Jan 2025 – Aug 2025 · 7 mos · Bengaluru, Karnataka, India · On-site

Jan 2024 – Jan 2025 · 1 yr · Bengaluru, Karnataka, India · On-site

Oct 2021 – Jan 2024 · 2 yrs 3 mos · Bangalore Urban, Karnataka, India · On-site

• BHIVE Alts (an Alternate Investment platform)
• Overall Business Growth of 27% via Product Led Growth through Application and Website generated business (Total Effect on AUM: $4mn/19mn)
• Lead the Engagement and Retention for both Application and Website(Via WebEngage)
• Product Business Growth from $0 to $1.5mn in 6 months
• Led the 'Organic', 'Referral', and 'Partnership', Acquisition Channels for both Application and Website
• Cross-functional communication with General Marketing and Performance Marketing Team
• Analytics-driven A/B Testing for better and more efficient segmentation and targeting.
• Led the Product Integration with 2 companies (Total Effect on AUM: $1.6mn)
• Led multiple Automation Drives to streamline overall Product Efficiency
• 2 New Financial Product Development from inception
• BHIVE Workspace (A Co-working giant in India)
• Lead the Application Development for Internal Member Applications.
• Lead Online and Daily Sales products through Website and CRM Integration
• Daily Sales Business growth from $1.2k/month to $33K/month
• Lead the Monetisation for future Daily Sales Products (Day Pass, Bulk Day Pass & Meeting Room)

Mar 2020 – Sep 2021 · 1 yr 6 mos · Delhi, India

• Highlights:-
• Head of Online Product Suite Growth and Product Management
• Grew the Online Product Suites from 0 to 10 Journey
• Overall GMV Growth by 27%, Maximum 45K Transactions/day
• Spearheaded the Organic and Performance Marketing Acquisition Channels
• Lead the automation of multiple key processes
• Derived the User Experience for SabPaisa 3.0 Checkout page and Merchant Dashboard
• Lead the GTM for 4 products
• Derived New Product Idea Strategies and how to grow them
• Cross-Functional Communication for Content, Positioning, and Target Markets with the General Marketing and Performance Marketing Team
• Awards & Recognition:
• “Mr Dependable” award for the FY 2020-21

Apr 2019 – Jun 2019 · 2 mos · Gurgaon, India

• Project Title: Doctor's Diary Business Cycle
• Project Brief:
• Establish Gurgaon operations for the company’s flagship HIS (Hospital Information System) product “Doctor’s Diary”
• Identify potential opportunities for increasing the market share of the company in addition to contributing towards product development
• Objectives:
• On-board a minimum of 5 polyclinics and hospitals and convince them to create E.H.R (Electronic Health Records) and E.M.R (Electronic Medical Records) of patients
• Identify 2 major universities where AHDTI (Academia Health Digitisation & Transformation initiative) can be integrated
• Develop a strategy for making product relevant for Pharmaceutical, Healthcare and Insurance industry
• Suggest 10 relevant keywords that should be used on Website, Google Play Store and Apple Store for maximum reach
• Deliverables/ Recommendations:
• On-boarded 13 Clinics, Polyclinics and Hospitals including major clients like Manipal Hospital and Rockland Hospital
• Reached out to 7 Universities of India to push AHDTI Initiative like VIT Vellore, SRM, The Northcap University etc.
• Developed a strategy to optimize drug adherence research for Pharma Industry and efficient claim settlement period in Health Insurance for Insurance Industry by using Doctor’s Diary (E.H.R and H.I.S) platform
• Identified 12 most relevant keywords out of 70+ keywords using different SEO tools and Keyword analysis tools

Aug 2016 – May 2018 · 1 yr 9 mos · Chandigarh Area, India

• Intoto Techsoft is an IT products and services firm providing a wide range of solutions in 11+ countries with a focus on web development, software development, UI-UX designing, mobile app solutions, crypto-currency solutions and SEO with an international presence in Israel
• Key Responsibilities:
• Head of Sales and Marketing for the company’s products like Brug, Intoto ERP, Intoto CRM etc.
• Developed new product offerings and undertook networking activities for tapping new customers
• Analysed the feasibility of new innovations and upcoming products as per the market trends
• Bid and pitched for the projects to raise funds for the company and managed them according to the schedule
• Recruited the team for various technical and business development roles
• Finalized the specifications and add-ons of the projects and negotiated them with the clients
• Conducted exploratory research on potential IT sectors to develop new products
• Planned the efficient resource management for on-site projects
• Directed and motivated the team to increase the commercial impact of deliverables and enhanced service quality
• Key Assignments/ Initiatives:
• Collaborated with companies from different countries for IT projects and resource outsourcing
• Launched a complete new set of ‘admin template’ named Blunt on Envanto Market
• Maintained a conversion rate of 25% while pitching to the clients in a tenure of 1.5 years
• Developed Customer Relationship Management web application with complete client interaction and project management for IT firms
• Incorporated agile methodology into the project execution process for enhanced client experience
• Devised new marketing strategies for online and offline marketing of the company
• Suggested sources to support individual requests and broader business needs