Mike Abbott

CEO

Cambridge, Massachusetts, United States19 yrs 4 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Expert in negotiating multi-million dollar partnerships.
Proven track record in driving YouTube commitments.
Strong cross-functional collaboration skills.

Stackforce AI infers this person is a Digital Advertising expert with a focus on strategic partnerships and monetization.

Contact

Skills

Core Skills

NegotiationBusiness Development

Other Skills

Media BuyingMedia PlanningIntegrated MarketingDigital StrategyDigital MediaDigital MarketingAdvertisingMobile MarketingInteractive MarketingOnline AdvertisingSocial Media MarketingSocial MediaMobile AdvertisingMarketing CommunicationsBrand Management

About

Senior member of a high performing team that drives multi-million dollar annual partnerships and YouTube upfront commitments across Google's largest clients. Expertly work cross functionally across account and agency teams to strategize, negotiate and close large and complex deals that contribute to Google’s annual brand ambition goals.

Experience

19 yrs 4 mos

Total Experience

4 yrs 10 mos

Average Tenure

10 yrs 5 mos

Current Experience

Google

5 roles

Head of CTV Monetization and Content

Promoted

Jul 2025 – Present · 9 mos

Global Monetization Lead (Premium Experiences, Sports & Tentpoles)

Aug 2024 – Jul 2025 · 11 mos

Global Head of Premium Awareness (Interim Lead), YouTube Global Product Solutions

Oct 2023 – Aug 2024 · 10 mos

Head of YouTube ConnectedTV

Promoted

Oct 2022 – Nov 2023 · 1 yr 1 mo

Strategist, US Deals & Partnerships

Nov 2015 – Oct 2022 · 6 yrs 11 mos

Senior member of a team that drives annual partnerships and YouTube upfront commitments across Google's clients. As a senior member of a team of specialists (working cross functionally across account and agency teams) that strategize, create, negotiate and close large and complex deals that contribute to Google’s annual brand ambition goals.
Collaborate with Sales and Specialist teams to build strategic media vision that drives a large, annual, multi-product Google partnership.
Analyze various sources of internal and external data to develop unique insights and observations that help support recommendations.
Gather knowledge of Google’s brand products and sponsorship programs that will be recommended as part of the partnership plan.

Media BuyingMedia PlanningIntegrated MarketingDigital StrategyDigital MediaDigital Marketing+19