Vatsal Gupta

Co-Founder

Gurgaon, Haryana, India14 yrs 2 mos experience
Most Likely To Switch

Key Highlights

  • Founded a marketing company with diverse expertise.
  • Led viral campaigns for major brands.
  • Proven track record in digital marketing strategies.
Stackforce AI infers this person is a Marketing Specialist with expertise in digital and social media marketing.

Contact

Skills

Core Skills

MarketingDigital MarketingSocial Media MarketingCopywriting

Other Skills

AdvertisingSocial MediaMarketing StrategyBrand ManagementWeb Content WritingContent WritingContent MarketingContent StrategyOutdoor AdvertisingAdobe Photoshop

About

Intern with 10+ years of experience. Getting paid for writing puns, and making memes, using and learning AI, crypto and web3 marketing tools, automation.

Experience

14 yrs 2 mos
Total Experience
2 yrs 11 mos
Average Tenure
6 yrs 6 mos
Current Experience

Estate protocol

Marketing Consultant

Dec 2024Jan 2026 · 1 yr 1 mo · New York City Metropolitan Area · Hybrid

Junio

Head of Marketing

Sep 2022Dec 2024 · 2 yrs 3 mos · Delhi, India · On-site

  • got to work on the brand film and promotions of it.
  • handled entire marketing of the company alone.
  • worked on writing, designing, animation, marketing campaigns, stakeholder reporting.
  • the product update was going a bit slow so worked on zero marketing budgets and decided to do something of my own since there wasn't much for me to do here.

Paytm

3 roles

Deputy Manager - Social Media

May 2022Sep 2022 · 4 mos

  • BAU was same except now I also managed a team of writers and worked alongside a team of designers and animators.
  • got to work on the viral "4 rupya Paytm kyu kiya" campaign featuring Yuzi and Harbhajan
  • freedom on social media communications was limited by management so ended the stint and moved on because communications should be fun and relatable
MarketingCopywritingDigital MarketingAdvertisingSocial MediaMarketing Strategy+2

Assistant Manager - Social Media

Promoted

Sep 2021May 2022 · 8 mos

  • worked on IPL ads (every marketers' dream)
  • conceptualized concepts for IPL branding
  • got to work on a viral woman's day film. entire team did it (mostly me)
  • BAU was still social media, app communications, banners, blogs, PR, ads
MarketingCopywritingDigital MarketingAdvertisingSocial MediaMarketing Strategy+2

Junior Manager - Social Media

Mar 2020Sep 2021 · 1 yr 6 mos

  • agency management, stakeholder management, and corporate jargons
  • day to day was to ensure Paytm stays relevant and viral on social media platforms which it was
  • created a customer lifecycle to send out different push notifications to different userbase
  • push notification CTRs doubled
  • created ads for Meta and Google. brought down cost per app install by 56%
  • got to work on some of the most iconic moment marketing brand films
MarketingCopywritingDigital MarketingAdvertisingSocial MediaMarketing Strategy+2

Ads with benefits

Founder

Oct 2019Present · 6 yrs 6 mos · India

MarketingCopywritingDigital MarketingAdvertisingSocial MediaMarketing Strategy+2

Nearbuy.com

2 roles

Senior Associate - Marketing

Promoted

Apr 2019Mar 2020 · 11 mos · On-site

  • got promoted to handle the brand marketing for the company
  • new roles in addition to the old ones too
  • worked on scripts for Zakir Khan. That was fun.
  • day to day was ensuring every bit of communication that goes from the company, app, social, ads remain consistent
  • started learning to design as well
MarketingCopywritingDigital MarketingAdvertisingSocial MediaMarketing Strategy+2

Associate - Copywriter

Sep 2018Mar 2019 · 6 mos · On-site

  • joined as a copywriter in client side to see the other side of the world
  • loved the hustle we did every single day for even basic things
  • got to learn a lot of new skills like marketing beyond writing
  • did my first ever video film shoot manually from hiring crew to actors to finding location, all under the budget of 1 lakh. crazy times
CopywritingDigital MarketingAdvertisingSocial MediaSocial Media Marketing

Bruce clay india

Associate - Copywriter

May 2017Sep 2018 · 1 yr 4 mos · Gurgaon, India

  • First ever real job.
  • Started writing content for websites (Actor biographies, Product descriptions, Technical content) this was before ChatGPT. Thousands of words written by actual humans.
  • Managed social media for an NGO knowing they are actually not that good how they claim to be.
  • Learnt to deal with clients on our own without Account managers. It was a pain in the ass.
Web Content WritingCopywritingDigital MarketingSocial Media Marketing

Doordarshan kendra

Intern - Broadcast Media

Jun 2016Jul 2016 · 1 mo · Lucknow Area, India

  • Had zero idea of how the real world jobs work.
  • Paid for this internship.
  • Learnt nothing except the fact that more than 50 cameras are used to broadcast cricket matches.
  • A certificate that I have never used in my life.

Self-employed

Freelance Writer

Jan 2009May 2014 · 5 yrs 4 mos · Gurgaon, India · Remote

  • Owned and managed meme pages on Facebook (Yes Facebook was relevant back in the days)
  • Earned money for monetising websites by placing Google ads.
  • Day to day was creating memes, news and stuff and sometimes reposting from other platforms.

Education

SVKM's Narsee Monjee Institute of Management Studies (NMIMS)

Postgraduate Degree

Jan 2020Apr 2022

Noida International University

Bachelor of Journalism and Mass Communication — Advertising

Jan 2014Jan 2017

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