Steve Cellini

Co-Founder

Seattle, Washington, United States40 yrs 4 mos experience
Highly Stable

Key Highlights

  • Strong leadership in developer advocacy and community engagement.
  • Expertise in mobile development and cloud-based solutions.
  • Proven track record in product management and strategic partnerships.
Stackforce AI infers this person is a SaaS and Cloud Solutions expert with a strong focus on developer experience and product management.

Contact

Skills

Core Skills

Developer AdvocacyCommunity EngagementCloud PlatformProduct ManagementCloud DatabaseMobile DevelopmentProduct DevelopmentUser ExperienceConsultingIotDesign And DevelopmentCloud SolutionsCloud InfrastructurePlatform EvangelismTechnical EvangelismProgram ManagementProject ManagementDatabase SystemsDatabase ManagementSimulation TechnologySoftware EngineeringDatabase Development

Other Skills

Mobile ApplicationsCloud ServicesHTML5SaaSEnterprise SoftwareDistributed SystemsBig DataStart-upsBusiness DevelopmentBusiness IntelligenceAgile MethodologiesScalabilityEntrepreneurshipDatabasesUnix

About

I’m a results-oriented technical leader with a strong product background coupled with a “big picture” business perspective. My recent roles have been in leadership positions in program and product management, and developer relations, as an individual contributor and as a manager of teams, with a recent side-order of hands-on mobile development. My technical background includes: database, cloud infrastructure, mobile development, and some UI. I’ve also done a bit of hacking around device and IoT scenarios :)

Experience

40 yrs 4 mos
Total Experience
3 yrs
Average Tenure
1 yr 11 mos
Current Experience

Freelance

Sabbaticalist

May 2024Present · 1 yr 11 mos

Confluent

Senior Director, Head of Developer Strategy

Jan 2022May 2024 · 2 yrs 4 mos · Seattle, Washington, United States

  • Managing a team of developer advocates and developer experience engineers. These roles work together to grow Kafka's and Confluent's community and ecosystem, improve the developer experience, and increase developer productivity.
  • We're hiring for both roles - let me know if you'd like to learn more!
Developer AdvocacyCommunity Engagement

Google

Manager, Developer Advocacy for Google Cloud Platform

May 2016Jan 2022 · 5 yrs 8 mos · Seattle, WA (Fremont)

  • Leading a fantastic team of developer advocates within the engineering team at Google Cloud Platform (GCP).
Developer AdvocacyCloud Platform

Nuodb

Product Management

Mar 2014Feb 2016 · 1 yr 11 mos

  • Led Product Management for NuoDB, a SQL database designed for the cloud. The NuoDB approach is transformational, offering scale-out compute and storage for geo-distributed operational workloads.
Product ManagementCloud Database

Red safi

General Manager

May 2012Jul 2013 · 1 yr 2 mos · Greater Seattle Area

  • RedSafi offers design and development expertise for cloud, client, mobile, and gaming experiences.
Design and DevelopmentCloud Solutions

Hyperbotic labs, inc

Founder

Jan 2011Apr 2014 · 3 yrs 3 mos

  • Hyperbotic Labs is building mobile multi-user experiences, for consumer and business scenarios in entertainment, instruction, education, and training.
  • Shipped multiple versions of CrowdGame Trivially, a mobile platform technology demonstrator. Designed, implemented, and marketed multiple versions of an innovative multi-user game for iPad, with associated HTML5-based web experience for remote players and cloud services for content management (with automatic updates of content) and user rendezvous (to simplify the association between app and players). Based on user feedback, adopted “free to play” model, with in-app purchases for premium content and unique cloud-based “custom contest” feature. See crowd-game.com for more info.
  • Also shipped CrowdGame Trivially Pro, an interactive question/answer experience designed to be easily customized (content, UI, appearance) by casual users. Designed in close collaboration with early adopters, it allowed educators, instructors, marketeers, and any other kind of users to easily create a unique and highly customized experience for their audiences. See crowd-game.com/triviallypro to learn more.
  • Both apps are now available as open source: github.com/hyperbotic. Enjoy!
Mobile DevelopmentProduct Development

Tech-inspire, llc

Sole Proprietor

May 2010Apr 2014 · 3 yrs 11 mos

  • Product, technology, and organizational consulting, with some IoT hacking on the side (iseebots.com).
ConsultingIoT

Decho corporation (mozy)

Senior Director, Product Management

Sep 2009Jun 2010 · 9 mos

  • Defining a new cloud platform for Mozy/Decho (owed by EMC) for B2C scenarios around Mozy's backup business.
Product ManagementCloud Platform

Emc computer systems

Senior Director, Product Management

May 2009Sep 2009 · 4 mos

  • Joined a new recently-acquired team (SourceLab), focusing on Cloud platform infrastructure (provisioning, level of service, etc) in partnership with VMware teams.
  • When team transitioned to VMware (also owned by EMC), I elected to move to Decho/Mozy.
Product ManagementCloud Infrastructure

Microsoft

3 roles

General Manager, DPE Platform Evangelism

Jul 2006Apr 2009 · 2 yrs 9 mos

  • DPE Platform Evangelism (PE) evangelizes the Microsoft platform to developers, designers, enthusiasts, and IT Pros, by creating awareness and buzz, changing perceptions, and enabling adoption, magnified via technical field personnel. Responsible for all aspects of PE business, including commitments and goal setting, budgets, hiring, calibration, etc.
  • Key activities include: programmatic engagement of top 100’s-1000’s of early adopters (ISVs, enterprises, web sites, etc.) for each new wave of platform technologies, strategic engagement with key customers and partners, for product launch “evidence” and keynote participation, large events (PDC, Professional Developers Conference, and MIX, Microsoft’s new conference for designers, developers, and BDMs), and “The Evangelism Network”, five websites that broadly drive evangelism goals via community engagement: Channel 8 (students), Channel 9 (developers), Channel 10, (enthusiasts), TechNet Edge (for IT Pros), and MIX Online (web audience).
Platform EvangelismCommunity Engagement

Senior Director, DPE Platform Evangelism

Promoted

May 2002Jun 2006 · 4 yrs 1 mo

  • Drove technical evangelism teams for Vista and Visual Studio early adoption programs (messaging, content, labs, demos).
  • Responsible for PDC (Professional Developers Conference), Microsoft’s developer strategy conference. Drove successful instances in 2003 and 2005, with significant innovations in community engagement and influential “buzz”.
  • “Co-founder” responsible for “MIX”, which debuted in 2006 as Microsoft’s strategic conference for engaging developers and designers of consumer-facing web sites, and influentials in the “Web 2.0” space.
Technical EvangelismCommunity Engagement

Group Program Manager, Lead Program Manager

Dec 1997May 2002 · 4 yrs 5 mos

  • Project “Hailstorm”: Led PM team focused on server-side technology.
  • Project “Forum 2000”: a cross-company CSA-sponsored project formulating scenarios describing Microsoft’s view of the future. Co-lead for teams building a set of five scenario projects, culminating in videos and demos for 6/22/00 “Forum 2000” industry event at which “.NET” was formally launched. Awarded related patent.
  • MSN Passport (now Windows Live ID): Participated in design and implementation of initial version of the MSN Passport on system, and Release Manager for Passport V1 “go live.” Managed V2 planning and guided major projects. Participated in the design and delivery of initial version of reliable and scalable database system. Lead PM for “Public Profiles” and Member Directory features for MSN. Awarded several patents.
  • “Advanced Storage” project: Developed designs and features merging SQL and file database concepts for “JAWS,” a precursor to “WinFS.”
Program ManagementProduct Development

Excelon corporation (formerly object design)

Product Line Development Manager

Jan 1991Mar 1997 · 6 yrs 2 mos

  • Object Design (Excelon Corp) was the leading object database vendor when it went public in 1996, and was later acquired by Progress Software, which continues to offer the ObjectStore object DBMS.
  • Co-founded database tools and connectivity team and delivered multiple versions of new tools on Unix and Windows via partnership with development partners (object gateway to relational databases, SQL/ODBC, performance tool, visual browser/query/internet reporting tools).
  • Managed team developing customized object database engine software on multiple platforms, for a strategic investor.
  • Senior Consulting Engineer supporting technical pre- and post-sales activities in US, Europe, and Asia. Delivered in-depth technical design and implementation services supporting extensive sales and company initiatives, via benchmarks, evaluations, presentations, etc.
Project ManagementDatabase Systems

Simulogics

Technical Lead

Jan 1989Jan 1989 · 0 mo

  • Developed simulation technology, product, and services. Prototyped simulation algorithms for an interactive object-oriented product, created demos, and assisted in sales, marketing and funding activities.
Product DevelopmentDatabase Management

On technology

Software Engineer

Jan 1988Jan 1989 · 1 yr

Simulation TechnologyProduct Development

Ontologic

Technical Lead

Mar 1986Jan 1988 · 1 yr 10 mos

  • Developed features and tools for Vbase, the first commercially-available object database. Lead effort to develop integrated object debugger and database browser on multiple platforms (Unix, VMS).
Software Engineering

Prime computer

Software Engineer

Nov 1983Mar 1986 · 2 yrs 4 mos

  • Co-lead of team developing User Interface Management System for MCAD-based applications. Developed features for electronic register-level ECAD simulation package.
Database Development

Burroughs

Software Engineer

Jan 1982Jan 1983 · 1 yr

Software Engineering

Education

Cornell University

BS — Engineering Physics

Malvern Prep

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