P S Manjula Somanath

Digital Marketing Specialist

Bengaluru, Karnataka, India8 mos experience

Key Highlights

Strong foundation in consumer behavior and market research.
Experience in cross-cultural team collaboration.
Proven ability to develop data-driven marketing strategies.

Stackforce AI infers this person is a Marketing professional with a focus on consumer behavior and market research in the FMCG sector.

Contact

Skills

Core Skills

Market ResearchCross-cultural CommunicationConsumer Behavior

Other Skills

Project ManagementData AnalysisStrategic MarketingMarket AnalysisMulti-cultural Team ManagementCross-cultural TeamsEnglishCommunicationProblem SolvingStrategyCustomer ServiceLeadership

About

Pursuing an MBA at Christ University with a focus on marketing, I'm currently enhancing my expertise as a Marketing Intern at X-Culture and previously at Nestlé. In these roles, my core competencies in consumer behavior, market research, and analysis have been pivotal in driving data-driven marketing strategies and understanding global market dynamics. Our team's collaborative efforts at X-Culture to develop strategic recommendations for various businesses have allowed me to contribute effectively to cross-cultural projects. My goal is to integrate the diverse perspectives I've encountered, fostering innovation and inclusivity within any organization I'm part of, and leveraging my academic and professional experiences to achieve collective success.

Experience

8 mos

Total Experience

8 mos

Average Tenure

8 mos

Current Experience

Apple

Specialist

Aug 2025 – Present · 8 mos · India · On-site

X-culture

Marketing Intern

Sep 2024 – Oct 2024 · 1 mo

As part of the X Culture internship, I am gaining hands-on experience in international business collaboration by working with a diverse team from around the world. My role involves conducting market research, analyzing global business trends, and developing strategic recommendations for real-world companies. This internship is providing me with valuable insights into cross-cultural communication, international market dynamics, and project management, all while working in a remote, global environment. It is an excellent opportunity to apply my marketing knowledge in a practical setting and develop skills crucial for a global business career.

Market ResearchCross-cultural CommunicationProject Management

Nestlé

Sales And Marketing Intern

Apr 2024 – Jun 2024 · 2 mos · India · On-site

As a Summer Intern at Nestlé India from April 2024 to June 2024, I worked on the Shopper Study 2024 project, where I gained valuable insights into consumer behavior and purchase patterns within the FMCG sector. My responsibilities included conducting shopper safari research to analyze customer preferences and retail trends. I collaborated with cross-functional teams to identify key insights, which led to data-driven recommendations for improving product visibility and optimizing marketing strategies. This internship honed my skills in market research, data analysis, and strategic marketing, with a focus on consumer-driven decision-making.

Consumer BehaviorMarket ResearchData AnalysisStrategic Marketing