Abhishek A R

Director of Engineering

Bengaluru, Karnataka, India11 yrs 8 mos experience

Most Likely To SwitchHighly Stable

Key Highlights

Led development of scalable ad tracking systems.
Architected advanced reporting platform for VOD ads.
Managed logistics systems for high-volume e-commerce.

Stackforce AI infers this person is a Backend-heavy Software Engineer with expertise in Ad Tech and E-commerce logistics.

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Skills

Core Skills

Software DevelopmentData ManagementLogistics ManagementAccounting ManagementDatabase Management

Other Skills

Ad trackersinventory forecast systemData Management PlatformReporting platformCampaign ManagementVendor Management Systemweight management systemWarehouse Management SystemCredit Management PlatformEkart AccountingMySQLCloudificationCC++Python

Experience

11 yrs 8 mos

Total Experience

5 yrs 10 mos

Average Tenure

6 yrs 9 mos

Current Experience

Disney+ hotstar

5 roles

Director

Promoted

Nov 2025 – Present · 6 mos

Engineering Manager

Promoted

Jul 2022 – Oct 2025 · 3 yrs 3 mos

Staff Software Engineer

Apr 2022 – Jun 2022 · 2 mos

SSDE-2

Jun 2021 – Mar 2022 · 9 mos

SSDE-1

Feb 2019 – May 2021 · 2 yrs 3 mos

Working in the Ads Team of Hotstar.
Have built Ad trackers for Hotstar that scales for 25M.
Owns the 3rd most critical event of Hotstar and top revenue generating event(ad_impression).
Have built the inventory forecast system that predicts the available number of slots in which an ad can be inserted for both LIVE and AVOD.
Have built the the Data Management Platform for Ads where we can ingest 100M segments per hour into live store.
Have architected and lead the execution of state of the art Reporting platform for Hotstar VOD Ad server.
Reporting platform for VOD ad server provides following functionalities
Slice and Dice Filtering capabilites across various dimensions of Ad Trackers
Generate Reports within seconds
Reconcilation and checkpointing of data across all touchpoints.
Support for multiple timezones.
This systems has seen an IPL where data volumes were in the order of Billions of records per day during IPL matchdays.
Have took over the additional responsibility of leading Demand Side Ingestion for Ads.
This involves managing life-cycle of Campaign Management for advertisers.
Currently building and leading/managing the data and demand side charter for Display Ad server

Ad trackersinventory forecast systemData Management PlatformReporting platformCampaign ManagementSoftware Development+1

Flipkart

3 roles

SDE-2

Promoted

Jan 2017 – Feb 2019 · 2 yrs 1 mo

Working as the Senior software engineer in Vendor Management System which does the orchestration of shipment right from picking it up from the seller to delivering to the customer via courier partners.
We manage the lifecycle of shipment which provides functionalities such as assigning tracking id, vendor partner selection, track and trace, cancellation of the shipment.
Have developed weight management system at both shipment as well as product level, which learns weight from different sources such as profiler weight, seller_weight, listing weight and use this information to detect the anomaly and thereby blacklisting seller for fraud detection.
One of the core member of Jeeves Team which handles post delivery installation services. Here we handle all the life cycle of an order post delivery starting from repair, tech visit till installation. We have built a ecosystem of services starting from automatic allocation of technician, warehouse inventory management till Handling Sales and Digital Warranties.
Have contributed in Warehouse Management System, Credit Management Platform, Customer Platform.

Vendor Management Systemweight management systemWarehouse Management SystemCredit Management PlatformSoftware DevelopmentLogistics Management

Software Development Engineer

Jul 2014 – Dec 2016 · 2 yrs 5 mos

Part of Ekart Accounting Team which manages revenue, cost, creditor and debtor invoice.
Calculation of money that the courier partner should pay Flipkart, calculation of money that we need to pay Seller, charging Sellers for providing the marketplace, paying courier partners for the delivery of the system were all taken care by this team.
Part of Shipping scaling Team wherein we scaled the Mysql cluster of logistics orchestrator to serve more than 6 months of data using Aesop binlog migration technique, thereby migrating data to our secondary data store for all accounting, reporting use cases. Optimizing Mysql cluster using online optimize and scaling it serve for last 2 BBDs.
Planned and executed the entire Cloudification of Vendor Management System apps for 2016 BBD. Right from the capacity planning of apps for BBD to creation of instance in new cloud, executed in a near to perfection manner. Migrated all the apps from one data center to other smoothly which included mysql, mongo, redis datastores migration as well.

Ekart AccountingMySQLCloudificationAccounting ManagementDatabase Management