Nikitha Loraine

Digital Marketing Specialist

Bengaluru, Karnataka, India5 yrs 10 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Over 5 years of experience in digital storytelling.
Expert in culturally rooted content for diverse audiences.
Proficient in managing social media strategies for major brands.

Stackforce AI infers this person is a digital marketing and content creation expert with a focus on B2C engagement strategies.

Contact

Skills

Core Skills

Social Media MarketingContent StrategyBranding & Identity

Other Skills

Social MediaCreative StrategyContent DevelopmentCultural StorytellingContent CreationCreative WritingSocial Media ContentScript WritingSocial Media ManagementBrandingCopywritingCampaign DevelopmentMarketingAnalytical SkillsPython (Programming Language)

About

A learner of things, a lover of ideas and a passionate follower of the digital culture — I’ve spent the last 5+ years turning internet behavior into brand language with culturally rooted storytelling, across agencies, startups, and now, Netflix. When I'm not busy building brands, you’ll find me talking to a camera or mushing over a sappy kdrama.

Experience

5 yrs 10 mos

Total Experience

3 yrs 3 mos

Average Tenure

5 yrs 10 mos

Current Experience

Netflix

2 roles

Editorial Creative — Instagram

Promoted

Sep 2023 – Present · 2 yrs 7 mos · Mumbai, Maharashtra, India

↬ Handles daily social programming for Netflix India's Instagram.
↬ Actively works on digital campaigns, content pitches and creative strategy.

Social MediaContent StrategyCreative StrategySocial Media Marketing

Freelance Writer — Netflix India South

Sep 2021 – Aug 2023 · 1 yr 11 mos · Mumbai, Maharashtra, India

• Developed content rooted in South Indian cultural recall, helping drive stronger audience resonance and engagement through region-aware references, and topical hooks.

Content DevelopmentCultural StorytellingContent Strategy

Spotify

Freelance Writer

Jun 2023 – May 2024 · 11 mos · India · Remote

• Created platform-native content for Instagram and Twitter, including social copies, ideas, scripts, and culture-led moments tailored for digital behaviour.

Social Media ContentScript WritingContent Strategy

Ather energy

Social Communications Executive

May 2021 – Aug 2023 · 2 yrs 3 mos · Bengaluru, Karnataka, India

↬ Managed all brand social handles, daily content and campaigns.
↬ Wrote copy, concepts and scripts, while also working on TVCs and branding.

Social Media ManagementBrandingBranding & Identity

Dentsu webchutney

Copywriter

Nov 2020 – Apr 2021 · 5 mos · Bengaluru, Karnataka, India · On-site

Conceptualised and wrote copy across digital, ATL/BTL, social and integrated campaigns while also participating in building pitch decks for business wins.
Wrote copy for YouTube, Google Pay, Facebook and Natural Diamond Council.
Featured in video campaigns for Swiggy, YouTube Shorts, Sunfeast Dark Fantasy and Glance.

CopywritingCampaign DevelopmentContent Strategy

Youtube

Content Creator

Jun 2020 – Present · 5 yrs 10 mos

One of the most fulfilling experiences is to have a platform that serves as a dumpyard of your creative thoughts, so I found mine in this channel I created in lockdown to spread some smiles — and true to word, it has been the most rewarding experience of my creative career.

Content CreationCreative WritingContent Strategy