Rajat Gupta

CEO

Bengaluru, Karnataka, India10 yrs 2 mos experience
Most Likely To SwitchHighly Stable

Key Highlights

  • Successfully launched Rebel Brands in Bangladesh market.
  • Improved customer experience metrics at Rebel Foods.
  • Established 500+ beds across 9 properties at BeeUrban.
Stackforce AI infers this person is a B2C professional with expertise in E-Commerce and Operations Management.

Contact

Skills

Core Skills

E-commerceRetail Category ManagementOperations ManagementFranchise RelationsInternational BusinessBusiness Growth StrategiesInternational ExpansionSupply Chain ManagementCustomer ExperienceData Analysis

Other Skills

Consumer ProductsProgram ManagementGo-to-Market StrategyNew Vendor DevelopmentTraining & DevelopmentMarket ResearchCustomer RetentionCustomer InsightStrategic PlanningRetail SalesEvent PlanningBusiness DevelopmentMarketingConsultingEvent Management

About

Professional Journey So far - Have spent around ~7 years in multiple roles in 3 start-ups in different sectors ranging from Online Industry (Rebel Foods), Real Estate (BeeUrban Co-living) & Social-FMCG (Farmveda). - Setup Rebel Brands in Bangladesh market from scratch by building local supply chain, launching products as per local preference, spread presence across 5 big districts in the country with more than 60 online restaurants - Managed Pan India Brand's Operation for Biryani Category at Rebel (Behrouz Biryani and The Biryani Life). Took complete charge of improving customer experience metrics (Ratings, NPS and Retention) as well operations metrics (SOP adherence, Audit scores, Prep Time etc) through rigorous data analysis and cross team coordination (Culinary, Supply Chain, Marketing etc) - Led the setup of 500+ beds across 9 properties in Pune as a Co-Founder at BeeUrban Co-living. Took complete charge of Operations, Marketing and Business Development. - Made Farmveda products available at more than 200 retail outlets in Bangalore, also on Big Basket and Amazon Pantry. Took complete charge of Operations, Inventory, Sales & Distribution. Organized multiple profitable revenue generating events for organic brand building

Experience

10 yrs 2 mos
Total Experience
1 yr 5 mos
Average Tenure
1 yr 6 mos
Current Experience

Zepto

2 roles

City Head - Zepto Cafe

Promoted

Aug 2025Present · 9 mos · Bengaluru, Karnataka, India · On-site

Senior Program Manager - Zepto Cafe

Oct 2024Jul 2025 · 9 mos · Bengaluru, Karnataka, India · On-site

Pluckk

Category Lead - Online Food Delivery

Mar 2024Oct 2024 · 7 mos · Mumbai, Maharashtra, India · On-site

Retail Category ManagementE-CommerceConsumer Products

Rebel foods

4 roles

Senior Manager, Franchise Management, Operations & Procurement, United Kingdom (England & Wales)

Dec 2022Feb 2024 · 1 yr 2 mos

  • Responsibilities included:
  •  Leading the overall Partner Management Program for 35+ franchise partners (running 100+ internet restaurants) for Rebel Foods' Brands in the UK market across 7 cities in England & Wales.
  •  Overseeing and establishing vendor relations for exporting frozen/ambient SKUs from India to the UK. Successfully achieved a 25% cost reduction and improved SKU quality within a span of 3 months.
  •  Establishing a training and auditing framework to enhance the efficiency of new launches and ensure comprehensive oversight across all existing and newly on-boarded sites
  •  Coordinating with the central culinary team to oversee the New Product Development (NPD) pipeline for four existing brands: Behrouz Biryani, Faasos, Lunchbox, and Chatori Vegan Indian
Franchise RelationsOperations ManagementProgram Management

Senior Manager, International Partnerships, Asia-Pacific Region

Jun 2022Nov 2022 · 5 mos

  •  Managed the Rebel-Foodpanda partnership across the APAC market, spearheading its execution and strategizing the future trajectory.
  •  Developed the GTM & growth strategy for new geographies in APAC and handled business development for the franchise operations & vendor relations for the Malaysia & Singapore market
International BusinessBusiness Growth StrategiesOperations ManagementGo-to-Market Strategy

Country Manager - Bangladesh | Manager, International Partnerships

Promoted

Dec 2020May 2022 · 1 yr 5 mos

  • Worked as Country Manager for Bangladesh Expansion with Foodpanda Bangladesh, a Delivery Hero company
  • Led the setup of Rebel Brands in Bangladesh market from scratch by building local supply chain, launching products as per local preference, spread presence across 5 big districts in the country with more than 60 online restaurants
New Vendor DevelopmentTraining & DevelopmentMarket ResearchInternational ExpansionOperations ManagementSupply Chain Management

Brand Operations Manager, Behrouz Biryani

Sep 2019Nov 2020 · 1 yr 2 mos

  • Handled Brand Operations for Behrouz Biryani & The Biryani Life
  •  Responsible for customer experience metrics (Product ratings, NPS & Customer retention) for the largest revenue generator brand of the company
  •  Analyzing customer feedback data weekly and aligning Field Operations Team accordingly to improve customer experience as well as achieve operational excellence
  •  Oversaw the NPD pipeline by coordinating with supply chain and training teams to launch new products, control product deactivation and develop strategies to mitigate sales loss
  •  Provided insights to the marketing team for increasing sales though suitable discounting and pricing by analyzing customer feedback, ratings, competitor data, and RPI
Program ManagementCustomer ExperienceCustomer RetentionData AnalysisOperations Management

Bee urban co-living hostels

Co-Founder

May 2018Apr 2019 · 11 mos · Pune, Maharashtra, India

  • Bee Urban was a community-focused, co-living concept for Indian millennials.
  •  Responsible for customer satisfaction based on day-to-day operations, community events and regular surveys
  •  Handled property transformation work for newly added Bee Urban facilities
  •  Involved in business development, institutional tie-ups, brand building, sales and marketing
  •  Handled sales through various channels and trained sales team
  •  Drove campus outreach as part of business development across various colleges in Pune

Farmveda

Consultant

Jun 2017May 2018 · 11 mos · Bengaluru, Karnataka, India

  • Farmveda is a Social Venture in FMCG Sector promoted by Tata Trust and Infosys Foundation, where 100% profit directly goes to the Farmers' Co-operatives managed by Center for Collective Development (CCD).
  •  Involved in new products planning, brand building, sales, distribution and marketing
  •  Responsible for inventory management based on demand projections and warehouse logistics
  •  Handled retail sales, managed distributors, area sales managers & sales officers to open presence in new stores
  •  Organized Farmveda food stalls at various sports & cultural events for branding purpose
  •  Took charge of logistics as the food partner of TCS World 10K Bangalore run, which had 25000 participants

Saathi

Winter Internship

Dec 2015Dec 2015 · 0 mo · Ahmedabad Area, India

  • Saathi is the first company which developed 100% Bio-degradable sanitary pads from Banana fibre.
  • Internship activities include to work closely with technical team to design and conduct experiments related to processing fiber in addition to doing research on appropriate processing methods and assisting in product testing related work

Gujarat environment management institute gemi

Summer Internship

May 2015Jul 2015 · 2 mos · Gandhinagar

  • Published a report on "Water Quality Monitoring of Narmada River in Gujarat state" for Gujarat Environment Management Institute (GEMI)

Indian institute of technology gandhinagar

Secretary, Mess Council IIT Gandhinagar

Apr 2015Apr 2016 · 1 yr · Gandhinagar

  •  Handled the entire process of accepting tenders, setting up of two dining halls with total capacity of 1500 people
  •  Ensured proper hygiene, good food services through regular checks and complain redressals
  •  Led the setting up of three food joints in the new campus – Canteen, Amul Parlor and Tea Post

Amalthea, iit gandhinagar

Head of Hospitality & Logistics

Oct 2013Nov 2014 · 1 yr 1 mo · IIT Gandhinagar

  • Amalthea is the annual technical festival of IIT Gandhinagar, and it is one of the biggest tech fest in the state of Gujarat, organized by the students.
  • Designed and supervised the construction of temporary exhibition structure, seminar hall and event arena
  • Arranged for travel, accommodation and food for all the national and international delegates
  • Catered to all the immediate needs of the two-day event (with footfall of more than 15000 people) to ensure smooth functioning and co-ordination
  • Organized a Networking Dinner for 200 guests including researchers, government officials and industry personnel

Education

Indian Institute of Technology Gandhinagar

Bachelor of Technology - BTech — Chemical Engineering and Minor in Management

Jan 2013Jan 2017

J.D.S.V.M. Kanpur

Secondary school

Jan 2007Jan 2010

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