Anvi Dadhich

Business Development Executive

Bengaluru, Karnataka, India7 yrs 3 mos experience

Most Likely To Switch

Key Highlights

Over 8 years of experience in Brand & Marketing.
Led product marketing at PowerUp Money.
Consulted for start-ups on brand building.

Stackforce AI infers this person is a Marketing Specialist with expertise in Brand Strategy and Product Marketing.

Contact

Skills

Core Skills

Product Marketing ManagementBrand StrategyContent StrategyMarketing StrategyMarketing CommunicationsProject ManagementAccount Management

Other Skills

PMMBrand positioningSocial strategyCampaign ManagementEmail MarketingManagementCustomer ResearchBrandingSocial Media MarketingInfluencer MarketingSocial Media CommunicationsStrategic PlanningRevenue & Profit GrowthContent ManagementBrand Management

About

8+ years of experience in Brand & Marketing. Currently shaping the brand narrative and leading product marketing at PowerUp Money. I make jokes about the internet, being in marketing, and how seriously we take ourselves. Sometimes, I write useful things about brand, marketing, culture, and work.

Experience

7 yrs 3 mos

Total Experience

1 yr 5 mos

Average Tenure

2 yrs 5 mos

Current Experience

Powerup money

3 roles

Associate Marketing Director

Promoted

Jan 2026 – Present · 3 mos

Brand, Content, Product Marketing

Senior Product Marketing Manager

Apr 2025 – Feb 2026 · 10 mos

Leading the Product marketing & Brand marketing charter at PowerUp Money.

Product Marketing Manager

Oct 2023 – Mar 2025 · 1 yr 5 mos

PMMBrand StrategyProduct Marketing Management

Self-employed

Brand Marketing Consultant

Dec 2022 – Sep 2023 · 9 mos · Remote

Started my consulting career with Raj Shamani. I joined him at Figuring Out - his personal brand. And took care of building his personal brand further, managing the team, and more. I increased revenue significantly by pitching Raj as a long-term partner for some brands.
I also continued consulting with seed stage start-ups for their brand building and marketing priorities. Mainly focusing on:
Brand positioning and guidelines
Social and content strategy along with execution support

Uni cards

2 roles

Brand & Marketing Manager

Promoted

Jan 2022 – Sep 2022 · 8 mos

Brand StrategyMarketing CommunicationsCampaign ManagementEmail MarketingManagementCustomer Research+1

Assistant Manager-Brand & Marketing

May 2021 – Jan 2022 · 8 mos

Marketed Uni from its pre-launch to launch phase through community building, social media, influencer, and performance marketing. Managed Customer Success and Content as well.

Project ManagementMarketing CommunicationsSocial Media MarketingInfluencer MarketingBrandingSocial Media Communications

Wework india

2 roles

Senior Associate - Digital Marketing & Strategy

Jul 2020 – Apr 2021 · 9 mos

Here on, my role evolved as WeWork introduced a day-pass product (WeWork On-Demand).
Owning this product gave me a peek into more- partnerships, influencer marketing, website, reporting, and customer success.

Marketing Communications

Associate Marketing Strategist

May 2019 – Jun 2020 · 1 yr 1 mo

Developed strategies to support different channels of Marketing, laid the foundation for projects with research and direction, and built collaterals for:
a) Internal department representation
b) External org representation

Marketing CommunicationsAccount Management

Digitaslbi india

2 roles

Associate- Account Management

May 2018 – Apr 2019 · 11 mos · Mumbai Area, India

Managed a large portfolio of accounts including Parle Agro, Hasbro Gaming, Tata Cliq, etc. Worked with all departments to provide optimum business solutions, including campaigns that made headlines.

ManagementAccount ManagementSocial Media Communications

Account Management Intern

Oct 2017 – Dec 2017 · 2 mos · Gurgaon, India

An opportunity to hone workplace life, by sharing equal responsibilities with employees. A very enriching experience, with a majority of work done on pitches which gave me an understanding of Business Development and having a holistic approach from all departments. Other tasks included website content, ORM, creative brainstorming, etc.

Account Management

Rickshaw communication & design

Account Management Intern

May 2017 – Jun 2017 · 1 mo · Mumbai Area, India

Account Management

Teach for india

Volunteer

Nov 2015 – Dec 2015 · 1 mo · Ahmedabad Area, India

Worked with a 'Teach for India' mentor to provide special attention to some kids, to bring them up to speed with other classmates. Covered all subjects for the 2nd-grade students. Truly an enriching experience to bring a difference to those who are less privileged.