Aug 2025 – Nov 2025 · 3 mos · Remote

• I was responsible for creating the complete brand foundation and visual identity for a new, upcoming furniture studio. This involved developing the full brand strategy and designing all core assets. I maintained end-to-end responsibility, ensuring expert project management and timely delivery of a researched, well-executed, and cohesive final product.

Jan 2025 – Apr 2025 · 3 mos · Mumbai, Maharashtra, India · On-site

• As my graduation project at Zouk, I was tasked with understanding and enhancing critical brand touchpoints. I designed premium physical packaging for the exclusive Rhea x Zouk collection—managing the process from conceptualization and prototyping to technical execution—and redesigned the Amazon storefront, taking the project from initial research to final implementation. My work aimed to understand on how to translate the brand's core values into tangible and digital assets, directly impacting customer perception and sales.
• Additionally, I contributed to presentations, marketing newsletters, Meta ads, & web pushes, gaining understanding of a D2C brand's marketing and design ecosystem

Jul 2024 – Aug 2024 · 1 mo · Ahmedabad, Gujarat, India · Remote

• As a freelance designer for Pride Flexi Packaging, I was responsible for the visual redesign of packaging for local, fast-moving consumer goods (FMCG) clients. This experience taught me how to translate business briefs into effective, market-specific visuals. I gained a deep understanding of designing for lower-income demographics, learning to strategically balance bold aesthetics with clear information to capture consumer attention in a competitive retail environment.

Mar 2024 – Jun 2024 · 3 mos

• As part of an annual international animation and sound design exchange program, I was a key member of a six-person team representing our college in the KHM exchange. Our team successfully developed a unique concept based on the 'Martian Chronicles' theme, translating sound into visuals and producing a traditional watercolor-style animation. The project was a testament to effective teamwork and cross-cultural collaboration, as we worked with international teams from China, Korea, Bangladesh, and Germany, creating animation for their sound design and vice versa. This experience sharpened my skills in storytelling, sound design, storyboarding, and traditional animation techniques, while also honing my ability to work cohesively within a team.

Jan 2022 – Jan 2024 · 2 yrs · Andhra Pradesh, India · On-site

• As a key contributor to Dejiner Log, an official student-run publication from NID, my involvement spanned four editions, where I progressed from a designer to the project manager of the publication and then led the content and editorial team. This diverse experience gave me a comprehensive understanding of the entire publication process, from conceptualization and user research to final layout and graphic design. It also honed my skills in project management, deadline adherence, and audience engagement, and demonstrated my ability to lead and collaborate effectively within a team.