategyCross-functional CollaborationsSystem PerformanceIT Governance+5

Principal Engineer (maps to L7 Senior Staff Engineer)

Promoted

Nov 2022Jun 2025 · 2 yrs 7 mos · London, United Kingdom

  • (contract renewed four times)
  • Scope:
  • Architect, designer, and global escalation point for all Sybase ASE and Replication, across 6 infrastructure, 4 operations, and 20+ application teams.
  • ITAO Delegate / Technical Product Owner for all Sybase, accountable for estate-wide technical direction, risk posture, and change.
  • Reviewed and rewrote key technical policies for database, HA/DR, capacity, and latency; fronted responses to audits and regulatory inquiries.
  • Impact:
  • Identified and pitched bank-wide cost-reduce, cost-avoid, risk-reduce, and risk-avoid initiatives to CIO-level, all approved on first pass after validation by control owners and country managers.
  • Defined bank-wide patterns for HA/DR, capacity planning, and latency engineering for Sybase-backed trading and risk systems, unifying how multiple teams designed and operated critical platforms.
  • Became the L4 for global Sybase issues while being increasingly pulled into non-database infrastructure and architecture decisions whenever performance, availability, or regulatory exposure were at stake.
SAP Sybase - ASE, Replication Server, and IQTechnology StrategySolution ArchitectureTechnical LeadershipStakeholder ManagementDisaster Recovery+3

Database Engineer (maps to L6 Staff Database Engineer)

Mar 2019Nov 2022 · 3 yrs 8 mos · London, United Kingdom

  • (contract renewed 12 times)
  • Scope:
  • Lead database engineer for the core SAP/Sybase ASE estate on Solaris and RHEL, covering database, OS, storage, networking, and virtualisation.
  • Owned Sybase ASE performance and stability for trading and risk platforms with low-latency and high-throughput requirements.
  • Led cross-stack troubleshooting for incidents spanning application code, drivers, database, OS, storage, and network; routinely advised Director-level stakeholders in technology and business.
  • Impact:
  • Built automation and repeatable runbooks so fixes for Sybase, Linux, and storage issues became standard patterns instead of bespoke heroics.
  • Reduced patching risk and time-to-fix by moving from annual database patching to applying Sybase ASE patches within ~14 days of vendor release.
  • Delivered significant cost- and risk-reduction by improving stability of long-painful Sybase workloads and eliminating recurring performance incidents that teams had accepted as “just the way it is”.
AutomationSAP Sybase - ASE, Replication Server, and IQPerformance TuningTroubleshootingStakeholder ManagementSystem Performance+2

Lead Sybase DBA (maps to L6 Staff DBA)

Sep 2017Mar 2019 · 1 yr 6 mos · London, United Kingdom

  • (contract renewed four times)
  • Scope:
  • Lead DBA for the core global Sybase ASE estate, acting as L3/L4 escalation for production issues and complex change.
  • Built observability, capacity, and latency baselines for Sybase across regions to move the estate from reactive support to proactive management.
  • Impact:
  • Stabilised operations for critical Sybase-backed systems by identifying and fixing long-standing performance and reliability problems.
  • Drove material cost-reduce by eliminating recurring incidents and tickets tied to Sybase configuration and capacity issues.
SAP Sybase - ASE, Replication Server, and IQPerformance TuningTroubleshootingSystem PerformanceRed Hat Enterprise Linux (RHEL)Incident Management+1

Mobilize financial services

Principal Engineer (maps to L8 Principal Engineer)

Jan 2025Feb 2025 · 1 mo · London, United Kingdom

  • (formerly RCI Bank, formerly RCI Banque)
  • (re-engaged after 3-year gap following earlier success)
  • Scope: Brought in by, and reported to, CIO to troubleshoot outages when all in-house teams could not find the issue. Led a full stack full infrastructure review from application architecture, application code, APIs/drivers/libraries, network, OS, virtualisation, Sybase database, and storage.
  • Impact: Indentified multi-layer multi-root-cause factors. Briefed CIO with summary and detailed plan for respective teams. Brief to CIO was used to present to the Board. Landed the fix.
StrategyChange ManagementBoard of DirectorsConflict ManagementBoard GovernanceRisk Management+2

Ipse - the association of independent professionals and the self-employed

Non Executive Director (remunerated Board role)

Jan 2024Present · 2 yrs 4 mos · London, United Kingdom

  • Lead Board director on resolving a long‑running Chair–CEO misalignment that had become dysfunctional, moving the Board from “living with it” to a structured decision and succession within six months. Acted as the Board’s point person for the most sensitive steps: accompanying the Chair in difficult conversations, insisting on proper legal process, and negotiating exit terms that balanced fairness to individuals with the organisation’s financial and reputational interests.
  • Known on the Board for asking the hard questions without creating drama: raising concerns privately with the Chair/CEO first, then framing issues for the Board in terms of thresholds, timeframes, and risk (“have we considered...”, “have we reached the point where...”, “by when do we need this turned around?”). Colleagues routinely come to me as a sounding board on whether something is a governance issue or just management noise.
  • Served on the Nominations Committee through multiple cycles (new Chair, new MD, two NEDs), tightening process and criteria while improving the experience for candidates. Helped design outreach and “Path to the Board” sessions that directly increased both the number and quality of applicants, as confirmed by candidates and NomCo feedback.
  • Worked with the Board and executive team to improve Board information and decision‑making: better timeliness and focus of Board packs, clearer metrics, and more usable financial and risk reporting so the Board can see issues early rather than react late.
  • Acts as one of the Board’s technology‑literate directors, helping translate digital, cybersecurity, and early AI topics into governance questions rather than technical arguments. Initiated Board‑level discussions on an AI policy covering staff and NED use, and on how AI projects should be governed at Board level.
SAP Sybase - ASE, Replication Server, and IQPerformance TuningTroubleshootingSystem PerformanceRed Hat Enterprise Linux (RHEL)Incident Management+1

Nab

Principal Engineer

Jun 2023Dec 2023 · 6 mos

  • Scope:
  • Lead database engineer for modernisation of a legacy Sybase IQ estate to Azure, covering design, upgrade, and replatforming. Developed largely self-running, self-healing automation and refactored in-house DBA housekeeping scripts in SQL, bash, and ksh for newer OS and Sybase versions.
  • Impact:
  • Completed migration with zero unplanned downtime and zero incidents during hypercare, while improving performance and reducing operational toil for the in-house team. Enabled future changes on the platform to follow a proven, automated pattern rather than one-off projects.
Executive-level CommunicationSAP Sybase - ASE, Replication Server, and IQTechnology StrategyTroubleshootingCross-functional CollaborationsStakeholder Management+5

Nomura asset management

Database Operations (maps to L8 Principal Database Engineer)

Jun 2022Jun 2023 · 1 yr · London, United Kingdom

  • Scope:
  • Brought in to lead migration of the entire SAP Sybase ASE and Replication Server estate to a new virtualised platform, including OS and database upgrades, for business-critical trading and risk workloads. Designed and implemented an automation-led approach using Ansible and other APIs so migrations could be executed repeatably instead of by manual effort. Acted as lead author for the automation framework, primary escalation point for global Sybase operations, and main liaison between database engineering and operations.
  • Impact:
  • Completed all migrations well ahead of target with no unplanned downtime post cutover. Replaced fragile, manual processes with a standardised automated migration pipeline, reducing risk and operational toil while increasing confidence in the upgraded platform and future migration and DR activities.
AutomationSAP Sybase - ASE, Replication Server, and IQCross-functional CollaborationsStakeholder ManagementData WarehousingSystem Performance+4

Mobilize financial services

Database Engineer (maps to L7 Senior Staff Database Engineer)

Dec 2021Feb 2022 · 2 mos · London, United Kingdom

  • Scope:
  • Engaged to perform a health check of the SAP Sybase ASE estate and storage configuration for performance and best practice, then expanded to cover the full stack (OS, virtualisation, storage) for core banking workloads.
  • Impact:
  • Delivered a prioritised roadmap ranked by impact versus cost, from low-effort configuration changes through to storage and VM rebuilds, enabling the client to target the highest-value improvements first while minimising disruption. Immediate measures restored P99 latency well below SLOs and created a repeatable pattern for future work.
AutomationSAP Sybase - ASE, Replication Server, and IQSystem PerformanceDevOpsDatabase EngineeringData Migration+3

Jump trading

Principal Database Engineer (maps to L8 Principal Database Engineer)

Jul 2019Nov 2019 · 4 mos · London, United Kingdom

  • Scope:
  • Brought in by, and reporting directly to, the CTO to diagnose and fix SAP Sybase ASE batch processing for trading and risk workloads that were breaching SLOs in a low-latency environment.
  • Led cross-stack analysis and tuning across RHEL configuration, SAN and disk layout, database storage design, Sybase ASE configuration, and both server-level and query-level diagnostics.
  • Worked with teams in London and Chicago during live batch windows and coordinated change windows across regions to land fixes safely.
  • Impact:
  • Reduced batch windows to comfortably within SLOs and restored confidence in core trading and risk processing.
  • Delivered performance and stability gains at OS, storage, and database layers, turning a brittle, failure-prone flow into one the firm could rely on.
  • Lifted in-house capability through targeted mentoring and documentation so the team could sustain and extend the improvements without ongoing external support, leading the CTO to extend the engagement based on delivered value.
SAP Sybase - ASE, Replication Server, and IQPerformance TuningStakeholder ManagementSystem PerformanceDatabase EngineeringRoot Cause Analysis+4

Morgan stanley

Database Engineer (maps to L7 Senior Staff Database Engineer)

Apr 2018Jun 2018 · 2 mos · London, United Kingdom

  • Scope:
  • Engaged by SAP as an independent technical tie-breaker in a long-running dispute with Morgan Stanley over the performance impact of RHEL huge pages on SAP Sybase ASE on one of the bank’s largest trading and risk hosts.
  • Designed and executed intensive synthetic benchmarks driving concurrent workloads while inspecting deep Linux kernel and CPU performance counters, including chip vendor microcodes not exposed by standard tools.
  • Produced vendor-neutral analysis and recommendations consumable by both Morgan Stanley’s infrastructure leadership and SAP’s product and field engineering teams.
  • Impact:
  • Replaced opinion-led debate with evidence-based policy, directly informing Morgan Stanley’s enterprise RHEL tuning strategy for Sybase-backed trading and risk platforms and SAP’s field guidance to other clients.
  • Demonstrated credibility with both sides of a contentious technical issue, leading SAP to invite a sanitised conference presentation and to use the work in selected tier one global sales engagements, contributing to closing an eight-figure deal.
  • Signalled to both bank and vendor that there was a trusted, external principal-level engineer who could adjudicate complex performance questions that crossed database, OS, and CPU boundaries.
Executive-level CommunicationSAP Sybase - ASE, Replication Server, and IQPerformance TuningTechnical LeadershipDisaster RecoverySystem Performance+3

Glencore

Senior Database Engineer / DBA (maps to L6 Database Engineer)

Oct 2015Apr 2017 · 1 yr 6 mos · Melbourne, Australia

  • (contract renewed four times)
  • Scope:
  • Augmented in-house database capability to support a non-standard Oracle to Oracle replication estate built on SAP Sybase Replication Server and Replication Agent for Oracle feeding Data Services CDC, for business-critical trading and risk workloads. Owned day-to-day DBA support for Sybase replication, including configuration, troubleshooting, and working to strict SLAs. Designed and delivered custom automation and monitoring to improve reliability and visibility of the replication platform.
  • Impact:
  • Helped the team consistently meet replication SLAs for business-critical Oracle workloads. Reduced manual effort and operational risk by automating common administration tasks and introducing targeted monitoring, giving earlier warning of issues and faster recovery when incidents occurred. Strengthened the in-house team’s ability to operate and evolve a complex cross-platform replication stack.
SAP Sybase - ASE, Replication Server, and IQPerformance TuningPublic SpeakingBenchmarkingSystem PerformanceDatabase Engineering+2

Prima donna consulting

Principal Engineer (B2B consulting vehicle)

May 2003Present · 23 yrs · London, United Kingdom

  • B2B consulting company used as the vehicle for client engagements listed below (banks, trading firms, fintechs, and other high-stakes environments).
  • Work focuses on principal-level systems and infrastructure engineering, performance, and risk reduction, typically on an outcome basis rather than time-and-materials.

Sybase software

5 roles

Technical Evangelist / Lead Principal Consultant

Jan 2000Jan 2003 · 3 yrs · Melbourne, Victoria, Australia

  • Promoted once a year every year until Sybase ran out of field consulting positions to promote me to. This role was created so as to be able to promote me further.
  • I was one of three Technical Evangelists in all of Sybase worldwide (one each in APAC, US, and EMEA); this was expanded to six by the time I left Sybase in 2003.
AutomationSybase Replication ServerSystem PerformanceDatabase EngineeringShell ScriptingRed Hat Enterprise Linux (RHEL)+2

Principal Consultant

Promoted

Jan 1999Jan 2000 · 1 yr · Melbourne, Victoria, Australia

System PerformanceRed Hat Enterprise Linux (RHEL)

Senior Consultant

Jan 1998Jan 1999 · 1 yr · Melbourne, Victoria, Australia

System PerformanceRed Hat Enterprise Linux (RHEL)

Consultant

Jan 1997Jan 1998 · 1 yr · Melbourne, Victoria, Australia

System PerformanceRed Hat Enterprise Linux (RHEL)

Associate Consultant

Jan 1996Jan 1997 · 1 yr · Melbourne, Victoria, Australia

System PerformanceRed Hat Enterprise Linux (RHEL)

Education

Swinburne University of Technology

Master of Business Administration (M.B.A.)

Swinburne University of Technology

Master’s Degree — Information Systems Management

La Trobe University

Graduate Diploma in Maths & Info. Science

La Trobe University

B.Sc.

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