Apr 2020 – Aug 2022 · 2 yrs 4 mos · Bengaluru, Karnataka, India

• At Myntra, I spearheaded the Social Commerce initiatives, driving next-gen content-to-commerce experiences for customers and influencers. I led the development of Myntra Studio, a platform harnessing influencer-driven content to enhance customer decision-making, and Myntra Live, an interactive video streaming platform connecting influencers and customers in real-time. Additionally, I built Myntra Creator, the go-to hub for influencers to create, curate, and engage with customers. Previously, I scaled Myntra Insider, the loyalty program tailored to our most valuable customers.I'd previously built and scaled 'Insider', Myntra's loyalty program which exclusively caters to the most loyal and valuable Myntra customers.

Aug 2016 – Apr 2020 · 3 yrs 8 mos · Bengaluru, Karnataka, India · On-site

• Senior Product Manager (Consumer Group): Responsible for Mint and TurboTax
• As Senior Product Manager, I spearheaded the launch of Mint Live, empowering Mint customers with expert financial guidance to enhance their financial well-being. I also led TurboTax Desktop for the US and Canada, driving over half a billion dollars in revenue while serving millions of users.
• I combined deep customer empathy with strategic execution to build large-scale consumer products. Through data-driven insights and collaboration with stakeholders, I defined product visions, reduced pain points, and delivered significant business outcomes.

Feb 2016 – Aug 2016 · 6 mos · Bengaluru, Karnataka, India

• Hey Bob revolutionized urban mobility by seamlessly connecting people to their destinations, one ride at a time. It was a new-age transport solution that combined the affordability of bike taxis with the convenience of app-based booking. The mission was to simplify travel and make daily commutes smarter and greener.
• By leveraging the efficiency of two-wheelers, Hey Bob passed on cost savings and reduced travel times. With just a tap, users accessed a faster, eco-friendly way to travel, transforming commutes as we knew them.

Feb 2015 – Feb 2016 · 1 yr · Bangalore

• At Zivame, India's largest lingerie e-tailer, I led the front-end user experience across Android, iOS, mobile, and desktop platforms. I spearheaded a complete overhaul of the search functionality, boosting search performance and conversion rates. I also managed the integration of third-party tools for recommendations, A/B testing, and conversion optimization.
• In addition, I implemented an analytics framework using GTM, Google Analytics, and ComScore Digital Analytix, while developing a personalization module that became a key differentiator, significantly enhancing the overall user experience.

Apr 2014 – Jan 2015 · 9 mos · Bangalore

• At ZipDial, a SAAS-based Indian startup later acquired by Twitter, I managed the mobile platform and application suite from strategic planning to execution. I specified new requirements to enhance the user experience and enrich user profiles for retargeting. I conceptualized and developed the Twitter Cricket Product, creating a framework that drove users to Twitter's platform.
• I also defined business requirements, KPIs, and managed projects end-to-end, collaborating with the delivery team to reduce time and cost in customer service.

Jul 2013 – Nov 2013 · 4 mos · Mumbai Metropolitan Region

• Developed the go-to-market strategy for the global launch of the ‘.press’ internet domain, targeting journalists and bloggers. I devised a scalable market entry plan, created a comprehensive marketing strategy (positioning, pricing, risk analysis, and distribution), and recommended both ATL and BTL launch approaches. Additionally, I developed a revenue projection model to support the launch.

Mar 2010 – Apr 2013 · 3 yrs 1 mo · Bangalore · On-site

• As a Senior Hardware Engineer, I led a team in validating power management modules for the Tegra mobile processors, optimizing system use-cases, and improving validation coverage. I served as the go-to expert for power management verification, mentoring engineers and resolving critical design bottlenecks.

Jul 2007 – Mar 2010 · 2 yrs 8 mos · Bangalore · On-site

• I spearheaded power-aware verification for mobile processors, implemented a new flow for Gate Level Simulations, and integrated low power verification processes post-merger of business divisions, ensuring seamless operations across teams.