Todd Wilson — Product Designer

Portfolio → https://anthonytodd.studio/ ---- Experience ---- Todd is a Product Designer who can help you translate ambiguous user signals into design systems that are influenced by user behavior. He’s Based in Colorado with 5 years designing for B2B, B2C, and Agentic SaaS teams. ---- Open to Work ---- If you’re seeking a designer who will validate direction, keep stakeholders involved, and confidently articulate complex ideas between cross-functional teams; consider adding Todd to your Product Design lineup. ---- Design Principles ---- My design principles are tied to actual outcomes, avoiding any assumptions built in the dark. Truly empathetic design direction should be guided by outcomes, behavior, and metrics. From there, we can explore new hypothetical ideas further. If we hit a fork in the road, let’s pick the path which benefits the user. ---- Workflow ---- I keep stakeholders involved, we find a metric to improve, align on defining the problem, and consider any constraints we have. The first goal might be outlining ways to understand the users and their workflows. Maybe that leads to applying frameworks which explore and test a hypothesis. We’re ultimately aiming to narrow down the first useful thing we can help users with. Maybe deploy that update under a feature flag, and continue iterating from there. ---- Obstacles ---- When presented with new obstacles, I’m able to enthusiastically uncover root issues, present useful frameworks, and validate a design direction with actual facts. My philosophy is to put designs in front of users quickly, then iterate based on real behavior. Outcomes, rather than assumptions. I insist “Shipped is better than perfect”, and as a matter of fact, it’s difficult to improve a product that doesn't exist yet. ---- Disagreement ---- Product Designers are hired to say “No” without being stubborn, confrontational, or dramatic. It’s a point of view that double checks if a proposed direction will create new problems for users. My “No” argument will always be tied to relevant facts. I’ll contribute “Our metrics point to this...” or “User feedback says that...”. After all, any stakeholder can respect a disagreement which advocates for the user’s experience. ---- Advocacy ---- My argument is always tied to improving the user’s journey. My UX advocacy offers teams a perspective for “What are users saying?" and “Why are they saying it?”. A starting point which identifies where teams can immediately help users. Even if it's imperfect, those outcomes will lead to better iterations. Portfolio → https://anthonytodd.studio/

Stackforce AI infers this person is a Product Designer specializing in user experience for SaaS and B2C industries.

Location: Crested Butte, Colorado, United States

Experience: 13 yrs 2 mos