May 2023 – Apr 2025 · 1 yr 11 mos

• • Created and managed content for Phantom’s social media accounts, blog, and other marketing channels.

Oct 2022 – Feb 2023 · 4 mos

• Developed content strategy for Kraken NFT project
• Wrote and edited 20+ articles using SEO best practices and keyword research
• Conducted thorough research in support of writing and editing news and SEO articles
• Validated and improved articles for accuracy, readability, and relevance

Jul 2021 – Aug 2022 · 1 yr 1 mo

• Created content and copy for Bitcoin Pizza Day Trading campaign: 13.4K unique traders and $22.9M+ in total trade volume
• Developed content and messaging for 15+ marketing campaigns
• Wrote copy that boosted avg. trade revenue (1,159%) and volume (833%) and reduced CAC (38%)
• Led copywriting for merch pop-up, which generated 700+ orders and $42K in sales
• Produced 30+ short- and long-form educational posts for social media
• Edited web, email, mobile, and social copy to uphold style and tone
• Contributed to creative direction for marketing campaigns, product launches, promos, and more

Jan 2020 – Jul 2021 · 1 yr 6 mos

• Executed key editorial projects for the Play Store and worked across multiple teams to acquire new users through innovative marketing campaigns
• Implemented and evolved editorial strategies and techniques to achieve business objectives
• Curated, wrote, and edited content for the Editors’ Choice program and seasonal campaigns
• Crafted marketing copy for thousands of apps, games, and shows
• Developed content and messaging for 10+ campaigns
• Researched thousands of titles for all Play Store verticals
• Products/services I worked on:
• Android TV
• Play Pass
• Play Store

May 2017 – Oct 2017 · 5 mos

• Wrote and edited 25 articles that generated 500k+ views
• Gathered and shared information under tight deadlines
• Evaluated trends and press releases to identify notable stories
• Conducted interviews with high-net-worth individuals (HNWI)

Apr 2016 – Jan 2020 · 3 yrs 9 mos

• Provided content and copywriting services to tech startups and the world's youngest venture capitalist
• Produced 100+ pieces of content for web, social, and email
• Reviewed and edited written pieces before publication
• Wrote short- and long-form copy for marketing assets

Jul 2015 – Dec 2015 · 5 mos

• Organized and analyzed data to increase sales
• Drank a lot of craft beer

Jan 2015 – Apr 2016 · 1 yr 3 mos · Northeastern University, Boston, MA

• Planned and directed 10+ entrepreneurship-related events
• Directed a 48-hour hackathon to connect college students with venture-backed startups, such as Toast, Tablelist, and more
• Led hundreds of incoming students through workshops on behalf of the D'Amore-McKim School of Business

Aug 2014 – Dec 2014 · 4 mos

• Helped plan and execute 30+ events
• Donated a lot of blood