A

Arun Kumar Gupta

CEO

Gurugram, Haryana, India18 yrs 10 mos experience
Most Likely To Switch

Key Highlights

  • Over 20 years of experience in retail and e-commerce.
  • Led transformation at Snapdeal into a value lifestyle destination.
  • Achieved significant growth and profitability in Kids Apparel.
Stackforce AI infers this person is a retail and e-commerce executive with extensive experience in business strategy and operational excellence.

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Skills

Core Skills

Business StrategyLeadershipBusiness DevelopmentFashion RetailCategory GrowthStrategic AlliancesProfitabilityMarketplace PlanningSupply Chain Management

Other Skills

Merchandise PlanningPnL ManagementPeople ManagementPricing StrategyRetail Category ManagementSales OperationsTeam ManagementVendor ManagementOnline RetailFashion BuyingTeam LeadershipMerchandising strategyBrand partnershipsOperational excellenceProfitability optimization

About

With over two decades of experience in retail and e-commerce, I currently serve as Sr Vice President Business at Snapdeal. My contribution is focused on driving the company’s transformation into a premier value lifestyle destination while prioritizing profitability, quality, customer experience, and operational excellence. My role encompasses category management, merchandising, seller strategy, supply chain, and business strategy for the marketplace business. Leveraging core competencies in team leadership, business development, and fashion retail, I am committed to fostering sustainable growth and creating value for all stakeholders. My professional journey includes extensive experience in scaling businesses, forming strategic partnerships, and implementing innovative solutions that align market demand with organizational goals.

Experience

18 yrs 10 mos
Total Experience
1 yr 8 mos
Average Tenure
2 yrs 6 mos
Current Experience

Snapdeal | acevector group

Sr Vice President Business

Oct 2023Present · 2 yrs 6 mos · Gurugram, Haryana, India · On-site

  • Driving Snapdeal’s transformation into “The Finest Value Lifestyle Destination” while scaling profitability with a strong focus on Quality, Cx, and operational excellence. KPI: Category Management, Merchandising, Seller strategy, Supply Chain, and Business strategy for Marketplace business.
Business StrategyBusiness DevelopmentFashion RetailLeadershipMerchandise PlanningPnL Management+6

Reliance retail

Head of Fashion (Apparel, Shoes & Fashion Accessories) | JioMart

Sep 2021Oct 2023 · 2 yrs 1 mo · Bangalore Urban, Karnataka, India · On-site

  • Part of the leadership team at Reliance Retail building JioMart Fashion marketplace with a vision to achieve market leadership by FY28,
  • scaling selection towards 200M+ SKUs from ~1M global sellers.
Online RetailFashion BuyingBusiness DevelopmentFashion RetailPeople ManagementRetail Category Management+2

Cloudtail india private limited

3 roles

BU Head Kids Apparels & Strategic Partnerships | Cloudtail |

Promoted

Aug 2020Sep 2021 · 1 yr 1 mo · Bengaluru, Karnataka, India

  • Progressed from managing Innerwear & Accessories to leading the Kids Apparel business, driving category growth through merchandising strategy, brand partnerships, and operational excellence.
  • (1) Category Growth : Delivered 230% growth and improved profitability by +800 bps in Kids Apparel
  • (2) Strategic Alliances: Built partnerships with Large format Retailers: MAX, EasyBuy, and Unlimited, contributing 6% of business.
  • (3) Margin Expansion: Improved margins by +560 bps by shifting 45% of business to SOR/Dropship (JIT) model.
  • (4) Innerwear & Accessories Scale: Grew Innerwear 223% (CM1 29.3%) and built Accessories to ₹109M GSV across 45 brands
  • (5) Brand Portfolio: Managed 90+ brands, contributing 16% of overall apparel business.

Head Of Kids Apparels, Strategic Alliances

Promoted

Oct 2018Mar 2020 · 1 yr 5 mos · Bangalore

  • Scaled up struggling businesses by setting up processes and following best practices. Recognised, Super Powers are Deliver Results, Bias for Action & Deep Dive

Vendor Manager I Men Apparel I Cloudtail

Nov 2017Oct 2018 · 11 mos · Bangalore

Amazon

Head of Fashion ( Marketplace)

Mar 2020Aug 2020 · 5 mos · Dubai, United Arab Emirates

Amazon

Instock Manager I Men Apparel

Apr 2017Nov 2017 · 7 mos · Bengaluru, Karnataka, India

  • Inventory Management

Tata cliq

Category Operations Manager I Fashion

Sep 2016Mar 2017 · 6 mos · Mumbai Area, India

  • >> Helped category to Build efficiencies into system by Providing all relevant Information at one place- reduced man hours by providing automated Sales planning & Inventory planning dashboards
  • >> Introduced SOPs around Seller & selection acquisition fulfilling Company objectives
  • >> Profitability- Improved profitability (+500Bps, -2% to +3%) by optimizing discounts and increasing average bill value through cart level offers.

Jabong

Head of Marketplace Planning | Fashion

Sep 2014Sep 2016 · 2 yrs · Gurgaon, India

  • During a tenure at Jabong developed and executed merchandising strategies for complete marketplace business into Categories like: Apparels, Footwear, & Accessories to maximize the sales and profitability for the business.
  • >> Drove a 120% sales increase in FY -2016-17 growing marketplace business to (Rs.3000 MM). Improved gross profit to (+480 bps, 30% FY 16-15 vs 25.2% FY 15-16) by implementing inventory management tool and open to Buy Processes and delivered inventory levels at or below plans every season.
  • >> Prepared statistically driven Assortment plan to arrive at multichannel sales and demand plan (OTB). developed excel based tool to publish OTB at various levels for efficient utilization of working capital.
  • >> Markdown Management - Optimize markdowns thru catalogue curation, De-listing of non-performing SKU’s and Brands using Quality, Topline and Bottom line as lead parameters, ensures top sellers never getting stocked out in fast sellers helped in bottom line improvement to (+480 bps, 30% FY 16-15 vs 25.2% FY 15-16).
  • >> Pivotal – in launching first international marketplace seller NEXT @ Jobong.com, Direct fulfilment from UK to Indian customer
  • Career Path @Jabong- Within 7 months have been promoted as Head Planner – Marketplace Business (32% share, 2.5 Lac Sku’s), started as planner for accessories & footwear (10% of business)
  • Awards & Recognition-
  • o Recognized as High Potential (HIPO) Candidate (Jabong’ s fast track employee growth Program)
  • o Awarded with an Einstein Award (Knowledge Champion), in favor of converting a Pan Jabong Data into a meaningful and readable form, highly appreciated by GFG CEO.

Bharti wal-mart

Merchandise Planner - Home Softlines, Luggage, Furniture & Decor

Mar 2012Sep 2014 · 2 yrs 6 mos · Gurgaon, India

  • During tenure of 2.7 Years have worked as an individual contributor across categories Like Home Furnishing, Luggage, Furniture and Décor as Merchandise Planner” to maximize the sales and profitability for a Rs.100 Crore’s business which is contributing around 5% to the total business. Devising strategy around a portfolio of more than 1000 SKU’s. During Tenure, I have worked at broad areas
  •  Prepared statistically derived Assortment plan, Demand plan & Sales Plan for the year at Department, Fine line, SKU and Location level to achieve targeted growth. Clustering of Stores (A, B, C) basis sales potential to optimize inventory allocation.
  •  Working Capital Management- Quantifies and monitors the OTB, analyzes inventory productivity and recommends adjustments to business needs. Created seasonal financial plans to guarantee optimal inventory investment, increase merchandise flow and reduce markdowns, ultimately maximize profitability. As a result, these seasonal plans increased quarterly profitability by 2.4%.
  •  Weekly meeting single handedly conducted weekly review with DMM’s, Buyers and other stake holders to discuss Sales, Margin and inventory profile and helping them to act on problem areas
  •  Helped category to efficiently utilize Markdown Budgets which helped them reducing their UPI (Un Productive Inventory)-Level from 30% to 18% (it is a proportion to total Inventory).
  •  Forecasting monthly sales and inventory levels & measuring the same against actual helped categories in achieving Sales Plan (120% v/s OP) and Inventory plan by bringing in merchandise of desired product at right time, right place.

Dcm shriram ltd

Merchandise Planner & Buyer Women Appparels

Jun 2008Mar 2012 · 3 yrs 9 mos · Noida Area, India

  • >> Assortment Planning, Buying / Replenishment - Selected the most desirable and profitable range ensuring achievement of desired sell through. Sourced / Bought Merchandise in line with the vision of the organization Strategy in order to achieve sales and maximize margins through effective inventory management and price negotiations with the vendors.
  • >> Rationalized the source base – As Category Buyer introduced manufacturer suppliers and reduced dependence on consolidators which helped improve the quality of the merchandise as well as the margins (Improved the top line by 38 % and margin from 18.6% to 26 % between 2010 to 2012)
  • >> Inventory Control – Manage discounts and timely liquidation of old merchandise in controlling inventory levels throughout the year and ensuring less than budgeted write off. Maintained positive working capital with Average inventory of 45 days against 62 days credit period and 97% availability.
  • >> Implemented and worked on the Integrated Assortment Planning and Replenishment system software named MAP (Merchandise Assortment Planning - an integrated software for Range planning, Forecasting & Replenishment(DC & Store)) module in SAP.
  • >> Ensure fill-rates of over 95% at all times during both Spring-Summer & Autumn-Winter.
  • KEY PROJECT: SAP-MAP (Merchandise and Assortment Planning) Implementation in Retail
  • >> Instrumental in implementation of MAP, data analytic software across the company,software is an end to end automation software for managing entire supply chain process for the business. It delivers a fully integrated retail planning solution and enables budget creation, assortment planning, forecasting, replenishment on dynamic ideal stock levels etc. Successfully co-ordinated the full end to end process by acting pivotal between the business and consulting partner.This took complete 1 year (SEP-2012-SEP-2013) to implement and Training of relevant users.

Planet credit marketing solutions (dsa hutch)

Marketing Executive

Jun 2005Jul 2006 · 1 yr 1 mo

  • o Responsibilities; Direct sale and Institutional Sales (corporate plan sales, government plans) customer satisfaction, Managing sales team as team leader & Sales Targets most important.
  • o Learning -- Leading a team, settlement of grievances of Customers if any and continuous self motivation and team motivation

Education

College of Agribusiness Management

MBA (Agribusiness)

Jan 2006Jan 2008

Sant Longowal Institute of Engineering and Technology

BE in Food Technology

Jan 2002Jan 2005

Sant Longowal Institute of Engineering and Technology

Diploma In Food Processing

Jan 2000Jan 2002

Sant Longowal Institute of Engineering and Technology

Certificate in Food Processing

Jan 1998Jan 2000

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