Michael Verdi

Founder

Atherton, California, United States10 yrs 5 mos experience

Key Highlights

  • Founder of a leading GTM agency for AI startups.
  • Expert in scaling GTM teams with innovative platforms.
  • Proven track record in digital marketing and sales growth.
Stackforce AI infers this person is a SaaS and Fintech expert with strong entrepreneurial and digital marketing skills.

Contact

Skills

Other Skills

EntrepreneurshipPublic SpeakingRuby on RailsUser ExperienceWeb DevelopmentSocial Media MarketingHTMLJavaScriptPostgreSQLNode.jsReact.jsExpress.jsService-Oriented Architecture (SOA)Start-ups

About

How I can help you -Show you how the top 1% of sellers outbound -Help you rationalize and consolidate your GTM tech stack -Measure ROI for "GTM plays" so you know which to invest in & which to kill

Experience

10 yrs 5 mos
Total Experience
1 yr 6 mos
Average Tenure
11 mos
Current Experience

Gtm6

Founder

May 2025Present · 11 mos · San Francisco Bay Area · Remote

  • Building the #1 GTME agency for AI-Native startups

Common room

Account Executive

Sep 2024May 2025 · 8 mos · Menlo Park, California, United States · Remote

  • Helping companies scale their GTM teams efficiently with the industry's first Customer Intelligence platform.
  • Signals
  • Identity
  • Workflow Automation

Databricks

Enterprise Account Executive - Financial Services

Jul 2023Sep 2024 · 1 yr 2 mos · Menlo Park, California, United States · Remote

  • Helping Enterprise Financial Services customers execute their Data+AI strategy with the industry's first Data Intelligence Platform.

Confluent

2 roles

Enterprise Account Executive

Promoted

Jan 2022Jul 2023 · 1 yr 6 mos · Baltimore, Maryland, United States

  • Helping companies operationalize streaming data at scale and within budget

Enterprise SDR

Nov 2020Jan 2022 · 1 yr 2 mos · Baltimore, Maryland, United States

  • Confluent fundamentally shifts how a company works with its data. Going from data-at-rest to data-in-motion.
  • We do this by extending Apache Kafka to make it...
  • Cloud-native - fully-managed, elastic
  • Complete - connectors + stream-processing
  • Everywhere - public + private cloud

Clapp 360 communications

Director Digital Marketing Services

Jul 2019Nov 2020 · 1 yr 4 mos · Baltimore, Maryland, United States

  • I lead the digital marketing team at Clapp 360 Communications. My role is primarily focused on new client strategy and acquisition. Pre-sales I work as a digital marketing SME to help close deals and post sales I deliver the overall digital strategy and oversee its execution.
  • Our approach for helping clients grow:
  • 1) Understand the client's unique value props
  • 2) Determine the client's ideal customers
  • 3) Determine the correct acquisition channels (FB, LinkedIn, Google Ads, Cold Email etc.)
  • 4) Update / build website to include all tracking pixels and correct conversion events so we can properly attribute
  • 5) Constantly A/B test website / ad copy and creative to drive best ROI
  • 6) Sync campaign results with customer CRM / database to determine how much we SHOULD spend versus customer lifetime value (LTV)
  • Wash, rinse and repeat.

Cigar city crossfit

Founder & President

Nov 2015Feb 2019 · 3 yrs 3 mos · Greater Tampa Bay Area

  • I founded Cigar City CrossFit in early 2016 and within 2.5 years built the company's MRR to 30k. In January of 2019, I sold the company to my business partner.
  • I focused predominately on the company's sales and marketing efforts
  • Marketing & Lead Generation
  • Built and managed digital marketing campaigns
  • Built ICP
  • Averaged 50 inbound leads per month
  • Automated outreach with Twilio and Zapier
  • Synced new leads to CRM via Zapier
  • Sales
  • Averaged 20 in-person consultations per month
  • 70% close rate
  • Average deal size: $1800
  • Average deal cycle: 5 days
  • Leadership
  • Lead a team of 13
  • Handled hiring/firing/training of employees

New relic, inc.

Software Engineer

Jul 2014Oct 2015 · 1 yr 3 mos · San Francisco Bay Area

  • Worked closely with business stakeholders in Marketing and Sales to provide technical guidance and implementation of new features to create engaging customer experiences. Responsibilities included maintaining the newrelic.com site, blog and forum. Accomplishments include creating a new onboarding flow for new users, created an open source Discourse plugin that eliminated spam from the forum and created a try before you buy feature for the Synthetics product.

Livingsocial

Software Engineer

Feb 2012Jul 2014 · 2 yrs 5 mos

  • Full stack web development using Ruby, Rails, MySQL, Redis and Angular. Worked successfully with a distributed team and in a services oriented architecture.

Education

University of Tampa - John H. Sykes College of Business

Bachelors of Science — Entrepreneurship

Jan 2007Jan 2011

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