Nov 2022 – Nov 2023 · 1 yr · Bengaluru, Karnataka, India

Apr 2020 – Aug 2022 · 2 yrs 4 mos

• Responsible for the Engage+ offering of the Capillary CRM.
• Lead a team of 10 developers, focused on providing a seamless platform for businesses to execute their marketing campaigns.
• Engage+ provides for 'AI powered hyper personalised one-on-one conversations' with the customers resulting in improved loyalty, retention and reach for its clients.

Apr 2019 – Mar 2020 · 11 mos

• Lead a pod of 3 developers in design and implementation of multiple applications leveraging the Spark Platform for reduced response times and improved user experience.
• Revamping Audience Segmentation and List creation using business relevant filters. Significant reduction of uptime for adding custom filters.
• Data Export Service for businesses to schedule complex, recurring automated reports. Emphasis on user experience in addition to providing built-in templates suited to the CRM environment.

Dec 2014 – Mar 2019 · 4 yrs 3 mos

• Involved in multiple core offerings of the omni-channel Capillary CRM - Engagement, Event Management Framework and Communication. Tackled problems involving performance, stability and scale in a micro-service architecture.
• Preemptive Email Whitelisting service for enhanced message delivery, engagement and ROI.
• Customer Event Replay ensuring idempotent actions and transactional order.
• Redesigning Communication Service with a plug-and-play interface for continuous gateway integrations.

Jul 2013 – Aug 2013 · 1 mo · San Diego

• Developed an Android app and a backend subsystem using .NET framework for signature confirmation of user purchases in a multi-device POS setting. The system used push-based notifications built on top of the Websocket protocol.

Sep 2012 – May 2014 · 1 yr 8 mos · University of Massachusetts Amherst

• Development and maintenance of interactive web sites to include security, information dissemination, mobile technology, social media and allowing for appropriate technical service provision.

Sep 2009 – Jul 2012 · 2 yrs 10 mos

• Primarily worked on building a migration product for Oracle's Siebel CRM to Oracle Fusion CRM application. Involved in complex schema mappings, SQL and PL/SQL scripts for data transformations across heterogeneous database platforms.
• Lead a team of four members to develop the end-to-end transformation suite focused on the ‘Marketing’ domain vertical.
• Design and implementation of database schema meeting cross – industry requirements and ensuring a single normalized enterprise data model.
• Delivered a zero downtime, real time upgrade system to new Siebel releases using “Golden Gate” technology.
• Designed and Implemented Schema for Siebel UCM, Core Loyalty and Hospitality, Server Diagnostics, Public Sector and Life Sciences.