Arfa Afsar

Business Development Executive

Delhi, India7 yrs 6 mos experience

Key Highlights

  • Over 4 years of experience in sales and eCommerce.
  • Expert in enabling brands to grow on Amazon.
  • Strong background in strategic sales management.
Stackforce AI infers this person is a B2C eCommerce specialist with a focus on sales and digital marketing.

Contact

Skills

Core Skills

Digital StrategySearch Engine Marketing (sem)

Other Skills

Search Engine Optimization (SEO)Google AdsMicrosoft ExcelMicrosoft Office

About

With over 4 years of work experience in sales and eCommerce, I am passionate about enabling Indian brands to go global by helping them launch and grow on Amazon.com. As a Sales Specialist at Amazon, I leverage my MBA and B.Com. degrees, as well as my domain expertise in eCommerce, to identify and onboard potential sellers, provide them with strategic guidance and support, and optimize their performance and profitability. I am motivated by Amazon's customer-centric and innovative culture, and I strive to bring diverse perspectives and experiences to the team, as I have lived and studied in different countries and worked with various stakeholders across the sales and eCommerce ecosystem. Before joining Amazon, I was a Key Account Manager at Pidilite Industries Limited, where I managed key account sales for modern trade and eCommerce in East India. I was responsible for developing and executing sales plans, building and maintaining relationships with key accounts, negotiating contracts and deals, and ensuring customer satisfaction and retention. I also contributed to the launch execution of new products and coordinated with cross-functional teams to ensure smooth operations and logistics.

Experience

7 yrs 6 mos
Total Experience
1 yr 11 mos
Average Tenure
1 yr 9 mos
Current Experience

Google

Account Manager- Ad Sales

Aug 2024Present · 1 yr 9 mos · Gurugram, Haryana, India · On-site

  • Driving growth for SMBs via Google Ads as part of Google Customer Solutions (GCS)
Digital StrategySearch Engine Marketing (SEM)Search Engine Optimization (SEO)Google Ads

Amazon

Sales Specialist

Aug 2022Aug 2024 · 2 yrs · Gurugram, Haryana, India

  • Enabling Indian brands to go global by helping them launch and grow on Amazon.com

Pidilite industries limited

4 roles

Key Account Manager

Promoted

Nov 2021Aug 2022 · 9 mos

  • Managing key account sales for Modern Trade and eCommerce in the East zone, based out of Kolkata.

Area Manager- Special Projects

Jun 2021Oct 2021 · 4 mos

  • eCommerce

Management Trainee

Aug 2020May 2021 · 9 mos

  • Completed stints to understand the role of on ground sales and field marketing teams in the Consumer Products division. During this period I worked as shadow ASM in Kanpur.

Summer Intern

Apr 2019May 2019 · 1 mo

  • My project was in the Consumer products (Art & Stationery) division in the Delhi-NCR region.

Kpmg india

Executive

Jun 2015May 2017 · 1 yr 11 mos · India

Bdo bahrain

Trainee

Jun 2014Jul 2014 · 1 mo · Bahrain

Education

Symbiosis Institute of Business Management, Pune

Master of Business Administration - MBA

Jan 2018Jan 2020

Jesus and Mary College

Bachelor of Commerce (B.Com.)

Jan 2012Jan 2015

The Indian School, Bahrain

Jan 1999Jan 2012

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