Prachi Nihalani — Business Development Executive
Hi, I’m Prachi – a brand-first marketer with 4 years of experience building digital-first brands that connect, convert, and grow. With hands-on experience across both agency and brand ecosystems, I specialize in crafting campaigns that blend storytelling with strategy — from launching influencer-led initiatives to performance-driven acquisition funnels. At Parentune, I lead end-to-end brand and performance marketing, conceptualizing campaigns that not only trend but also drive real business outcomes like DAU/MAU growth and higher registration rates. I’ve worked on brand mandates for household names like VLCC, Dabur, Toshiba, and Nestlé — collaborating across content, design, and media to bring impactful ideas to life. I believe in data-backed creativity and love optimizing every touchpoint for engagement and conversion. Whether it’s growing a community or refining the GTM for a product launch, I bring a balance of intuition and insight to every brief. Let’s connect if you’re looking for someone who can turn brand thinking into business results.
Stackforce AI infers this person is a Brand Marketing Specialist with a focus on Digital Marketing and Social Media strategies.
Location: Gurugram, Haryana, India
Experience: 4 yrs 3 mos
Skills
- Social Media Marketing
- Marketing Strategy
- Brand Management
Career Highlights
- Expert in blending storytelling with marketing strategy.
- Proven track record in driving DAU/MAU growth.
- Experience with top brands like Nestlé and Dabur.
Work Experience
Maharishi Ayurveda
Social Media Manager (3 mos)
parentune.com
Social Media Specialist (1 yr 7 mos)
Bottle Openers Digital Solutions Private Limited
Senior Brand Executive (1 yr)
Brand Executive (1 yr)
Groundwork
Social Media Manager (3 mos)
Step Up Brands LLP
Accessory Designer (4 mos)
paras exports
Product Designer (4 mos)
Education
B.Des. at National Institute of Fashion Technology, Jodhpur