Ritu David — Co-Founder
Founder, Strategist & Clarity Catalyst I work with founders and CXOs at inflection points. Fundraising, scaling, repositioning, rebranding. The moments when unclear thinking costs the most. My job is to separate signal from static, surface what's actually true, and create a path forward. You can think of me as your strategist (finding the real problem beneath the visible one), your storyteller (distilling complexity into sharp, credible narratives), and your catalyst (aligning your team around one clear message that gets repeated and acted on). The result: you move from noise to narrative, turn data into decisions, and shift confusion into strategy. About The Data Duck: we give brands absolute clarity and build the tech, design, and growth systems that unlock their potential. Through my studio, The Data Duck, my team and I apply this same clarity to building category-defining brands and high-performance products. We've been doing this for 21 years. Our clients include 360 ONE Wealth, Coca Cola, Australian Government, Tata, Calm, Apple, and Aesop. We integrate strategy, creative, and technology, and we design every decision around real human behaviour, not assumptions. Our work sits across three areas: 1. Strategy that cuts through. Positioning, fundraising narratives, and go-to-market strategy grounded in behavioural science. 2. Technology that feels human. AI, data systems, and product design (including our work with Calm and Apple) that adapt to how people actually behave. 3. Creative that drives action. UX and messaging informed by decision psychology to move markets. In a world full of dashboards, decks, and noise, clarity isn't just power. It's leverage.
Stackforce AI infers this person is a SaaS strategist with expertise in digital innovation and brand development.
Location: Mumbai, Maharashtra, India
Experience: 17 yrs 1 mo
Skills
- Technology Solutions
- Digital Innovation
- Management
- Government
Career Highlights
- Founder of The Data Duck with 21 years of experience.
- Expert in reducing CAC and increasing CLV for brands.
- Strategist for renowned clients like Apple and Coca Cola.
Work Experience
Alumbloom
Founder (1 yr 7 mos)
The Data Duck
Founder (11 yrs 3 mos)
Mindarc
Manager, Data analytics and Strategy (1 yr 8 mos)
Defence Intelligence Organisation
Senior Intelligence Analyst (2 yrs)
Australian Commission for Law Enforcement Integrity
Senior Policy Officer (0 mo)
Anzpaa
Project Manager (2 yrs 2 mos)
Deutsche Bank
Intern (0 mo)
Intern (0 mo)
Intern (0 mo)
Education
Actuarial Fellowship at Australian Institute of Actuaries
Bachelor of Commerce (B.Com.) at University of Melbourne