May 2023 – Oct 2024 · 1 yr 5 mos · Bengaluru, Karnataka, India

• Redesigned staff shift configuration and introduced an HR calendar, improving user experience and providing greater flexibility for international clients.
• Revamped the admission module by launching 31+ new features, fostering user engagement and enabling effective collaboration across cross-functional teams.
• Enhanced admission fee management by implementing features such as custom receipts and discounts, optimizing the fee collection process for schools.
• Led the product strategy for the leave management system, conducting market analysis, competitor assessment, and user research to prioritize key features and meet user requirements.
• Built a reporting engine from scratch for attendance tracking, government compliance, and academic performance, delivering valuable insights to stakeholders.
• Managed strategic feature development for transport, payroll, and fee management systems, ensuring alignment with business objectives.

Dec 2021 – Apr 2023 · 1 yr 4 mos · Bengaluru, Karnataka, India

• Established comprehensive analytics from scratch for 15+ key features, defining metrics, instrumenting over 700 events, and creating 10+ dashboards to provide valuable insights for product and business stakeholders.
• Boosted notification click rates by analyzing peak activity hours and optimizing timing through data-driven insights and iterative A/B testing.
• Increased renewal rates and optimized class teacher onboarding, developing a data-driven strategy in collaboration with the product and KAM teams.
• Drove weekly usage growth by implementing an admin dashboard announcement nudge, significantly enhancing user engagement.

Aug 2020 – Nov 2021 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Prioritized and enhanced doctor visibility by implementing a new search bar with advanced sorting and filtering options, leading to increased weekly active users and improved overall user engagement.
• Reduced doctor missed case rates by 50% through effective process implementation, setting up analytics, and collaborating closely with doctor support, operations, and product teams.
• Drove a data-driven Root Cause Analysis (RCA) process to tackle low video call initiation rates, working with product, doctor support, and customer support teams, resulting in a 40% rise in successful video calls.
• Led the quality team and developed an RCA framework, reducing issue resolution time by 40% through prompt identification and resolution enabled by a comprehensive analytics system.

May 2019 – Jul 2019 · 2 mos · Banglore

• Researched about the target market(Retail Industry) and the processes involved in the marketing function.
• Proposed a hierarchical structure and use cases mapped with the corresponding processes and KPIs involved.
• Gathered information about organizations and leads using different platforms and Softwares e.g. Sales navigator,
• LinkedIn and web crawlers.

Jun 2017 – Jul 2017 · 1 mo · Naini Tal Area, India

• Carried out an extensive study of the market and identified various stakeholders involved
• Mapped the consumer goods requirement of the target audience through surveys
• Suggested various methods to optimize the stock of products to be kept in retail stores