Ira Singh

Digital Marketing Specialist

Mumbai, Maharashtra, India9 yrs 3 mos experience

Highly Stable

Key Highlights

Expert in digital marketing for entertainment industry.
Led successful campaigns for major Netflix titles.
Experienced radio presenter with strong audience engagement.

Stackforce AI infers this person is a Digital Marketing Specialist in the Entertainment industry with a focus on social media strategies.

Contact

Skills

Core Skills

Digital MarketingSocial Media MarketingRadio BroadcastingPublic Speaking

Other Skills

Partner Relationship ManagementMarket PlanningSocial Media AdvertisingCampaign ManagementMusic IndustryCoachingPresentationsMarketing Campaign ManagementDigital TrendsDigital MediaAdvertising CampaignsCampaignsBollywoodSocial VideoBuild Strong Relationships

About

Storyteller. Chronically online. Presently leading social licensed title marketing at Netflix India. Developing internet first campaigns for the brand to market upcoming slate of titles and series on social platforms. Several years of experience in radio presenting, music programming and campaign development at Radio Mirchi. Highly inactive on LinkedIn. Please reach out to @irationalised on Instagram or Twitter.

Experience

9 yrs 3 mos

Total Experience

5 yrs

Average Tenure

4 yrs 2 mos

Current Experience

Netflix

Title Campaign Specialist

Mar 2022 – Present · 4 yrs 2 mos · Mumbai, Maharashtra, India

I lead social marketing for Hindi and South licensed titles at Netflix India. My role encapsulates internet awareness building for the upcoming slate of films and series making their home on Netflix , through social platforms.
In my tenure so far, I have had the chance to work on titles like Saiyaara, Dhurandhar, Pushpa 2, Animal, Chhaava, Laapataa Ladies (to name a few) for Netflix India

Partner Relationship ManagementMarket PlanningDigital MarketingSocial Media Marketing

Radio mirchi

Radio jockey

Feb 2017 – Mar 2022 · 5 yrs 1 mo · Pune District, Maharashtra, India

I worked as one of the leading radio presenters at Mirchi for over 5 years. I hosted the breakfast show through out my stint and presented topics relevant to the everyday conversations. Conceptualised and executed various revenue generating campaigns relevant to the business’s target audience. Utilised the power of radio as a medium to become a helping hand during the peak of the pandemic.

Music IndustryCoachingRadio BroadcastingPublic Speaking