Dec 2023 – Feb 2025 · 1 yr 2 mos · Gurugram

• Responsible for the conversion journeys of 10M+ monthly active users, driving key growth metrics
• Defined and successfully executed the product roadmap across India, SEA, UK, & US
• Executed targeted campaigns to promote 500+ premium properties across India and Indonesia
• Led the launch & adoption of key initiatives, successfully boosting bookings & revenue growth for the org
• Received the "Riding the Wave" Award at the Code Kraft 2.0 Hackathon for successfully integrating Generative AI into key processes, enhancing efficiency and innovation

Apr 2022 – Jun 2023 · 1 yr 2 mos · Mexico City, Mexico · Remote

• Product Owner: Payment Gateway, Recharges, Tags, Bill Payments, Marketing
• Spearheaded the successful launch of No-Cost EMI Payment Method
• Introduced a new service for booking bus tickets for 100+ routes with streamlined purchase experience
• Started a new Entertainment category, partnering with 3 operators and over 10 SKUs
• Implemented a Bill Payments Reminder feature that boosted on-time payments by 27%
• Optimized the user interface, reducing the average recharge time by 20% and enhancing overall usability
• Reduced recharge errors by 16% through prompt notifications for wrong mobile number or operator
• Led the revamp of the VIP Subscription Service, achieving a 9% increase in membership purchases

Apr 2021 – Jun 2021 · 2 mos · Gurugram, Haryana, India · Remote

• Enhanced engagement with clients by devising Key Accounts Management Strategy to increase revenues
• Designed dashboards with 10+ KPIs to track the performance of the Key Accounts

Apr 2019 – Jul 2020 · 1 yr 3 mos · On-site

• In-depth analysis of data using AI/ML augmented with Business Research to generate profitable insights for pharma clients in the US & Europe.
• Monitored drugs via 30+ KPIs for a Fortune 500 pharmaceutical company in USA & Europe
• Achieved a big boost in the sales of WHC drugs with a targeted Email Campaign
• Saved potential loss for the client by designing a model to predict patients at the risk of discontinuation
• Attained a huge jump in the sales of Pulmonary drugs with an intervention program
• Ensured efficient utilization of marketing spends in Call Detailing & Speaker Program for Oncology Drugs
• Identified the impact of 1st dose on the continuation of patients via Survival Analysis

Jun 2018 – Mar 2019 · 9 mos · On-site

• Awarded "Ace Team Award" for exemplary work performance with the client.
• Achieved 300% increase in process efficiency by designing an automated segmentation dashboard
• Reduced report creation times by 80+% & error rate by ~95% through automation using R, Excel, & VBA
• Revamped and maintained documentation (BRDs) of 25+ Reports and past projects

May 2017 – Jul 2017 · 2 mos · Hyderabad, Telangana, India

• Computed the sentiment scores of 1,000+ tweets for a week using lexicon-based sentiment analysis
• Supported the data integration for a Traders' campaign of a big MNC & automated the process

Oct 2015 – May 2016 · 7 mos · IIT Kharagpur

• Conducted extensive text analysis of accident and non-accident description data sets
• Performed classification using SVM, KNN, Random Forest, & Max. Entropy with 10-fold cross-validation
• Conference paper for this project has been presented at INFORMS Annual Conference 2016, Nashville

May 2015 – Jul 2015 · 2 mos · Ahmedabad, Gujarat, India

• Assisted in launch of “Transport on Demand” App, a logistics aggregator, from R&D to Dry Runs
• Designed SOPs and financial models of different scenarios for intracity pickups and deliveries

Sep 2013 – Apr 2014 · 7 mos · Kharagpur, West Bengal, India

• Spearheaded 10 volunteers in 20+ cities to conduct All India Students' Aptitude Test (AISAT)
• Generated huge revenues for the company while streamlining career guidance for 5,000+ students
• Managed 300+ participants successfully in 5 schools of Satna (M.P.) during AISAT - 2016