M

Meera Holla

Associate Consultant

Sausalito, California, United States33 yrs 11 mos experience

Key Highlights

  • Expert in demand-driven content solutions.
  • Proven track record in consulting for start-ups.
  • Strong leadership in technical communications.
Stackforce AI infers this person is a SaaS content strategist with extensive experience in technical writing and project management.

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Skills

Core Skills

Technical WritingContent StrategyConsultingProject ManagementContent DevelopmentCommunication StrategyTeam ManagementInformation DevelopmentProduct DocumentationOnline Information Module

Other Skills

Machine LearningCustomer EngagementBusiness DevelopmentUser ExperienceWeb DesignUser InterfaceSaaSDocumentationWeb Application DevelopmentOnline DocumentationTraining MaterialsStart-upsEnterprise SoftwareE-commerceMobile Devices

About

Content leadership roles, full-stack content developer/strategist for customer communication layer, content solutions architect/developer, and project manager; with strategic experience in assessing internal and external communication requirements for start-ups and public companies and designing/implementing content portals for product. In 2000, initiated a service-based company for automating retail purchasing and inventory management in brick 'n mortar stores. Interested in growth-oriented company that is developing efficient technology solutions for businesses. Currently, exploring opportunities to work with start-ups, especially those with offshore projects. Also available as consulting information developer and communications' expert for a VC firm that is seeding new companies. Specialties: Demand-driven content solutions that leverage communication/management strategies for early-stage start-ups, information development and user experience (UI look 'n feel/usability), technical and marketing communications, project management, web content design and execution, management of teams and departments.

Experience

33 yrs 11 mos
Total Experience
2 yrs 11 mos
Average Tenure
--
Current Experience

Amazon web services (aws)

Senior Technical Writer/Editor

Oct 2022Aug 2024 · 1 yr 10 mos · San Francisco Bay Area

  • Analyzed ML data to identify patterns in customer inquiries for the AWS platform.
  • Project-led a team of engineers and authors to create customer-centric content for on-demand use.
  • Contributed to the Generative AI initiative to enhance customer experience and engagement. Released first set of Knowledge Center articles for Amazon Bedrock.
Technical WritingContent DevelopmentMachine LearningCustomer EngagementContent Strategy

Element analytics

Content Strategist/Content developer

Feb 2019Mar 2020 · 1 yr 1 mo · San Francisco, California, United States

  • Devised the content strategy and content portal architecture for a range of content assets related to industrial data. Deliverables included UX text, instructional content, and product blogs for an early-stage startup.
Content StrategyUser ExperienceContent Development

Scalearc (acquired by ignite technologies in january 2018)

Product Content Strategist/Content developer

Apr 2016Nov 2017 · 1 yr 7 mos · Santa Clara, CA

  • Designed, developed, wrote/edited, and implemented ScaleArc's first online content portal (https://doc.scalearc.com), UI text, and download portal (https://doc.scalearc.com/productdownload) for its premier products.
Content DevelopmentWeb DesignUser Interface

Truste

Product Content Strategist/Content developer

Jan 2014Jan 2015 · 1 yr

  • Set up a Wiki-based content format and wrote the product documentation for SaaS-based Privacy platform and EU Cookie implementation. Defined the specifications for a WordPress template and guided the content port.
Content DevelopmentTechnical WritingSaaS

Cloudflare, inc.

Content Strategist/Content developer

Oct 2013Mar 2014 · 5 mos · San Francisco Bay Area

  • Scoped and defined the content strategy on the Wiki for the network security company's internal content for multiple audiences. Documented DNS, WAF, DDoS, and TLS implementations from the engineering, marketing, and sales perspectives. Worked closely with various departments to deliver this output. Editor of some of the blogposts.
Content StrategyTechnical WritingDocumentation

Twitter

Head, Technical Communications

Nov 2010May 2012 · 1 yr 6 mos · SF

  • Defined and documented Twitter's internal infrastructure, applications, and reliability engineering requirements on the Wiki. Edited the Twitter Engineering blog. Coordinated with several stakeholders to define the internal content requirements for the company.
Technical WritingContent DevelopmentDocumentation

Metavize inc.

Communications consultant

Mar 2004Jun 2006 · 2 yrs 3 mos

  • Communication consultant for a very early-stage security start-up. Offered on-demand assistance in defining message, presentation strategy, and collateral for investors and clients; provided network for sourcing senior personnel.
  • KonaWare (Privately Held; 11-50 employees)
  • February 2002 – January 2004 (2 years)
  • Computer Software Industry
  • Defined a major portion of the communications strategy for an early-stage start-up in the wireless sector. Deliverables included product documentation, web architecture, training segments, and product use cases. Also assisted in business development.
  • No endorsements for this position
Communication StrategyContent Development

Holla consulting

Communications /Management Consultant/Project Manager

Oct 1999Oct 2022 · 23 yrs

  • Ongoing consultation and management roles with several start-ups and public companies such as Primer.ai (NLP engine messaging), DTEX Systems (internal security content), UVC LLC (web producer, e-commerce retail), OpenGov (budget/revenue content), Anomali (threat product and UI content), Uplift (product specs for customer service portal), Symphony Commerce (trainer/user content on their design tool for web integrators), TRUSTe (customer content and content portal design), Stealth company (use cases for the company's Search API), Omniata (Editor's Guide, analytics platform), AnchorFree (manuals, web content, use cases, QA processes for VPN software), Model N (content on revenue management), Groxis (federated search application), Savi/Lockheed Martin (outsourced content for supply-chain software), Adteractive (info architect/eng specs), Adobe (forms designer), Hitachi (info architect/content mgmt. for web-based sales auto tool) SiliconImage, Hammerhead Systems, Wyse, ONI Systems (now Ciena), Zaffire (now CenterPoint), Sun, and Go.com, to develop and deliver their information strategy. Brought repeat business from select clients amounting to $2 million.
ConsultingProject ManagementContent StrategyBusiness Development

Global reservations system

Sr. Director, Content and Web services

Jan 1999Sep 1999 · 8 mos

  • Hired and managed a web application team for a B2B enterprise solution in the travel industry.

Netscape communications

Sr. Manager

Jun 1995Feb 1998 · 2 yrs 8 mos

  • Hired and managed the information development team for Netscape's e-commerce division (later part of Actra, a J-V of Netscape and GE). Managed product, marketing, training, and web content teams (over 15 direct reports and contract vendors). Explored co-publishing options between Netscape and trade publishers.
Team ManagementWeb Application Development

Oracle corporation

Sr. Manager

Jun 1991Feb 1994 · 2 yrs 8 mos

  • Hired and managed a department of 15 employees at Oracle's desktop division. Coordinated Oracle's first online documentation release.
Information DevelopmentTeam Management

Meta software

Product/marketing consultant

Jan 1990May 1991 · 1 yr 4 mos

  • Produced the company's product documentation, collateral, and training materials.
Team ManagementOnline Documentation

Fidelity investments

Supervisor

Apr 1989Dec 1989 · 8 mos

  • Helped Fidelity implement their online information module for brokerage sites.
Product DocumentationTraining Materials

Mercury systems

Writer

Feb 1988Mar 1989 · 1 yr 1 mo

  • Writer for the company's hardware and software releases.
Online Information Module

Education

Northeastern University

Certificate

Harvard University

Ed. M — Reading and International Development

Delhi University

Masters

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