Aditya Babbar — CEO
As Vice President and Head of Product Marketing and E-commerce at Samsung Mobile since January 2025, I lead strategic initiatives in product marketing and e-commerce. With a robust background in team leadership, team management, and competitive analysis, I oversee efforts to align product development and go-to-market strategies with consumer needs. My current role builds on my extensive experience within Samsung India, where I have held leadership roles since 2019. I hold an MBA in Marketing from Amity Business School, equipping me with a strong foundation in business strategy and marketing. My work is driven by a vision to foster meaningful consumer relationships and deliver innovative product strategies that resonate with evolving market trends. Collaborating with teams, I aim to push boundaries and create impactful campaigns, ensuring Samsung remains at the forefront of the smartphone industry.
Stackforce AI infers this person is a B2C product marketing leader in the smartphone industry.
Location: Gurgaon, Haryana, India
Experience: 8 yrs 1 mo
Skills
- Product Marketing
- E-commerce
Career Highlights
- Led product marketing strategies at Samsung Mobile.
- Recognized as a 40 under 40 leader in Asia.
- Expert in aligning product strategies with consumer needs.
Work Experience
Samsung Mobile
Vice President : Head of Product Marketing & E commerce buiness (1 yr 3 mos)
Vice President - Head Product & Marketing (2 yrs 1 mo)
Senior Director - Head Product & Marketing (3 yrs)
Samsung India
Director-Head Product & Marketing (6 yrs)
Director (7 yrs 1 mo)
Category Head and General Manager (Flagship ,Premium and Wearable) (0 mo)
Samsung Electronics
Head- Flagship,Tablet and Wearable (1 yr)
Samsung Mobile
General Manager (0 mo)
Education
Master of Business Administration (MBA) at Amity University