Sweta Singh

Digital Marketing Specialist

Bengaluru, Karnataka, India7 yrs 8 mos experience
Most Likely To Switch

Key Highlights

  • Over 6 years of marketing experience in IT and advisory.
  • Proven track record in customer acquisition and revenue growth.
  • Expert in developing go-to-market strategies.
Stackforce AI infers this person is a MarTech professional with expertise in strategic marketing and communications.

Contact

Skills

Core Skills

Marketing StrategyDigital MarketingBusiness CommunicationsGo-to-market Strategy

Other Skills

Marketing OperationsStakeholder ManagementCanvaContent SyndicationEventsStorytellingProject ManagementCampaignsEvent ManagementCorporate CommunicationsBrandingContent MarketingInternal CommunicationsContent DevelopmentCommunication

About

As a marketing professional with over 6 years of experience in the IT and advisory industry, I have honed my skills in developing and executing effective go-to-market strategies. I have a proven track record of delivering successful campaigns that drive customer acquisition, retention, and revenue growth. Whether it's developing messaging and positioning, creating compelling content, or leveraging digital channels to reach audiences at scale, I have the skills and experience to deliver results. Would love to connect with you!

Experience

7 yrs 8 mos
Total Experience
1 yr 6 mos
Average Tenure
2 yrs 7 mos
Current Experience

Bosch global software technologies

2 roles

Regional Marketing and Communications Manager Bosch Mobility Electronics India

Promoted

Mar 2026Present · 2 mos

  • Driving the regional adaptation and execution of Bosch’s global Marketing & Communications (MarCom) strategy for Bosch Mobility Electronics India. Focused on aligning marketing initiatives with regional business priorities, strengthening stakeholder collaboration, and delivering impactful, consistent communication across channels.
  • Adapt and execute global MarCom strategies for regional markets in alignment with Sales, Market Business Leads, Regional Partners, and central Marketing & Brand Communications teams.
  • Plan and deliver integrated regional marketing activities including campaigns, product launches, social media initiatives, and strategic communication programs.
  • Lead end-to-end planning and execution of live communication initiatives and events, including digital promotion, lead generation, and sales handover.
  • Localize global marketing content and assets to ensure relevance for regional audiences while maintaining consistent brand messaging.
  • Support development of key messaging, website content, presentations, and multimedia assets including photo and video production.
  • Plan and execute activities using the Customer Experience Management
  • tool.
Marketing StrategyMarketing OperationsDigital Marketing

Team lead - Marketing and Business Communications

Oct 2023Mar 2026 · 2 yrs 5 mos

  • Planning and executing brand communication strategies, managing agency partnerships, leading social media marketing, organizing events, and monitoring marketing metrics. It involves enhancing the company's brand presence both internally and externally and collaborating with industry bodies for events and awards. Additionally, creating marketing content, strengthening university branding, and ensuring marketing governance across digital and social platforms
CanvaBusiness CommunicationsContent SyndicationEventsStakeholder ManagementStorytelling+10

Deloitte

Marketing Analyst

Jun 2022Oct 2023 · 1 yr 4 mos · Hyderabad, Telangana, India

  • Working with Senior Marketing Managers and Campaign Managers in planning the tactics and
  • building the workback for the campaign
  • Co-ordinating with various internal teams like Design, Digital, PR, Internal communications, CRM, etc.
  • on various campaign deliverables
  • Implementation of marketing and communications campaigns or campaign initiatives such as:
  • o Collateral and Thoughtware development
  • o Internal & external communications
  • o Content development for social media, emails, blogs, webpages, etc.
  • o Pre and post event support
  • Assisting with the maintenance and sharing of service, industry or organization knowledge,
  • credentials, and capabilities for the benefit of partners, staff and clients
  • Generating and analyzing reports that track marketing progress and ROI on key initiatives
  • o Maintaining and centralizing results from marketing initiatives
  • o Maintaining and updating marketing initiatives within CRM as required
  • o Supporting the tracking and reporting of ROI on all major marketing activities/campaigns
  • Working on operational and admin aspects of campaigns
  • o CRM and distribution list maintenance
  • o Invoicing and vendor management
  • o Building Registration sites, surveys
  • Reporting marketing budgets and allocated time
CanvaBusiness CommunicationsAdobe WorkfrontEventsGo-to-Market StrategyStakeholder Management+8

Hcl technologies

Business Marketing - Financial Services

Aug 2020Jun 2022 · 1 yr 10 mos

  • Account-based Marketing for HCL's Financial Services clients, based in USA & Canada
  • Supporting and delivering external/Internal events - including partner, industry, and customer events
  • to increase market visibility to build sales pipeline and gain market share.
  • Influencing business worth TCV USD XXX Mn+ through strategically crafted physical, virtual & hybrid
  • marketing tactics that build mindshare, nurture demand, and deepen relationships.
  • Creating region-specific content assets aligned to the regional marketing needs
  • Liaising and managing vendors to produce specific items such as translations, brochures, videos,
  • banners, DM, eDM, event pages etc.as needed by the business.
  • Working closely with the public relations, analyst relations, product marketing and other functional
  • teams, to achieve support for regional initiatives for brand visibility via thought leadership, media and
  • influencer engagement
CanvaBusiness CommunicationsContent SyndicationEventsGo-to-Market StrategyStakeholder Management+6

Britannia industries limited

Intern

May 2019Jun 2019 · 1 mo · Pune Area, India

Sri balaji society

Corporate Relations Coordinator

Apr 2019Apr 2020 · 1 yr · Pune Area, India

Amazon

Technical account management associate under Seller Support

Jul 2017Jun 2018 · 11 mos · Hyderabad Area, India

  • The Seller Support Associate acts as the primary interface between the company and its business partners. Seller Support mission is to create a world-class customer service experience for each and every seller.They are responsible for providing timely and accurate operational support to Merchants selling on the company’s platform.They are also the primary solution provider for global sellers on the Company’s platforms. In addition to providing a remarkable Seller experience, a Seller Support is expected to address system issues, identify and implement process improvements, develop internal documentation and contribute to a team environment, all while adhering to service level agreements for phone, email and chat support.

Education

Sri Balaji University,Pune

Master of Business Administration - MBA — Marketing

Jan 2018Jan 2020

Loyola Degree and PG College, Secbad Telangana

Bachelor of Commerce - BCom — Accounting and Finance

Jan 2014Jan 2017

Kendriya Vidyalaya

Higher secondary School — Commerce/Mathematics

Jan 2012Jan 2014

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