Nov 2023 – Feb 2025 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Led the product and program development of the segment's first Advanced Driver Assistance System
• (ADAS) stack on 2W EVs with features such as Adaptive Cruise Control, Blind Spot Warnings and Collision
• Warnings.
• Piloted the segment’s first voice enabled conversational assistant, built in-house with Krutrim AI and Ola Maps for voice based navigation use cases.
• Enhancements on Ola Maps which reduced rerouting by 22% and increased user adoption by 15%.
• Vacation Mode on the Ola S1 Pro, giving customers an industry leading 250 days of locked standby time on a full charge, unbeaten in the segment. Tow / Theft and Fall detection on all vehicle platforms having a robust alarm system, smart notifications and live location tracking, leading to 15% CSAT improvement.

Aug 2022 – Nov 2022 · 3 mos · Bengaluru, Karnataka, India

• - Segment first Hill Hold functionality on the Ola S1 Pro which prevents the scooter from free rolling without applying brakes, leading to 4% CSAT improvement.

Jan 2022 – Aug 2022 · 7 mos · Bengaluru, Karnataka, India

• Power optimization strategies such as Sleep and Deep Sleep mode that increased the avg. locked standby time on all scooters from 30 to 75 days, saving Rs 85k per scooter from battery deep discharge related
• replacement and servicing costs.

Nov 2022 – Nov 2023 · 1 yr · Bengaluru, Karnataka, India

• Launched and scaled Zepto’s dedicated farmer app to track direct procurement of fresh produce from
• farmers and vendors adding 10% goodness to procurement margins in the FnV category.
• Defined stress thresholds by running switchback A/B tests as part of the demand shaping strategy during periods of high order demand. Increased order conversion by 1.2% and reduced avg. ETA by 1 min.

Jul 2021 – Jan 2022 · 6 mos

• Helped create the product roadmap for the field partner app and farmer app.
• Launched app features that reduced avg. asset maintenance TAT from 54 hours to 21 hours, increased
• field partner retention from 66% to 80%, a 150% yearly increase in farmers onboarded on the
• platform, and increase in farmer MAU from 70k to 150k.

Jul 2020 – Jul 2021 · 1 yr

• Managed the analytics roadmap and owned key metrics - MAU, farm acres serviced, monthly farmer
• retention and seasonal retention%.

Apr 2019 – Jul 2020 · 1 yr 3 mos

• Central growth initiatives to scale new cities - from 1M to 5M active users during the pandemic.
• RFM models and city specific experimentation to contain user churn and optimize order burn. Reduced
• burn per order by 60% while maintaining avg. cart size and avg. RPU.

Sep 2018 – Apr 2019 · 7 mos

• - Designed and executed user engagement campaigns which increased active user base by 3.5X.

Jun 2017 – Sep 2018 · 1 yr 3 mos · Bengaluru, Karnataka, India

• Owned definition and weekly reporting of KPIs within the Ekart Returns team. Identified crucial drivers
• impacting product returns.
• Helped develop an ML classifier model to recognize bad addresses which minimized product
• return losses across categories by 22%.

Dec 2014 – Jun 2017 · 2 yrs 6 mos · Bangalore

• Managed end-to-end ETL, data cleansing and analytical projects for several clients, most notably for the Telecom Regulatory Authority of India where I created geospatial visualizations for nationwide call drop rates.
• Helped design KPI dashboards by defining the right metrics and improving database query performance.

Apr 2014 – Dec 2014 · 8 mos · Greater Chennai Area

• - Visualized key business metrics and trends on Tableau to provide data-based insights and recommendations for multiple projects.