Nov 2024 – May 2025 · 6 mos · Hybrid

Mar 2024 – Oct 2024 · 7 mos · Hybrid

• Working towards the growth of private labels : HRX, Roadster, Aura, Wrogn and Provogue on various marketplaces under Home, Accesories and LTA.

Aug 2022 – Dec 2023 · 1 yr 4 mos · India

• Working as a textile assessor under the Ministry of Textiles's SAMARTH Scheme for capacity building in the textile sector.

Nov 2021 – Aug 2022 · 9 mos · Chennai, Tamil Nadu, India

• Spearheaded a design and production team of 15 members to develop and produce 2 major, 5 capsule, and 1 runway collections for the global market and NYFW respectively.
• Coordinated with multiple retailers and successfully launched the label with stockists like Evoluzione (Chennai), Curato (Mumbai), and Flying Solo (New York).
• Sourced and onboarded new vendors to the organization to carry out branding, marketing, and production work.
• Strategized social media marketing plans and created posts and reel content to increase brand reach.
• Coordinated with marketing agencies for brand features and collaboration with influencers.

Aug 2021 – Nov 2021 · 3 mos · Chennai, Tamil Nadu, India

• Identified market trends for the luxury pret wear market for seasons A/W 2021 and S/S2022.
• Designed a range of menswear and womenswear clothing for the collections - TDl and The Kaboodle Collection
• Developed marketing plans, and designed hampers and packaging for the brand launch.
• Worked on bespoke orders for the celebrities like Mr. Shashi Tharoor, Madam Gandhi, and Shilpa Rao.
• Looked after in-house production activities such as preparing production plan-timeline, creating technical sheets, quality checking of fabrics, dyeing, stitching, and fits.
• Created lookbooks, line sheets, and catalogs of all the produced collections.
• Managed inventories, reports and accounts.

Nov 2020 – Apr 2021 · 5 mos · Indore, Madhya Pradesh, India

• Headed a team of 40 members to conduct the research in 13 Stores of V-Mart located in 7 cities of Madhya Pradesh and collected responses from more than 2000 consumers through
• survey booklets.
• Analyzed the collected data to find regional fashion trends in Menswear and Womenswear for 11 clothing categories, using exploratory and descriptive research techniques.
• Strengthened the product assortment strategies and modified the clothing size ratio for V-Mart Retail Ltd., based on the findings of the research.

Apr 2018 – Jul 2018 · 3 mos · Pune, Maharashtra, India

• Performed the roles and responsibilities of a Designer, CRM,
• Production and Vendor Manager.
• Supervised a team of 18 artisans to meet the demand of 8 to 10
• customized garments and 10 to12 RTW garments every week.

Jun 2017 – Dec 2017 · 6 mos · Bengaluru, Karnataka, India

• Supported the marketing team with promotional and branding
• contents, including graphics for social media, hoardings,
• lending images for website using Adobe Photoshop and
• Adobe Illustrator software.
• Conceptualized, designed, and looked after production activities
• for bespoke orders.

Feb 2017 – Mar 2017 · 1 mo · Ahmedabad, Gujarat, India

• Assisted the design team and created an RTW range of 40
• garments for Spring/Summer, 2017 out of which, 11 of the
• selected designs were produced for sale, through Multi
• Designer Stores across India.